Connect with us

News

Denver Post: "OLTL soon to announce deal to live for two more years"

This weekend The Denver Post’s, Joanne Ostrow has an article about the state of daytime titled: It’s a New Dawn for Daytime as Sun Sets on Oprah, 2 Soaps.” In it, she discusses the current cost-cutting measures soaps and other daytime programming are going through to endure, and how As the World Turns and Guiding Light recently faded to black.

However, there was one very  interesting quote that Ostrow reported: “ABC owns its soaps, unlike the CBS relationship with P&G.  ABC’s One Life to Live is soon to announce a deal to live two more years.”

Ostroff also interviewed TV Guide’s Michael Logan, who offered up this interesting comparison in how networks and advertisers view the soaps, when in fact even soaps are higher in ratings then some Emmy Award winning primetime television dramas.  Logan stated, “Mad Men, draws some 2 million viewers a week on AMC while As the World Turns was canceled with 2.5 million watching five days a week.”

The Post goes on to say,  “The industry is in flux, scrambling for new economic models, determined to find less expensive ways to draw audiences. Network executives don’t talk about creating mass hits; they talk about efficiently filling airtime.”

So let’s hope this One Life to Live deal will give the struggling soap a chance to climb the ladder in the daytime ratings , so that it can live more lives.

Click to comment
Advertisement

avatar
deb
Guest
deb

As long as they keep hiring talent like the Ford brothers will not help them. After Friday’s show I have my doubts that it should. Some how drivers ED isn’t my idea of a soap. Nor is watching the texting for almost an hour! Sorry if they want to use the kids like this send them to the Disney channel.

A nice six pack abs only gets you so far.

brian
Guest
brian

here’s a quote from Nelson Branco’s “The Soapgeist” for Sept 27, 2010 about the Driver’s Ed scene…

“whether it’s Todd and Téa sailing around New York City or Darren taking a driver’s lesson (which was hilarious, btw). On this show, looks are just as important as what’s script deep.”

I thought it was pretty funny as well.

Charles
Guest
Charles

Why would they be signing a two year deal? ABC owns all three of their soaps. This soonds suspect to me.

Brian
Guest
Brian

Why do so many people dislike the Ford family? I have watched this show since 1984, and i quite like them. I can’t wait for the father to appear. I think people should give them a little more time and see where things go. I think we were meant to dislike Robert Ford, and since so many people do, haven’t the producer done their job?

Charles
Guest
Charles

I do not necessarily dislike the Ford family, I just think there are too many of them brought on and way too soon. I like Ford and James, Nate is okay, but Inez is totally miscast. Had they stuck to just James and Ford, it may have been okay. Heck, they could have stuck with Inez and Nate and left the reveal of their ties to her other two sons til MUCH later…..after we had more of a chance to get invested in any of these characters. Too much, too soon, bad casting with Inez, and what appears to be… Read more »

semaj
Guest
semaj

happy to see oltl renewed for two more years

Val
Guest
Val

So, TPTB are “scrambling for new economic models, determined to find less expensive ways to draw audiences”…Really? Why not try this…cater to your loyal, long-time fan base (you know who we are, the ones who have stood by the show through thick and thin) and GET RID OF THE DEAD WOOD!…all the new characters, like the shirtless brothers and their “oh, woe is me” mother, and the newest heroine of the show, Dani. (maybe just less airtime for her). Get back to the veterans, ES, RSW, HBS, RS, KD and JvD (even though he hasn’t been on OLTL as long).… Read more »

michael
Guest
michael

MIchael Logan’s comment comparing the ratings of ATWT to Mad Men is narrow-minded and doesn’t tell the full story. Yes the ratings are slightly higher, but ATWT has absolutely no resale value – Mad Men gets revenue from DVDs, foreign rights, and will be packaged for syndication at a whopping cost for the network. Also, what are the production costs? Soaps costs lots of money to make them look good, I’m sure Mad Men costs more, but again the costs are offset by other forms of revenue than just network advertising. I love soaps and have been watching since the… Read more »

Torrey
Guest
Torrey

I think one of the biggest problems with the soap industry is that the writers are not staying true to the characters on the show, and they aren’t listening to their audiences anymore. They spend way too much time focusing in on the younger demographic, and are neglecting their hard core, long-time fan base. Look at AMC for the biggest example of this…..the writers have completely desimated this once glorious show, and it is completely unwatchable. Although, I don’t understand why OLTL is always the show that people are under fire for….it’s one of the better soaps on ABC. It’s… Read more »

Val
Guest
Val

I agree with you Torrey. That is exactly what I was talking about in my post above. STOP THE INSANITY already with the teen stories. I DO NOT care about Destiny and Darren and Dani and Nate and their drivers ed. class. These scenes were absolutely ridiculous and a waste of time. I FF through all the teen-scenes. Starr, Cole, Langston and Markko were enough, all the newbies are OVERKILL!

