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RATINGS: Not a Good Week for Y&R! Ties All-Time Low in Key Female Demo!

The ratings are out for the week of July 30th to August 3rd, and while Days of our Lives was on break due to NBC’s coverage of the Summer Olympics, the other three network daytime dramas aired.  And in the ratings period, The Young and the Restless seemed to falter the most.  While still wait out in front as the number one daytime drama, the show lost significant amount of viewers in all the key demographic categories.  Of particular note was women 18-49.  Y&R tied an all-time low for itself for the demo’s rating share and lost viewers in the 18-49 female and males 18 and up.

However, Y&R did not lose the most total viewers for the week, that went to General Hospital which lost another -168,000 eyeballs, while showing a small gain in viewers in the key 18-49 female demo. The only show to gain viewers for the week as The Bold and the Beautiful remaining in the second spot, adding +41,000 viewers and still coming in at 3 million plus total viewers every week.  View the entire ratings courtesy of Soap Opera Network here!

So soapers, time to put on your armchair quarterback Soap Opera Executive Programming hat! While we all know Y&R just made a seismic shift at the top level of the creative department of the show with Maria Arena Bell out and Jill Farren Phelps and Josh Griffith in, what suggestions do you have to make Y&R a show that you continue to tune-in to everyday? What is working on B&B for you, as it continues to gain viewers mostly each week?  And, what should be done to GH to pull it out of any potential ratings slides, even though as many of stated that by all appearances it’s firing on all cylinders right now?  Could Good Afternoon America be hurting it, but once Katie Couric’s new talk show debuts in September and GH switches to its new time slot, help the ratings for the lone ABC soap?  Let us know your thoughts!

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Debi
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Debi

Do you have the stats in?

Kymba
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Kymba

have to take into consideration that everytime the Olympics are on daytime ratings fall across the board. The good thing to point out while yes their ratings all fell, they did a heck of a lot better than the chew and gaa! 🙂
makes me a happy camper 🙂

Richard
Guest
Richard

GH is still too dark and seems to be getting darker. There is desperate need for some lightness. The Scully mess is drowning this show, it is just awful.

And the whole Liason/McBam quadrangle just comes across as forced.

Production values are awesome, but I do get that the eyeballs still do not want to return.

Robert in Jersey City
Guest
Robert in Jersey City

Do something. Change the energy. The show is so lethargic. Drop the reality show garbage. Have Nikki drink her way out her marriage with Jack. Where’s Jill? Where’s some ferocious passionate fighting? GH tightened up that ship and only let the best stay. YR needs a little house cleaning. Genie Francis was great. She should go head to head with Jill or something. Last week? Painful to watch that lame wedding. I don’t know, it’s like watching some la de da 50s pleasantry. Get it moving. Give Harmony some dark secret to expose, don’t waste that talent. We some old… Read more »

chrissy
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chrissy

The show needs to take note from The hit show Revenge and the new Dallas. This la la crap with Adam and snooze con artist Chelsea and there child like giggles is sickening dare I say worst then Liam/Hope/Steffy I thought nothing could be worse. Sharon needs to come back stronger than ever our favorite character has been massacred to death and humiliated. Boy what did Sharon Case do to Maria Arena Bell to deserve this. Im still loyal to Sharon even know I don’t like her attitude and this disgusting Victor thing .I admired the Ol mighty and powerful… Read more »

Robert in Jersey City
Guest
Robert in Jersey City

Oh, but Paul’s scenes were amazing. That’s acting. He’s so handsome.

