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Peacock Hikes Subscription Rates for Fourth Time in Four Years; ‘Days of Our Lives’ Fans Sound Off

By Michael Fairman

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Photo: JPI

While recently the streaming service Peacock reported turning a profit for its first time since its infancy, now comes word that the company is raising their prices for all customers, and in some cases it stared today on August 18.

The news of the subscription rate increases marks the fourth time the NBCUniversal streaming platform has done so in four years.  So, on August 18, Peacock is increasing the prices for new or returning subscribers and customers, while current subscribers will see the rate increase on or after September 17 depending on their billing cycle when they initially signed up.

Here is the new pricing to follow along: Peacock Premium (which includes ads) will be $12.99/month, up two dollars from $10.99; Peacock Premium Plus will be $19.99/month, up three dollars increase from $16.99; and the Peacock Select tier (which includes current and past seasons of NBC and Bravo shows but excludes movies, live sports and Peacock originals) will increase a dollar from $7.99 to $8.99/month.

Photo: JPI

SUBSCRIBERS CONTINUE TO PAY MORE ACROSS THE STREAMER LANDSCAPE

It was back in June that the streamer reported that aid subscribers were up to 48 million adding a 2 million net gain during Q2 in of 2026. The subscription price hikes are rampant now in the entertainment streaming industry where over the last two years for example, Netflix, HBO Max, Apple TV, Paramount+ have all raised their fees to consumers.

Peacock’s tier-levels feature not only Days of Our Lives, but reality hits such as The Traitors and Love Island USA, Bravo series, and a vault of  Saturday Night Live, Law & Order, The Real Housewives franchise, and Below Deck episodes as well. Pecock Premium and Premium Plus subscribers have access to sports and live events, as well.

DAYS OF OUR LIVES SUBSCRIBERS HAD A FEW CHOICE WORDS FOR PEACOCK

As Days of Our Lives fans know, the soap opera moved from NBC to the streamer back in September of 2022 after 57 years on broadcast television. When the news hit X on the price increase, DAYS fans had a lot to say about it. Here are just a few of the comments below:

“I can’t believe Peacock and can’t come to a deal with Cordya to air old episodes of #Days. That alone would bring a ton of subscribers,” to If Peacock actually cared about #Days of Our Lives, gave the show the budget it needs for better sets, cameras, background actors and enough time to tell proper stories, I wouldn’t mind paying more. If the money actually showed on screen, the higher price would be worth it,” to “I  will continue to pay for a Peacock subscription as long as #Days is on it, but did we know there was another price increase coming?” and more.

So, what do you think of the new price hike increase to watch Days of Our Lives and your other favorite shows and events on Peacock? Let us know your thoughts in the comment section below.

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They keep hiking the subscription price up and honestly, it continues to not be worth it. If I am being honest, a lot of what’s on Peacock is more nostalgia than anything. Their original content is just not worth subscribing to.

Last edited 2 months ago by Scott (ATWT fan)

This is why I don’t subscribe to ANY of those services. I’m paying more than enough for my basic TV service.

I get peacock for free as a comcast subscriber (I’m sure there’s a hidden fee somewhere). But Days is absolutely the only thing I watch on it. In the current state Days is in I’d seriously have to consider if I wanted to pay for this dreck. The Hortons and Brady’s have practically disappeared and I don’t find the DiMera/Kiriakis show particularly thrilling… especially with the stories they’ve been telling over the last few years…

Not a good way to keep their customer fan base

They have to pay for the NBA and their other expensive sports deals. The problem with Peacock is they allow their non sports shows including their reality tv shows and Days look low rent. I bet they have high subscribers during the playing seasons and shed the subscribers when the sports season end and people cancel. Their original content shows looks like crap and are not appealing. For the eyes and loyalty Days brings them they deserve a bigger budget.

I don’t open the app on a frequent basis. It’s not as good as Netflix. And to only have it for occasionally viewing Days at 20.00 per month? I’m canceling.

Streaming is the new cable. Cut the cord and save? Hardly.

Walmart+ and Instacart subscribers get PeacockTV for free.

Streaming is the wave of the future for television particular shows that we love like soap operas game shows even dramas from primetime and comedy

I subscribe to all of the services. The only one I don’t have is Netflix any longer because I don’t watch anything on there. But from Hulu to Peacock to Paramount+ to Met Opera to Amazon. I have them all.

And I watch commercial free television because to me it’s not worth subscribing if you don’t have the commercial free versions of these in addition, I also have cable which gives free tears of Peacock with ads and that just won’t do for me

As I see it, this is my entertainment. I don’t do any other entertainment, so I’m gladly willing to pay for the service. I stay home. I watch my soaps and other game shows. I stay out of the streets and I feel much safer.

I was going to sign up for a Peacock membership to see Sydney Malekah, but it’s not worth it for $17 a month. That’s what happens when you let your bigger head do the thinking for you.

