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NATAS Launches ‘The Emmys’ App; President and CEO, Adam Sharp Previews New Content and Viewing Platform

Photo: NATAS

There is a new app for daytime fans to enjoy! On Thursday,The National Academy of Television Arts & Sciences (NATAS) announced the launch of a dedicated online viewing platform for the Emmy Awards ceremonies it produces.

Powered by Vimeo’s leading over-the-top (OTT) technology, the platform will make the National Academy’s Emmy programming available on nearly every major web browser, mobile device, and “set top” streaming device.

Photo: NATAS

The new platform will also feature exclusive “Behind the Emmy” interviews, memorable moments from past Emmy ceremonies, historical archives, and events from the National Academy’s 19 regional chapters.

Kathleen Barrett, SVP, Enterprise, Vimeo shared on this venture with NATAS: “More than ever before, virtual experiences have become a powerful component of our daily lives. We’re proud to partner with NATAS and to offer Vimeo’s best-in-class streaming technology, seamless user experience, and uncompromising support to the Emmys’ many fans. Now global audiences can unlock the awards content they know and love without missing a beat.”

All programming will be viewable on the web at watch.theemmys.tv Apps are available for iPhone, iPad, Apple TV, Android phones and tablets, Android TV, Fire TV, and Roku by searching for “The Emmys” in the Apple App Store, Google Play Store, Roku Channel Store, or Amazon FireTV Appstore. Users may download content for offline viewing on iOS and Android and sync watchlists across multiple device

The following upcoming ceremonies will be available on the app and viewing platform: The 47th Annual Daytime Emmy Awards -Digital Dramas Sunday, July 19, 2020 at 9 p.m. EDT / 6 p.m. PDT, The 47th Annual Daytime Emmy Awards – Children’s, Lifestyle, & Animation Sunday, July 26, 2020 at 8 p.m. EDT / 5 p.m. PDT, The 41st Annual Sports Emmy Awards Tuesday, August 11, 2020 at 8 p.m. EDT / 5 p.m. PDT, and The 41st Annual News & Documentary Emmy Awards – September 2020.

Michael Fairman TV chatted with NATAS President and CEO, Adam Sharp to glean more insight and get more details on this exciting step-forward to house Daytime Emmys of the past, present and future and more.   Here’s what he shared below on the organization’s latest endeavor.

Photo: NATAS

You simply called the name of the app, “The Emmys” which will make it easy for users to search, find and download, etc.  What can you say about the features contained within it and on it?

ADAM:  You will be able to watch from any platform, and actually, by creating a profile, sync from across those platforms.  For instance, you can start watching something on your phone and finish watching it on your Apple TV.  You can start building a playlist as we start putting more content in it.  On launch, the focus is going to be on these upcoming live shows, but we are going to be building out a back catalogue – all of last year’s shows are going to be in there.  We hope to build that out to be a complete archive of our ceremonies.  We will have clips and highlights from past shows; we will be building out “Digital Originals,” that Behind the Emmy franchise if you will, and building out interviews.  Eventually, you will be able to watch all 19 regional and local Emmy ceremonies from around the country on the app as well.

It’s such a great idea to finally have a centralized place where people can watch past Emmy moments and ceremonies, instead of having to go fetching around You Tube to watch, for instance, A Martinez’ 1990 win for Lead Actor for Santa Barbara

ADAM:  That’s where, I think, we really have an opportunity when doing interviews with past winners on their Emmy-winning moments and more in our Behind the Emmy segments.   You know, even The Bold and the Beautiful at 33 is the young one on the block in soaps, that so many of the performers today have memories of a character or a performer who their parents loved, who their mother loved, that they watched on that when they came home from school, who inspired them to go into this field of television.  So, to talk about that inspiration and then to be able to recognize that is a great opportunity for us. Certainly as you saw in the 47th annual Daytime Emmys telecast we had the countdown of top moments from the past, and you got a feel for some of that rich history that we are able to celebrate.

 Is “The Emmys” app available everywhere or just domestically?  Could somebody who is out of the US access it?

ADAM:  It is available everywhere.  Now, certainly when it comes to rights and clearances, our focus is globally, but if there are compromises to be made, the platform does allow us to restrict things to the US, or elsewhere, on a as-needed basis.

How did the idea come up of “Let’s do an Emmy app”? It is forward and current thinking in terms of the world we live in today with social media, phones, and tablets; where many ingest most of their information and content these days.

