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Denver Post: "OLTL soon to announce deal to live for two more years"

This weekend The Denver Post’s, Joanne Ostrow has an article about the state of daytime titled: It’s a New Dawn for Daytime as Sun Sets on Oprah, 2 Soaps.” In it, she discusses the current cost-cutting measures soaps and other daytime programming are going through to endure, and how As the World Turns and Guiding Light recently faded to black.

However, there was one very  interesting quote that Ostrow reported: “ABC owns its soaps, unlike the CBS relationship with P&G.  ABC’s One Life to Live is soon to announce a deal to live two more years.”

Ostroff also interviewed TV Guide’s Michael Logan, who offered up this interesting comparison in how networks and advertisers view the soaps, when in fact even soaps are higher in ratings then some Emmy Award winning primetime television dramas.  Logan stated, “Mad Men, draws some 2 million viewers a week on AMC while As the World Turns was canceled with 2.5 million watching five days a week.”

The Post goes on to say,  “The industry is in flux, scrambling for new economic models, determined to find less expensive ways to draw audiences. Network executives don’t talk about creating mass hits; they talk about efficiently filling airtime.”

So let’s hope this One Life to Live deal will give the struggling soap a chance to climb the ladder in the daytime ratings , so that it can live more lives.

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deb
deb

As long as they keep hiring talent like the Ford brothers will not help them. After Friday’s show I have my doubts that it should. Some how drivers ED isn’t my idea of a soap. Nor is watching the texting for almost an hour! Sorry if they want to use the kids like this send them to the Disney channel.

A nice six pack abs only gets you so far.

brian
brian

here’s a quote from Nelson Branco’s “The Soapgeist” for Sept 27, 2010 about the Driver’s Ed scene…

“whether it’s Todd and Téa sailing around New York City or Darren taking a driver’s lesson (which was hilarious, btw). On this show, looks are just as important as what’s script deep.”

I thought it was pretty funny as well.

Charles
Charles

Why would they be signing a two year deal? ABC owns all three of their soaps. This soonds suspect to me.

Brian
Brian

Why do so many people dislike the Ford family? I have watched this show since 1984, and i quite like them. I can’t wait for the father to appear. I think people should give them a little more time and see where things go. I think we were meant to dislike Robert Ford, and since so many people do, haven’t the producer done their job?

Charles
Charles

I do not necessarily dislike the Ford family, I just think there are too many of them brought on and way too soon. I like Ford and James, Nate is okay, but Inez is totally miscast. Had they stuck to just James and Ford, it may have been okay. Heck, they could have stuck with Inez and Nate and left the reveal of their ties to her other two sons til MUCH later…..after we had more of a chance to get invested in any of these characters. Too much, too soon, bad casting with Inez, and what appears to be vets pushed aside in favor of this new family. I think those are some reasons The Fords are not going over as well with the most viewers.

I think they will find redemption if they pull back on their airtime for a while, re-cast an age appropriate actress to play Inez, explain more of the backstory in terms of INEZ as top why she left her two boys in favor of saving herself and Nate. So far Inez has been presented as a likeable enough character, but that is hard to believe when you think of her having left her two oldest sons with an abusive father. Why? Why didn;t she take them? Get them out of the situation? Getting fans to like her is going to be an uphill climb. She left two kids in a n abusive situation while she escaped with only one of her sons. Mother of the year she is not!

semaj
semaj

happy to see oltl renewed for two more years

Val
Val

So, TPTB are “scrambling for new economic models, determined to find less expensive ways to draw audiences”…Really? Why not try this…cater to your loyal, long-time fan base (you know who we are, the ones who have stood by the show through thick and thin) and GET RID OF THE DEAD WOOD!…all the new characters, like the shirtless brothers and their “oh, woe is me” mother, and the newest heroine of the show, Dani. (maybe just less airtime for her). Get back to the veterans, ES, RSW, HBS, RS, KD and JvD (even though he hasn’t been on OLTL as long). They are the absolute heart and soul of the show and the reason OLTL has lasted 40+ years, and brought the show to where it is today. They are excellent, talented actors who are still at the top of their games and absolutley more than capable of carrying major storylines of their own. Oh, and the only reason I and many, many others still watch the show. This will keep your loyal fans, maybe draw new ones and save money at the same time. This is just a thought though.

michael
michael

MIchael Logan’s comment comparing the ratings of ATWT to Mad Men is narrow-minded and doesn’t tell the full story. Yes the ratings are slightly higher, but ATWT has absolutely no resale value – Mad Men gets revenue from DVDs, foreign rights, and will be packaged for syndication at a whopping cost for the network. Also, what are the production costs? Soaps costs lots of money to make them look good, I’m sure Mad Men costs more, but again the costs are offset by other forms of revenue than just network advertising.

