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Hoover exec Kirkendall elaborates on why he is pulling Ads off ABC!

Soap Opera Digest has a statement from Brian Kirkendall, Vice President of Marketing at Hoover, explaining why he pulled Hoover advertising from ABC once All My Children and One Life to Live were canceled.

Kirkendall stated on the Ad pull-out which starts on April 22nd, “I thought the stand we took was the right stand to respect what our consumers told us and to pull us out of the shows because that’s what they wanted. So that’s what I did. The response that we’ve gotten via email and calls and Facebook has been unbelievable. The soap fans are such a loyal group. I was just responding to what our consumers said and what the soap fans told us.” As of Tuesday evening, April 19, there have been 4,703 emails to the SaveTheSoaps@Hoover.com.

In additional news, Hoover supports the national charity. Cleaning for a Reason that cleans the homes of women undergoing cancer treatment for free. It just so happens to be Cleaning For A Reason Week, so Hoover has been encouraging people to post the charity logo on their Twitter profile, and donating $2 to the charity, up to $25,000, for each download. “So far, more than 250 people have donated, so all this buzz around the soaps is actually helping our charity partner, too,” says a spokesperson for Hoover.

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Dar
Dar

Thank You Hoover!

Lisa
Lisa

Wonderful article; Hoover is my hero

Brian T
Brian T

This is awesome. I hope more companies will follow.

shawn
shawn

i just saw a hoover commercial today around 2,so im assuming the ads are gonna be pulled soon

Doe
Doe

This is a man who is true to his word. I admire the stand he has taken and hope his mother wil get to see her favorite soaps once again…….

Carol B K
Carol B K

I am deeply saddened by the cancellation of OLTL I’ve been a fan since the late sixties when it started. I visited the studio in the fall and was impressed by all that I saw and the people I met. To think we need more shows like the type you are planning is ludicrous! I hope you reconsider this mistake. You will be losing a ton of viewers, myself included. My tv now goes on at ABC that will certainly be changed.

Jennifer McQuaid
Jennifer McQuaid

Hoover thank you for your support. It means alot to this loyal soap fan. My family has used your vacuums for the last 20 years. Were on our second one. The vacuum is so much lighter then others out there. Ive had three back surgeries so your vacuum helps me in my cleaning instead of hurting my back. Also I have three of your air cleaners. Love them for my allergies.

All My Children

The Chew Cancelled After 7 Seasons; A Slice Of Justice For All My Children Fans?

Karma is a bitch! ABC announced yesterday that the foodie series The Chew has been axed after seven seasons. 

The Chew lost significant viewers when ABC fired main co-host chef, Mario Batali after reports of alleged sexual harassment over many years. Clinton Kelly, Carla Hall, and Michael Symon have remained the regular series hosts.

In addition, The Chew dropped 17% with women in the 18-49 demo and this has been its least watched season since its debut in 2011.  As ABC Daytime fans know, The Chew replaced iconic soap opera All My Children, when ABC made the decision to cancel the beloved soap and replace it with the food show.

So, let’s take a look at the numbers: All My Children lasted 41 years, while The Chew lasted 7 seasons. Hmm …

ABC noted that The Chew will cease production at the end of this season, but will continue to air until September with all-new episodes in June.  In addition, ABC announced that Good Morning America will expand to three hours.  Thus, switching up the ABC morning line-up.

So, are you glad that The Chew got fried?  Is this justice for All My Children fans who miss their beloved Pine Valley?  Comment below.

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All My Children

All My Children Alum Kim Delaney Joins The Cast of CHICAGO FIRE!

Photo Credit: HutchinsPhoto.com

Pine Valley’s Jenny Gardner, who is all grown up and had a successful career in primetime television and films, has landed a primo role on NBC’s hit drama, Chicago Fire!

Casting news has revealed that Kim Delaney is joining the show in Season 6 where she will play the role of Jennifer Sheridan, the mother of Kelly Severide (Taylor Kinney).

According to Deadline, Kim’s new role as Jennifer Sheridan is described as “warm, scripture-quoting and church-going. At one point she may have partied like it was 1979, but now it looks like she’s on the path of the straight and narrow. If you ask her, she’s moved on from the past, namely her messy divorce from her ex-husband Benny (Treat Williams), but old habits die very hard.”

Chicago Fire is currently on hiatus until after the Winter Olympics, when it begins again on March 1st.  As viewers know, in the last episode prior to the break, Kelly and Casey (Jesse Spenver) were seen jumping off a roof of a building while it was in flames in an exciting cliffhanger. (more…)

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All My Children

TAINTED DREAMS Season 2 To Bow December 21st!

Tainted Dreams is back with a second season offering from Daytime Emmy-winning director and series creator, Sonia Blangiardo!

Beginning December 21st, the next chapter of Blangiardo’s the soap behind a soap, will be available for streaming on Amazon and Amazon Prime. (season one is also currently available on Amazon)

This series, which was nominated for five 2017 Daytime Emmys, follows the behind-the-scenes drama of a fictitious soap opera titled Painted Dreams.  Many soap opera notables have roles in the online series including: Alicia Minshew, Michael Lowry , Austin Peck. Terri Ivens,  Walt Willey, Kelley Menighan, Grant Aleksander, Bobbie Eakes, Natalia Livingston, Marnie Schulenburg, Nathan Purdee, Colleen Zenk, James DePaiva, Tonja Walker, Ilene Kristen, and the late Larkin Malloy . In addition, Jessie Godderz of Impact Wrestling and Big Brother fame, and Dina Manzo of The Real Housewives of New Jersey, also appear.

In a statement, Sonia Blangiardo said that she is “excited to take everyone along these characters’ journeys in Season 2, as they evolve and deal with ever increasing professional and personal turmoil.”

Fore more on Tainted Dreams visit their official website here.  (more…)

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Video du Jour

This week on Y&R, Nick reveals himself to Victor as the one who has been masquerading at J.T.! Meanwhile, Lily and Hilary are involved in a terrible car crash, and Mariah and Tessa reconnect. What did you think of Nick’s revenge plot on Victor? Watch the latest promo from CBS below, then let us know. Leave A Comment

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