ADAM:  It was very much a priority since I came to NATAS.  In many ways, it was a response to the fan disappointment in that the Daytime Emmys had not having been on television for many years, and while we did have it streaming online the last several years, and while there are ways to get that live Twitter video, or that Facebook video, or the YouTube video on your TV, it was certainly not as easy as it will be now by just launching the app, and it’s there for you.   We are the National Academy of Television Arts and Sciences, our honors should be able to be viewed on that TV screen in the corner of your living room even though television has changed over the years, and we are now consuming it on our phones and other devices. It all started there in the living room, and that’s where we belong.  Even as this was coming together last year, the question was always, asked “When are you coming back on television?” and the answer was always a very coy, “Hundred percent confident that you will be able to watch the 2020 Daytime Emmys on the TV in your home.”  And nobody every called me on it! (Laughs)  When I gave the answer, I didn’t know what path was going to get us there.  By the fall, we were literally going back and forth on one hand with CBS and the other hand with Vimeo, which was our partner in building out the OTT platform.  It was a fortunate result that we wound up achieving both, but I think that speaks to the regrowth of Daytime, but also the fact that television is no longer a single thing.  When you look at the growth of the Daytime Emmy competition in particular, this year was the biggest competition in terms of the number of entries, beating last year’s record by almost double digits, and a lot of that growth was from streaming content.  There is a reason why Netflix and Amazon are right there in the top 3 most nominated networks; there is a reason why Apple TV and Hulu are already making waves in the community.  So, to have this model now where fans of the traditional broadcast soaps, who are used to watching it on their broadcast networks, or the networks’ own OTT experience, like CBS All Access, I think will be great for them.  The Emmys have been around for over 70 years.  We survived black and white, we’ve survived HD, and we’ve survived lots of things because as the definition of television changed, we changed with it.

So, what do you think about the new app and viewing platform for the Daytime Emmys?  Excited to see the kind of content that NATAS intends to populate it with including past shows, moments, interviews, and the current Emmy ceremonies? Comment below.

Breaking News

Anne Heche Memoir ‘Call Me Anne’ to Be Released Posthumously

Following the tragic death of Daytime Emmy-winning actress, Anne Heche (ex-Vicky/Marley, Another World), now comes word that the follow-up to her 2001 memoir Call Me Crazy will be released in January of 2023 posthumously.

Independent publisher, Start, shared an excerpt of the upcoming memoir, Call Me Anne, this week with the AP and Publisher’s Weekly.  The book’s publisher, Jarred Weisfeld, signed a deal with Heche back in May, and shared that she had turned it into a manuscript shortly before she died.

In a statement, Weisfield shared, “Anne was an inspiration to the LGBTQ+ community and beyond. This book deserves to be read by all of her fans. We are grateful to have the opportunity to share her message with the world. While we are very sad that Anne isn’t here to see the book be published we know it’s what she would have wanted.”

During her podcast “Better Together” with co-host Heather Duffy, Heche had mentioned she was writing a sequel to her original memoir, and that ‘some of the truths’ about her relationship with Ellen DeGeneres would be revealed.

Ellen and Anne’s relationship in Hollywood in the late 90’s, ultimately led to her being blacklisted in Hollywood due to the twosome being one of the first openly gay couples in Tinseltown.  In an excerpt from Call Me Anne, Heche shares, “I was labeled ‘outrageous’ because I fell in love with a woman. I had never been with a woman before I dated Ellen.”

Courtesy/StartPublishing

In a epilogue to the book, Heather Duffy expressed that Anne’s, “wish was that this book could help others get to the other side of pain and learn about her philosophy, which allowed her to remain in a life where she woke up each day looking for opportunities to find joy and spread kindness. So, in some ways, knowing her the way I do and knowing that spreading her message of kindness is what mattered to her most, she would be content that the last thing she worked on was this book.”

Anne passed away on August 14th at the age of 53, after being taken off life-support from injuries sustained from her fiery car crash into a home that eventually took her life.

What do you think about Anne’s second memoir coming in 2023? Will you be intrigued to see what she had to share? Let us know in the comment section. 

In case you missed it, Heche discusses with Michael Fairman in a virtual interview two years ago, about her time with DeGeneres and how it impacted her getting work in Hollywood and more.  You can watch it below.

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Breaking News

PRIMETIME EMMYS: Soap Alums Murray Bartlett and Amanda Seyfried Take Home Acting Honors

The 74th annual Primetime Emmys were handed out Monday night during a three-hour telecast on NBC and streaming on Peacock.