Days Of Our Lives

‘Days of our Lives’ Reveals Kyle Pryor Cast as Dominic Marino

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Kyle Pryor

For months now, Days of our Lives has teased the character of Dominic Marino. In recent weeks, viewers learned that Marino is on the down low working with Sami Brady’s (Alison Sweeney) apparent fiancé ‘Dante Vitali (Franco LoPresti), and that he is the never-before-heard-of child of Stefano DiMera (the late Joseph Mascolo) and Marlena Evans (Deidre Hall)!

Up until now, the Peacock streaming soap opera has never revealed his face, but that all seemed to change on the Tuesday, October 2o episode of DAYS. In story, Dante met Sami’s parents for the first time, Roman (Josh Taylor) and Marlena.

He shows them a photo of Dominic, which he happened to have on his own phone and even commented he kind of looked like he could be Marlena’s son. The photo, which has quickly made it around Soap Twitter/X, revealed that British-born actor Kyle Pryor is the man in the photo and eagle-eyed viewers actually located said photo on Pryor’s Instagram.

Dominix

Photo: Peacock

Deadline revealed Pryor started taping at the end of 2025 and will first be seen in the role, on air Monday, November 2.  In addition, Days will celebrate its 61st Anniversary with two special episodes featuring Dominic’s arrival, as well the returns of Tony and Anna DiMera, played respectively by Thaao Penghlis and Leann Hunley, on Friday, November 6 and Monday, November 9.

Those in the know, are are that Pryor previously held series regular roles on Australia’s Home and Away, and the UK’s Hollyoaks and guest starred on Emmerdale. In an ironic twist, Pryor appeared in the series Spartacus: Blood and Sand which is the same action series his apparent TV brother, Dan Feuerriegel (EJ DiMera), once appeared in before coming to DAYS.

So excited to see Kyle Pryor take on the role of Dominic Marino as Days of our Lives sets its anniversary story to kick-off with is arrival in Salem? Share your thoughts in the comment section. And in case you missed our latest conversation with Conner Floyd (Chad DiMera) he weighs-in on how Dominic’s appearance will shake things up in Salem. You can check that out below.

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Days Of Our Lives

Days of our Lives’ Conner Floyd Talks Dominic Marino Mystery, Chad and Belle, and Susan Seaforth Hayes (Exclusive)

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Conner Floyd

Fasten your seat belts Days of our Lives fans, as the mystery of Dominic Marino continues to unravel on all-new episodes of the Peacock streaming soap opera. Last week, Chad DiMera (Conner Floyd) learned that he may have a half-brother, who may be the biological child of his father, the late Stefano DiMera (the late Joseph Mascolo) and Dr. Marlena Evans (Deidre Hall), giving him great pause, because he knows Stefano had kidnapped Marlena for four years back in the late 80s and early 90s.

Chad has already been hunting down clues with his current girlfriend Belle Black (Martha Madison) in Italy and Salem, which revealed a photo of a young boy with Stefano with the date 1992 on the back of it, hidden inside Stefano’s chess set. So, what’s next?

Conner Floyd chatted on the Michael Fairman Channel in a new virtual interview released on Sunday, October 18, where he spoke on what the new addition to the DiMera family could do to the already dangerous sibling rivalries, the state of Chad’s relationship with Belle and much more.

EJ and Chad

Photo: JPI

DIMERA RIVALRY

After finding out from EJ (Dan Feuerriegel) that Dominic Marino could be the never-before-heard-of child of Stefano and Marlena, Conner Floyd explained, “I think it blows Chad’s mind a little bit. I think there’s a lot of things working there with old Chad. Obviously, bringing in another DiMera could cause some noise and the whole situation with Marlena’s a little awkward as well because he’s dating Belle, so this could cause a little tiff there. I think his head’s spinning and he does not know what to expect, but I also think he kind of expects that from Stefano, for sure.”

As to how this will change and color Chad’s relationship with EJ, Floyd responded, “Chad knows EJ’s not happy about it and I think he’s going to be real upset if this gets in his way of doing what he wants to do with the DiMera legacy and all that. However, for Chad, I think he’s just going to keep a sharp eye, see what this guy’s about, see if he’s here to cause some trouble or here to be a friend and kinda play it by ear.”

Belle and Chad

Photo: JPI

BELLE OF MY HEART

With Chad and Belle already being sleuths, Floyd says, you can look for the duo to continue getting to the truth. “I think Chad and Belle are committed to this. They’re going full National Treasure, Nicolas Cage,” says Conner. “They’re going to follow the clues. They’re going to get some answers.”

Since beginning in the role of Chad in June of 2025 and debuting on-screen back in April of 2026, the former Y&R star (where he played Chance Chancellor), says it was Madison who helped him get comfortable in his new surroundings.

“Martha is phenomenal. I couldn’t have asked for a better person to get tagged up with when I started here, just because she knows everybody,” shares Floyd. “She knows where to go, who to talk to. She’ll get the tea if you want, and so it was kind of cool. Martha took me under her wing, showed me the ropes. She’s a sweetheart.  I love working with her too. She’s a great actress.”

But, is Chad in love with Belle after such a tortured past with his beloved Abigail Deveraux DiMera? Floyd thinks so! “I think he’s into it. They’re such good friends and they have such a rich history. I think he’s in for the ride. You know, it’s one of those things you probably overlook at first and then they reconnected, and it feels easy and they’re going on these fun adventures.”