O
Guest
O

OLTL will get some of the viewers who used to watch “The World Turns” and I will watch it when Reva (Kim Zimmer) debuts this week on it.

Michelle
Guest
Michelle

OLTL may get some of the viewers who used to watch ATWT, but I sure as hell won’t be one of them. For me as well as other’s, there is no other soap that can replace ATWT.

News

‘This Is Us’ Moves Up Season Five Premiere Date

The Pearson family will be back on your screens, much sooner than later!  The upcoming fifth season of the NBC beloved drama, This Is Us will now bow in a two-hour premiere on Tuesday October 27th, instead of the previously announced date of November 10th..

The series is slated to go back into production today on Thursday, September 24th amid the coronavirus pandemic.

The move to a premiere in October a big win for NBC as so many scripted shows and content at the major broadcast networks are very delayed getting back on air or online, and won’t return until November or even later this year, or in 2021.

This Is Us is coming off a second Emmy award for actor Ron Cephas Jones for his guest star performanc as Randall’s (Sterling K. Brown) bio-dad, William Hill.

So looking forward to seeing Justin Hartley, Mandy Moore, Sterling and the gang back for a new season of This Is Us in late October? Comment below.

Continue Reading

News

Judith Chapman Returning to The Young and the Restless

And now for some more mamma drama! Judith Chapman is set for another return to The Young and the Restless in her role as Gloria Fisher.

That means that we hopefully will see scenes between Chapman and her two on-screen sons, Greg Rikaart (Kevin) and Christian LeBlanc (Michael).

Soap Opera Digest broke the bit of casting news.

Chapman was last seen in the role in 2018 and then headed over to Days of our Lives to play Diana for awhile.

Judith took over the role of Gloria in 2005 replacing Knots Landing favorite, Joan Van Atk.

Glad to hear Judith will be back on our daytime screens? Comment below.

Continue Reading

Days Of Our Lives

Greg Vaughan Shares Farewell To DAYS & Scene Partner Arianne Zucker: “Never a Dull Moment, Laughing or Crying, She was the Party, Always with a smile!”

Tuesday’s episode of Days of our Lives had Eric Brady saying a sudden farewell to his loved ones before he departs Salem for Africa to help those in need.  That marks the on-screen departure of Daytime Emmy winner, Greg Vaughan who will last be seen on Wednesday’s episode.

As DAYS fans were aware, Greg wrapped his run months ago on the NBC daytime drama series, but since before the Covid-19 pandemic DAYS taped almost seven months ahead, Eric’s on-screen exit is airing this week.

Over the past two days, Vaughan took to his Instagram to share some sentiments, ‘thanks you’s’ and some photos of some of his favorite memories with his castmates expressing, “Seeing it’s the last week I’m airing on @nbcdays …I wanted to share some great captured memories this week with my incredible fans & castmates.”

The actor also posted a special photo album of pics with his longtime on-screen partner and love interest, Arianne Zucker (Nicole).  In that, he posted this message: “To my Ride or Die partner Ari!! Never a dull moment, laughing or crying, she was the party, always with a smile! Love ya #ERICOLE”

So, will you miss Ericole? Are you sad to see Greg exit Days on-screen? Share your thoughts via the comment section below … AND what were some of your favorite performances of Greg during his time on DAYS.

Continue Reading
Advertisement
Advertisement

Video du Jour

B&B’s Heather Tom talks with Michael Fairman immediately following her record-tying win in the Lead Actress category during the 47th annual Daytime Emmy Awards.  Heather and Erika now hold the most wins for an actress with 6! Leave A Comment

The Michael Channel

Recent Comments

Advertisement

Power Performance

Cast of GH: Alzheimer’s Storyline

General Hospital

Airdates: 9-14/18-2020

Advertisement

Popular