When the dust settled two former daytime stars, who have gone found much success in television and film, took home the gold in their respective categories.

Murray Bartlett (ex-Cyrus, Guiding Light) won the Emmy for his role as Armond in The White Lotus in the Best Supporting Actor in a Limited or Anthology Series or Movie.

In his acceptance speech, Murray expressed many thanks: “To my P-Town family, I love you, to my partner Matt, thank you for being my sanctuary .. and finally I want to thank my mom all the way home in Australia for giving me the most wonderful foundation of unconditional love and inspiring me to believe that we can all do that for each other.”

Later in the evening, Amanda Seyfried (ex-Lucy, ATWT and ex-Joni , AMC) won the Best Actress in a Limited or Anthology Series or Movie for her performance in The Dropout.  In the Hulu limited series, which is based on the ABC News podcast of the same name, Seyfried portrays disgraced Theranos founder Elizabeth Holmes.

Photo: NBC

In a major moment during the ceremony, Sheryl Lee Ralph won her first Emmy ever for her role in Abbott Elementary in the Best Supporting Actress in a Comedy Series category.

Ralph became only the second black actress to win in the supporting actress category in 35 years – the first being none other than Days of our Lives’ Jackée Harry (Paulina) who won for her performance in 1987 for 227.

After Sheryl sang when she hit the stage to accept the award, she clarified what she was singing about adding: “I’ve been singing that song for years because I think of myself as an artist as a woman, especially as a woman of color … I’m an endangered species. I don’t sing any victim song. I’m a woman. I’m an artist, and I know where my voice belongs. And there’s so many young actors, artists, even kids that think they know what they’re going to do in life, find your voice and put it where it belongs.”

In an historic Emmy-win, The Squid Game’s Lee Jung-jae became the first actor in a non-English series to win iLead Actor in a Drama Series category for his work in Netflix’s South Korean smash hit.

Photo: NBC

Other Emmy highlights included a moving and emotional speech from Lizzo after Amazon’s Watch Out for the Big Grrrls won the Emmy for Best Competition Program.

Photo: NBC

Lizzo shared: “I’m very emotional. The trophy is nice, but my emotion is for these people who are on the stage with me. The stories that they shared, they’re not that unique. They just don’t get the platform. Telling stories, let’s just tell more stories. When I was a little girl, all I wanted to see was me in the media, someone fat like me, Black like me, beautiful like me.  If I could go back and tell little Lizzo something, I’d be like, ‘You’re going to see that person, but Bitch, it’s gonna have to be you.’”

In the top show categories: Succession won Drama Series, Ted Lasso, Comedy Series and The White Lotus, Outstanding Limited Series. You can check out the full winners circle in all categories here.

Now, let us know, who you were most excited seeing take home the gold statuette during the 74th Primetime Emmys via the comment section. But first check out, Murray, Amanda, Sheryl Lee and Lizzo’s winning moments below.

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All My Children

Eva LaRue’s Stalker Sentenced to 40 Months in Prison

In a harrowing situation spanning 12 years, a man who threatened former All My Children, Santa Barbara, and Y&R favorite, Eva LaRue (ex-Maria, ex- Margot, ex-Celeste) and her daughter, Kaya was sentenced to 40 months in prison.

James David Rogers, 58, was sentenced by U.S. District Judge John A. Kronstadt for over a decade of threatening letters and phone calls about torture, rape and death to LaRue and her daughter.

Rogers had pleaded guilty in April to two counts of mailing threatening communications, one count of threats by interstate communications and two counts of stalking.  According to court documents, all of this began in March 2007 until Rogers eventually was arrested in November 2019.  At the beginning of his stalking spree, LaRue’s daughter, Kaya was only five-years-old.

According to Deadline, Eva gave a “tearful victim impact statement, telling the judge in L.A. federal court that she has undergone therapy since the harassment began in order to deal with feelings of fear and paranoia.”  She added, “We didn’t know if he would show up on our doorstep. We will think about him for a lifetime. The fear is with me forever.”

Photo: JPI

The judge has ordered Rogers to self surrender on October 12th to begin his sentence at a federal prison in Ohio.

Eva won a Daytime Emmy back in 2020 for her guest star turn on The Young and the Restless, and is best-known to primetime viewers for her role in CSI: Miami.

Share your thoughts on Eva and Kaya’s heartbreaking real-life experience via the comment section below.

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