I love soaps and have been watching since the late 70s, I tape Y&R every day and will not miss an episode so I’m not a soap-hater, but I’m a realist. A lot of the soaps simply don’t know how to tell good stories any more and that’s why they’re going off the air.

Torrey
Torrey

I think one of the biggest problems with the soap industry is that the writers are not staying true to the characters on the show, and they aren’t listening to their audiences anymore. They spend way too much time focusing in on the younger demographic, and are neglecting their hard core, long-time fan base. Look at AMC for the biggest example of this…..the writers have completely desimated this once glorious show, and it is completely unwatchable. Although, I don’t understand why OLTL is always the show that people are under fire for….it’s one of the better soaps on ABC. It’s the Y&R of the ABC network, in my opinion. I do believe they need to spend more time focusing on their veterans and less time with the younger actors, but it’s still a great show. Teen stories are for the summer time…..It’s time to wrap all this Ford Family and Dani drama up. Let’s focus on Vicki, Dorian, Bo, Clint, Nora, Marty, John, Blair & Tea….Oh, and bring back Lindsey. I think she and Clint could raise a lot of hell together.

Val
Val

I agree with you Torrey. That is exactly what I was talking about in my post above. STOP THE INSANITY already with the teen stories. I DO NOT care about Destiny and Darren and Dani and Nate and their drivers ed. class. These scenes were absolutely ridiculous and a waste of time. I FF through all the teen-scenes. Starr, Cole, Langston and Markko were enough, all the newbies are OVERKILL!

O
O

OLTL will get some of the viewers who used to watch “The World Turns” and I will watch it when Reva (Kim Zimmer) debuts this week on it.

Michelle
Michelle

OLTL may get some of the viewers who used to watch ATWT, but I sure as hell won’t be one of them. For me as well as other’s, there is no other soap that can replace ATWT.

Breaking News

Peter Reckell On The Passing Of DAYS Peggy McCay: “Looking in Peggy’s Eyes, All I Could See Was A Mom Who Loved Me, And Wanted The Best For Me.”

Over the last week, actors, colleagues, and fans have paid tribute and shared their remembrances of Days of our Lives’ Peggy McCay (Caroline Brady) who passed away at the age of 90.

One of Peggy’s most cherished and longtime scene partners was none other than Peter Reckell, who played the iconic Bo Brady, and was Caroline’s son.  This on-screen mother/son duo shared a bond like no other in Salem.

Photo Credit: JPI Studios

This weekend, Peter shared his thoughts on working with the Emmy-winning actress, who was also nominated four times for a Daytime Emmy, by taking to social media on the loss of the matriarch of the Brady clan.

Peter expressed via his tweet:  “I was so fortunate to have worked with some amazing actors that shaped the actor and person I am .Looking in Peggy’s eyes, all I could see was a Mom who loved me, and wanted the best for me. She was always so committed to the story.Those sparkling eyes RIP”

After a fan put together a tribute of Bo and Caroline scenes through the years on You Tube and shared it with Reckell, he responded back with: “This is beautiful! Brought back so many wonderful memories. She truly was a powerful, loving presence, I miss her so much. Thanks for putting this together for all of us who love her. Lots of love.”

Watch the tribute made by Angie Evangelia below, then let us know your favorite Bo and Caroline through the years on DAYS via the comment section below.

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Breaking News

DAYS Stars Pay Tribute & Share Remembrances Of Peggy McCay

Over the last 24 hours, cast members and colleagues past and present of Peggy McCay (Caroline Brady) have taken to social media to share their sorrow and their memories of this great and beloved actress who passed away a few days ago at the age of 90.

