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Denver Post: "OLTL soon to announce deal to live for two more years"

This weekend The Denver Post’s, Joanne Ostrow has an article about the state of daytime titled: It’s a New Dawn for Daytime as Sun Sets on Oprah, 2 Soaps.” In it, she discusses the current cost-cutting measures soaps and other daytime programming are going through to endure, and how As the World Turns and Guiding Light recently faded to black.

However, there was one very  interesting quote that Ostrow reported: “ABC owns its soaps, unlike the CBS relationship with P&G.  ABC’s One Life to Live is soon to announce a deal to live two more years.”

Ostroff also interviewed TV Guide’s Michael Logan, who offered up this interesting comparison in how networks and advertisers view the soaps, when in fact even soaps are higher in ratings then some Emmy Award winning primetime television dramas.  Logan stated, “Mad Men, draws some 2 million viewers a week on AMC while As the World Turns was canceled with 2.5 million watching five days a week.”

The Post goes on to say,  “The industry is in flux, scrambling for new economic models, determined to find less expensive ways to draw audiences. Network executives don’t talk about creating mass hits; they talk about efficiently filling airtime.”

So let’s hope this One Life to Live deal will give the struggling soap a chance to climb the ladder in the daytime ratings , so that it can live more lives.

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deb
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deb

As long as they keep hiring talent like the Ford brothers will not help them. After Friday’s show I have my doubts that it should. Some how drivers ED isn’t my idea of a soap. Nor is watching the texting for almost an hour! Sorry if they want to use the kids like this send them to the Disney channel.

A nice six pack abs only gets you so far.

brian
Guest
brian

here’s a quote from Nelson Branco’s “The Soapgeist” for Sept 27, 2010 about the Driver’s Ed scene…

“whether it’s Todd and Téa sailing around New York City or Darren taking a driver’s lesson (which was hilarious, btw). On this show, looks are just as important as what’s script deep.”

I thought it was pretty funny as well.

Charles
Guest
Charles

Why would they be signing a two year deal? ABC owns all three of their soaps. This soonds suspect to me.

Brian
Guest
Brian

Why do so many people dislike the Ford family? I have watched this show since 1984, and i quite like them. I can’t wait for the father to appear. I think people should give them a little more time and see where things go. I think we were meant to dislike Robert Ford, and since so many people do, haven’t the producer done their job?

Charles
Guest
Charles

I do not necessarily dislike the Ford family, I just think there are too many of them brought on and way too soon. I like Ford and James, Nate is okay, but Inez is totally miscast. Had they stuck to just James and Ford, it may have been okay. Heck, they could have stuck with Inez and Nate and left the reveal of their ties to her other two sons til MUCH later…..after we had more of a chance to get invested in any of these characters. Too much, too soon, bad casting with Inez, and what appears to be… Read more »

semaj
Guest
semaj

happy to see oltl renewed for two more years

Val
Guest
Val

So, TPTB are “scrambling for new economic models, determined to find less expensive ways to draw audiences”…Really? Why not try this…cater to your loyal, long-time fan base (you know who we are, the ones who have stood by the show through thick and thin) and GET RID OF THE DEAD WOOD!…all the new characters, like the shirtless brothers and their “oh, woe is me” mother, and the newest heroine of the show, Dani. (maybe just less airtime for her). Get back to the veterans, ES, RSW, HBS, RS, KD and JvD (even though he hasn’t been on OLTL as long).… Read more »

michael
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michael

MIchael Logan’s comment comparing the ratings of ATWT to Mad Men is narrow-minded and doesn’t tell the full story. Yes the ratings are slightly higher, but ATWT has absolutely no resale value – Mad Men gets revenue from DVDs, foreign rights, and will be packaged for syndication at a whopping cost for the network. Also, what are the production costs? Soaps costs lots of money to make them look good, I’m sure Mad Men costs more, but again the costs are offset by other forms of revenue than just network advertising. I love soaps and have been watching since the… Read more »

Torrey
Guest
Torrey

I think one of the biggest problems with the soap industry is that the writers are not staying true to the characters on the show, and they aren’t listening to their audiences anymore. They spend way too much time focusing in on the younger demographic, and are neglecting their hard core, long-time fan base. Look at AMC for the biggest example of this…..the writers have completely desimated this once glorious show, and it is completely unwatchable. Although, I don’t understand why OLTL is always the show that people are under fire for….it’s one of the better soaps on ABC. It’s… Read more »

Val
Guest
Val

I agree with you Torrey. That is exactly what I was talking about in my post above. STOP THE INSANITY already with the teen stories. I DO NOT care about Destiny and Darren and Dani and Nate and their drivers ed. class. These scenes were absolutely ridiculous and a waste of time. I FF through all the teen-scenes. Starr, Cole, Langston and Markko were enough, all the newbies are OVERKILL!