Christine
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Christine

Well there is no way that, hypothetically should KATIE be an overnight success, that it will help GH on the WEST coast considering DR OZ will be following it. I think the bad ratings for Y&R has to do with all the behind-the-scenes drama that went on. It is like the stock market. People probably tuned out because of it. I don’t watch B&B, but I do see the promos as I fast-forward the commercials for Y&R. Every week it is the same – Liam, Hope & Steffy unless they throw in Bill & Katie for a change. I guess… Read more »

Bart
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Bart

As a 30+ year viewer of “Y & R” (been watching since Summer 1981), I suggest the following: 1) Stop/un-do the needless SORAS’ing of characters – Noah, Summer, Fenmore and now Kyle Jenkins have been aged to the point where MAB has messed up the show’s timelines, previous storylines and family histories. I’d like to see the original child actors return to their roles at the proper ages. The worst screw-up was the SORAS’ing of Kyle Jenkins – now being portrayed by a kid with the acting depth of a totem pole – Blake Hood needs to go!! 2) Un-do… Read more »

chrissy
Guest
chrissy

Okay everything what Bart say’s including my suggestion to cut back on Phyllis A LOT!!! and #1 on the list bring back Victor Rowell we need a entire Winters family again, NOT this Harmony not her son I have watched this show since 1978 and for the life of me I can’t ever remember this guys name, Ronan like I said in my post I had huge expectations for him and he failed big time what a sorry excuse for a FBI agent was he the same secrete service in the news with the call girls. Please him tipping off… Read more »

chrissy
Guest
chrissy

with B&B cut way way way back on Steh/liam/Hope if there gonna brake them up stop having them talk about who is gonna bed Liam and someone do it already!!!They opened the door for a same sex couple they need both shows to have same sex young couples like ATWT but not make it some big storyline like it’s a OMG your gay thing like on B&B , Okay so they are gay so now let’s see them live have a storyline work don’t but them on display like a circus act. i miss the day’s we had other characters… Read more »

Sal Piscioneri
Guest
Sal Piscioneri

GH has got to advertise as it did before yrs., ago. When they have new accitement to air people need to know………..Advertise on outher cable networks like most shows do. It is never seen anytime anywhere. Believe it or not some drfiters thought GH was cancelled along time ago. Cable and mutiple channels and the Olympics is killing daytime right now. Dallas advertises everywhere……same genre!

David
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David

The Y&R ratings are atrocious. MAB’s firing was well justified & she was delusional to think her stories would bring ratings.

JG & JFP need to clean house of Gen, Tucker, YoHarm, Sarge, Anita, Glo, Jeff & Daisy. Y&R needs to get back to the core families (Newmans, Abbots, Winters,,,etc) & business stories instead of using useless newbies. 🙂

WOW!! the ratings for Cartini’s OLTL reboot… I mean “GH” are down again. No suprise there since One Lifer’s are used more than the actual GH cast.

Jules
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Jules

If the current GH shows are demonstrating it is “firing on all cylinders”, GH has no chance. If this is as good as it gets for the show, it will continue to bleed viewers. I am honestly so tired of hating this show, but it’s done nothing to make me think otherwise.

YR is just in shambles right now.

I can’t wait for DOOL to come back! I was happy for the break, but now I want my soap back on the tubes.

Avelina loves Santorini Greece
Guest
Avelina loves Santorini Greece

I cant wait for DOOL either and go EJAMI!!!!!!!!!!!

kay/kay
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kay/kay

Don’t mean to be insulting but if B&B gained viewers I really do question the brains of soap viewers. That is why I think this is a bogus poll!!!! No one in their right mind can think baseing an entire soap on three characters who sorry are just awful could be pulling in viewers.

Judy
Guest
Judy

You are so right on the money, kay/kay. The entire soap is and has been Steffy, LIam and Hope. It’s exhausting. It took forever for them to get together and get married, only to find out about Liam’s “infidelity” on their wedding day. YAWN!!!! C’mon, there’s more to this soap than these three kids. Totally under utilizing Don Diamont, not to mention some of the older actors on the show. Maybe once the school year starts up they will shift storyline to include some of the more mature characters. PLEASE!!!

chrissy
Guest
chrissy

HERE HERE RE: B&B STEF/LIAM?HOPE DOUBLE YAWN !!! COMING FROM A @@ YEAR B&B FOLLOWER> HEAR US BRADLEY BELL> WITH BOTH EARS!!!! THANKS 🙂

su0000
Guest
su0000

The reason BB gets more viewers is because of attention span..
It is much easier to watch a 30 minute soap, time wise, than an hour show..
The soap fans who still watch doing real time (not via the net etc) do not have that hour to spend watching any longer as they once did in an era past…

Judy
Guest
Judy

Good point. I never thought of that (30 minute format). Maybe the remaining soaps should go back to the 30 minute format the way they used to be way back when.