Here is just a sampling of the heartfelt tributes from many longtime castmates and more who cherished their time with Peggy below.

Eric Martsolf (Brady) : RIP Peggy McCay. Feisty, witty, and not an unkind bone throughout her body. She was warm to me when I first entered the hallways of DOOL, and made every word she was given poetry. I will miss this true lady of daytime.

Alison Sweeney (Sami): Every day working with Peggy was a win. She had such an incredibly colorful & often hilarious history in tv. I was so lucky to hear her stories. She was feisty, funny & ever so talented. She was very much a grandmother to me and will miss her so much. #rip

Deidre Hall (Marlena) : “Our dearest Peggy McCay has left us. She was a friend, an activist and a real scrapper!!  I remember meeting her at the bedside of a dear, very ill friend. I backed her up as she ferociously took on doctors and nurses to make sure he had the very best care. She fought that hard for all her causes. Passionate and tireless.  And how she loved being “Caroline”!! Days of our Lives

Billy Flynn (Chad): “Just heard Peggy took her Final bow. RIP love…you’re a star forever!”

Galen Gering (Rafe): “So sad to hear about the passing of . She was fierce & firey with the heart of a lion yet could be as soft as a petal. I always looked forward to our scenes together, eager to see what kind of spontaneous thing she’d do. She was loved & adored & will be missed.”

Kristian Alfonso (Hope): “Peggy #thankyou for all of your #kindness , #love & encouragement through the years . #loveu Rest In Peace”

Greg Meng (Co-EP, DAYS): “I feel so blessed to have known her, and worked with her… she was an animal lover… a superb actor… had an interest in fashion… fascinated in anything creative… inquisitive, supportive… and she was ageless. Not just an inspiration but a FIRECRACKER! Lucky me, lucky us… thank you, Peggy.”

Ryan Quan: RIP Peggy McCay. She was as warm, friendly, and spunky in person as she was on screen. One of my favorite recent Caroline scenes was her speech at Will and Sonny’s wedding… Peggy’s performance was amazing. She will be missed!

Mary Beth Evans: (Kayla): Oh how I loved this woman! Her strength & professionalism was like no other! She set such an amazing standard for all of us….as actors & people. She will always be the  & soul of the Brady family & she lives on in Salem and in our hearts.

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Breaking News

Days of our Lives Peggy McCay Passes Away

One of the greatest actresses, and one of Days of our Lives most beloved cast member, Peggy McCay (Caroline Brady) has passed away.

According to reports, Peggy passed away in her sleep on October 7 at the age of 90 of natural causes.  Peggy’s close friend, Denise Kiel Smith broke the news on social media on Twitter relating: “To all of Peggy McCay’s dear friend and family I have some sad news…  Peggy passed peacefully in her sleep of natural causes Sunday morning at 1:00 am. She always appreciated you, her loyal fans, for all of the love and support that you gave her throughout the years. Peggy enjoyed a lifelong career of acting in television and movies. She loved working at Days of Our Lives nearly to the end. Acting and animal rescue were her passions in life. If you would like to show your support please visit the Kitty Bungalow, Peggy’s favorite charity, at Kitty Bungalow.”

One of the greats in her field; Peggy was nominated in the Outstanding Lead Actress  category at the Daytime Emmy Awards for her performances as Caroline Brady 4 times. However, Peggy won a Primetime Emmy for Outstanding Guest Actress in a drama series for her work in the The Trials of Rosie O’Neill.

DAYS fans have missed Peggy on-screen for the last few years.  The last time she appeared on-screen was in late August of 2016.  McCay originated the role of the Brady matriarch in 1983.

Throughout the last 24 hours, fans, cast members, and co-workers of the beloved Peggy have taken to social media to share their remembrances and grief and love for this talented powerhouse performer.  We will share many of those with you in a post to come.

Share your condolences and remembrances of Peggy as Caroline on DAYS in the comment section below.

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Video du Jour

This weekend we mourn the loss of General Hospital’s beloved Susan Brown who played Gail Baldwin. Here is her final scene from 2004 when Gail and her husband Lee (the late Peter Hansen) showed up at Lila’s funeral and had an exchange with Alan and Monica. Share your thoughts on Susan’s passing via the link below. Leave A Comment

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