O
Guest
O

OLTL will get some of the viewers who used to watch “The World Turns” and I will watch it when Reva (Kim Zimmer) debuts this week on it.

Michelle
Guest
Michelle

OLTL may get some of the viewers who used to watch ATWT, but I sure as hell won’t be one of them. For me as well as other’s, there is no other soap that can replace ATWT.

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CBS Cancels ‘All Rise’ Featuring Soap Alums Wilson Bethel and Marg Helgenberger

The cancellations continue and now comes word via CBS they have chosen not to renew the legal courtroom drama, All Rise.

The series aired for two seasons and featured in its ensemble cast, former The Young and the Restless star, Wilson Bethel (Ex-Ryder) and former Ryan’s Hope favorite, Marg Helgenberger (Ex-Siobhan).

The final episode will air on Monday, May 24th.

 

All Rise has also seen plenty of drama behind the scenes this year when the All Rise creator and showrunner, Greg Spottiswood was ousted amid allegations of unprofessional conduct in the series’ writers room where he offered up offensive and racially insensitive language.

Since his departure, Dee Harris-Lawrence had served as the one and only showrunner for the series.

So, did you enjoy All Rise? Where do you hope Wilson and Marg turn up next? Comment below.

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News

‘This Is Us’ Season 6 to have Midseason Premiere and 18 Episode Order as It Concludes

The beloved Pearson family drama This Is Us will end after its sixth and final season, and news today from NBC executives Susan Rovner and Frances Berwick revealed that when the show returns for its last run, it will have a midseason, not a fall, premiere date.

Add to that, the fact that the show will wrap with an 18-episode order.  The execs shared to TV reporters and outlets including Deadline: “We know that saying goodbye to the Pearsons is going to be hard enough. So what we wanted to do is honor the fans and get them as close to an uninterrupted run as we could, which is only possible in midseason,” said Berwick.

Susan Rovner expressed: That by starting the story midseason, it will help make the send-off “a great event for the fans to enjoy.” She went on to say, “I think in Dan’s (Fogelman) hands, it’s going to be fantastic.”

In response to the announced season six conclusion, creator Dan Fogelman tweeted: “Whoever casually first said ‘All good things must come to an end’ never had to end their favorite thing. While sad to have just 1 season left, also grateful to NBC for letting us end the show how, and when, we always intended. We’ll work hard to stick the landing.”

For the past five season the cast has featured: Milo Ventimiglia, Mandy Moore, Sterling K. Brown,Chrissy Metz, Justin Hartley, Susan Kelechi Watson and Chris Sullivan, and there are still two more episodes of the current season, until the season finale on May 25th in a special time 10 p.m. ET/PT.

So, are you ready to say goodbye to the story of Randall, Kevin, and Kate and the rest of the family? Comment below.

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Days Of Our Lives

DAYS Jackée Harry Joins Freeform Comedy Pilot ‘Everything’s Trash’ in Recurring Role

Jackée Harry is one busy actress in Hollywood!  On the heels of learning that Harry has signed on more full-time on Days of our Lives in her role as Paulina, comes this bit of casting news.

Harry will join the cast of the Freeform comedy pilot, Everything’s Trash along with another notable actor, George Wallace.  Both will have recurring roles in the show should it go to series.

In story, Everything’s Trash follows Phoebe (Phoebe Robinson), a 30-something podcast star navigating her messy life. When her younger brother Jayden emerges as a leading politician, she’s forced to grow up, so she relies on her friends and close-knit family to help her figure out adulthood, since she doesn’t seem to have a clue. The series is inspired by Robinson’s book, “Everything’s Trash But It’s Okay.”

According to Variety, “Harry will star as Zora, Phoebe and Jayden’s mother. She and her husband are mid-Western transplants, but they have made a home in NY . They love and support their children equally, but truth be known, Zora acts (and dresses) younger than she is and straddles the line between “I’m my daughter’s mother” and “I’m my daughter’s best friend.”  Meanwhile, Wallace will play the role of Abraham, Phoebe and Jayden’s father and husband to Zora.

So, looking forward to hopefully seeing Jackée on a half-comedy sitcom at night, and doing her role on Days of our Lives? Comment below.

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