MK
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MK

I have been suggesting 30 min for years. They should have done that with AMC and OLTL. It would focus on the important characters and would be easier to distribute internationally, like B and B.

okiecarol
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okiecarol

General Hospital ” lost another -168,000 ” I have a hard time believing these numbers–

Avelina loves Santorini Greece
Guest
Avelina loves Santorini Greece

Where do I start with y &r. Chelsea and Adam suck. Sharons character hss been ruined and she is a VET. Melissa Claire Egan is not and her character is mde into a Stepford Wife which she aont. MAB should finally see why she was let go.

Avelina loves Santorini Greece
Guest
Avelina loves Santorini Greece

sorry supposed to say aint. bad spelling there.

Zoe
Guest
Zoe

I have a hard time interpreting this when Michael refers to the number of eyeballs viewing the shows. Most of us have two eyeballs. Should we halve the number then? Does he mean pairs of eyeballs? I realize you are trying to be snappy, Michael, but the result is that you are making it either confusing or inaccurate. It is summer. People are on vacation. The next two weeks I will not be viewing because I will be out of town and I don’t record when I am gone because I will never have time to view them, even with… Read more »

BarbJ
Guest
BarbJ

I’ve always wondered about the ratings also. Are the numbers the amount of people watching per day or a total for the week? The numbers always seem low to me if it’s for the week. SOrry if this is a dumb question!!

vanessa
Guest
vanessa

I hate to see Ronn Moss go from Band B but this show repeats and repeats and that’s why I won’t watch anymore.
As for Y&R I have watched for 34 years and can’t believe what I’m now seeing. Please quit playing musical chairs with marriage! We don’t marry everyone we fall for and that fast. Phyllis is allowed too much for too long don’t even believe Summer is Nick’s, never have. Sharon Case is a great actress, give her the role she deserves, not this bimbo of late. Daniel Goddard belongs out front. let him lead it’s time!

Yanick
Guest
Yanick

I am most discruntled against the Y&R. I really hope they will bring back reality into the show. I have been watching this soap with interest but everything went wrong when Sharon slept with Adam when she was about to marry nick; the storyline became a nightmare for sharon. She was sweet, kind hearted admirable, though weak she was the perfect woman for nick; then from nowhere this victor madness. For this shoe to succeed the following must be done immediately 1. Restore sharon case. Bring out a medical explanation to her actions. Make her a firm and powerful woman… Read more »

Yanick
Guest
Yanick

When the new writers step in only then will i start watching Y&R again!!

Days Of Our Lives

Days of our Lives Kicks-Off Possession Storyline Revisted with ‘Doug’ Twist Cliffhanger, Followed by Fall Preview

Did the ‘Devil’ make them do it? Doug Williams  (Bill Hayes) is Satan? In what can only be described as major surprise twist on NBC’s Days of our Lives, for weeks, fans have thought they were about to embark on another dementia or Alzheimer’s storyline on the soaps with another beloved character.

However, Days head writer, Ron Carlivati ,and his writing team came up with a way to make it seem like this may be Doug’s fate only to use the long-running character as the impetus to bring the classic possession storyline back on the air some 25 years later.

It all goes down after Kayla (Mary Beth Evans) calls Marlena (Deidre Hall) to ask him to see Doug, after his MRI and other tests proved inconclusive for dementia, etc, to see if Dr. Evans can assess him.  The phone call to Marlena happened after John (Drake Hogestyn) was discussing the past, since Johnny (Carson Boatman) is ramping up to a shoot a movie on Sami’s life, that will include the time that Sami walked in on John and Marlena having sex, which caused Sami to act out for years and years.