MAKING CHAD HIS OWN

Conner had the arduous task of being the successor to Billy Flynn in the role of Chad.. Flynn had played the part for 12 years before deciding to exit and head to Y&R. So, how did Conner approach learning the ins and out of Chad? Floyd shared, “I really dove into Chad when I first got this job. I liked that he kind of walks this tightrope of DiMera and not DiMera, you know. He want to so honor his family roots and really do something for the DiMera family, but he doesn’t want to fall into that trap that all the other DiMera have found themselves in. Chad is a DiMera at heart. He’s got those demons, but he’s just trying to keep them contained.”

Susan Seaforth Hayes

Photo: JPI

ICONIC

When Floyd got to DAYS, it was none other than Susan Seaforth Hayes (Julie Williams) who most surprised him in the most delightful way, given that he knew Hayes was a Daytime Emmy Lifetime Achievement Award winner and the current longest-running cast member on the canvas.

“I love working with Susan Hayes! I love her. She’s a sweetheart. Susan is one of the nicest people there. I just thought she was cool and it’s Susan Hayes, you know?  We’ve had a lot of scenes together, which is nice,” explained Conner.

“We’ll go to her dressing room, we’ll run our scenes, and then we’ll spend about an hour just talking about life and she’ll tell me about a book she’s reading. She’s such a history buff, which blows my mind. She’ll start dropping all these historical facts on me. I learn something new by the time I walk out of her dressing room every time!”

Now below, check out the full conversation with Conner Floyd via the Michael Fairman Channel.

Weigh-in: Do you like Chad and Belle as couple? Do you think Chad will get to the bottom of the Dominic Marino mystery? If so, do you think Dominic is truly Stefano and Marlena’s son … and what about Rita (Maggie Carney) in all this? Let us know your theories in the comment section.

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Days Of Our Lives

‘Days of our Lives’ Rachel Boyd on the Return of Sophia Choi as She Makes Her Way To Salem: ‘I Wanted Her to Come Back Stronger Than Ever’

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Sophia Boyd

Next week on all-new episodes of Days of our Lives, the Peacock streaming soap opera will pick right back up from where Kristen DiMera (Stacy Haiduk) has tracked down a very much alive, Sophia Choi (Rachel Boyd) in a diner in Kentucky. But what will happen when Sophia returns to her old stomping grounds of Salem?

In official spoilers for the week of October 12-16, look for Kristen to make a deal with the woman she supposedly killed, and by week’s end for the once-conniving Sophia to make her way back to Salem. Meanwhile, in a new interview with TV Insider heralding her return, Rachel Boyd, who did a tremendous job with Sophia’s original exit story, explains how she thinks this version of Sophia will be different than the last.

The exit story had Sophia setting out to kill Johnny DiMera (Carson Boatman) by a demand made by Kristen DiMera. Sophia failed to end Johny’s life and Kristen lured Sophia to the bridge and clunked her over the head with a rock and pushed her over the rails to the steely waters below.

Rachel and Kristen

Photo: Corday Productions

Sophia’s body was never found, but she was declared dead. At the time, Boyd thought Sophia might be ‘dead-dead’ but in soap opera’s and especially Days of our Lives, nobody really ever truly dies!

WHAT’S DIFFERENT WITH SOPHIA CHOI COME FALL OF 2026?

Reflecting on her first run, which featured many an emotional scene, Rachel recalled: “As crazy as some storylines can be, working on a soap opera is truly a boot camp in acting because you’re given one take and you have to tackle really hard circumstances.”

Those dramatic circumstances included: “Giving birth in my bedroom alone, penning a suicide note, or even attempting to murder someone by blowing him up are all things a younger version of myself would be so intimidated by,” expressed Boyd. “But I learned that preparation is everything and as long as I do the hard work before I show up to set, then I am capable of it.”

Rachel ended her first run back in December of 2025, but due to DAYS tape schedule, the character of Sophia “died” five months ago on episodes on Peacock. Once she returned to the set for her second-go round, it was all systems go. “It was more like being thrown into the deep end, which honestly worked for me. I enjoy working under pressure and with momentum.”

The actress hopes viewers will see the internal change with the character as things move forward. “I knew I wanted her to feel distinctly different,” she explained. “I’ve always tried to keep the character constantly evolving and changing as she experiences new things and responds to trauma. But now that the audience hasn’t seen her for months, I had a great opportunity to fill in those blanks for myself and come back in a whole new way.”

DAYS fans should really began to notice the change on next week’s episodes. “I wanted her to come back stronger than ever,” admits Boyd. “Now that she’s survived a near-death experience and kept herself alive and hidden for six months, this version of Sophia is going to be much more independent and a fighter. I can’t say exactly what is going to happen, but as long as Sophia’s alive, chaos will follow!”

So, are you glad that Rachel Boyd is back as Days of our Lives Sophia Choi? What do you think she will do once she gets back to Salem? Turn a new leaf or be back to her scheming ways? Share your thoughts in the comment section.

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