 

However, and this is key, John tells Marlena that moment in time also left her alone and vulnerable to the darkest time in her life – alluding to when she became possessed by the devil – and Marlena was clearly having difficulty admitting that or going down that road of remembrance, when the phone call from Kayla saved her from digging deeper into the past.  Well now, John and Marlena may never have that conversation as she is primed to once again become possessed.

Meanwhile, Johnny is reading Will’s script for the Sami movie, and is shocked to read in it that Marlena was once possessed by the devil, as John takes out a dusty box with his Father John collar, a bible, and a news clipping of Marlena being possessed.  John is feeling that this movie will bring bad things on to all those he loves, especially Doc, and he looks to be right!

Now at her office with Doug, he admits he knows something is wrong.  He acts out and does strange things and does not know why.  Marlena brings up why Doug locked Julie (Susan Seaforth Hayes) in a freezer by accident. Doug gets adamant saying: “That was no accident. I locked that bitch in there on purpose.”  Marlena is shocked at his word and tone.  Then as Doug laughs, he says, “I’m not Doug.”  Next thing you know, the lowered voice of Satan comes out of Doug’s mouth and he tells Doc, “It’s been over 25 years Marlena. But did you really think I wouldn’t come back for you?” End of episode.  Great cliffhanger!

Now, check out the fall preview released following the airing of Friday’s episode by NBC below, which teases more demonic moments on Days. Then let us know in the comment section, what you thought of the ‘Doug’ twist as the possession storyline begins?

Plus, make sure to cast your vote in ‘Michael’s Poll’ of the week on the revisiting of this classic tale now in 2021 below the preview.

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Days Of Our Lives

Ron Carlivati Talks on the Creation, Scenes & Cast of ‘Days of our Lives: Beyond Salem’

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Days Of Our Lives

‘Days of our Lives: Beyond Salem’ Stars Talk the ‘Making of’ the Limited-Series & the Moments They Loved

Five of the cast members from Days of our Lives limited-series on Peacock, Days of our Lives: Beyond Salem, chatted with Michael Fairman as a wrap-up following the conclusion of the streaming of all five episodes.

Joining Michael in a special conversation on You Tube’s Michael Fairman Channel are: Eileen Davidson (Kristen/Sister Mary Moira), Charles Shaughnessy (Shane/Drew), Peter Porte (Kyle/Dimitri), Zach Tinker (Sonny) and Rob Scott Wilson (Ben).

During the conversation, the actors share stories of the making of the series, and give insight and behind the scenes tidbits on their scenes including: how Eileen and Lisa Rinna (Billie) played recreated the ‘Amsterdam’ showdown from their time together on The Real Housewives of Beverly Hills, but as their Days’ characters of Billie and Kristen, how Peter learned to do the Tango from Dancing with the Stars Louis Van Amstel and Lisa Rinna, plus the drag show scenes where Zach became “Sonny Delight”, and more.

In addition, Charles Shaughnessy talks on how the series harkened back to the 80’s and 90’s campy action-adventure heyday of and the opportunity to work again with Deidre Hall and Drake Hogestyn as John and Marlena, while Rob fills-us in on trying to keep it together when working in scenes with soap vet Adrienne Frantz, when Ben and Ciara find themselves at a swinger’s party.

The interview is filled with many laughs, and candid moments that fans of the limited series will enjoy, especially the intel offered up by the cast.

Days of our Lives: Beyond Salem continues to stream on Peacock! Make sure to check it out if you haven’t, or rewatch it a second, or third time if you want to see more series like this in the future.

Below check out the interview with Eileen, Peter, Charles, Zach and Rob and make sure to subscribe to the Michael Fairman Channel for more celebrity conversations.

Now, share your favorite moments from Days of our Lives: Beyond Salem, and this video interview, via the comment section here.

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GH’s Kelly Thiebaud (Britt) chats with Michael Fairman about Britt being on the run with Jason, their burgeoning romance, working with Steve Burton and her other co-star and Britt’s diagnosis of Huntington’s Disease. .Leave A Comment

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