Days Of Our Lives
RATINGS: All Soaps Down! Y&R Hits New Low For Key Female Demo 18-49!
The ratings are in for the week of December 3rd through the 7th and it was not a good week for your favorite daytime dramas! In fact, all four soaps were down in total viewers with The Young and the Restless, The Bold and the Beautiful and General Hospital all losing -200,000 viewers give or take a few either way. Days of our Lives was the only show to lose the least amount of viewers for the week – 58,000.
However, the most notable part of this ratings sheet is that number one Y&R is slipping in the key female 18-49 demo! In fact, they hit a new low with 712,000 viewers in the demographic, and whose previous low was back in September. Are fans not digging the transition thus far of Jill Farren Phelps and Josh Griffith taking the reins as series EP and head writer? To view the entire ratings courtesy of Soap Opera Network click here!
So it’s time for you, our soapers, to be our Soap Opera Programming Executive Armchair Quarterback! What needs to be done with the current storylines on Y&R, B&B, GH, and DAYS to pique your interest to tune-in each and every day? What is making you fast-forward through the episode, if you Tivo’d or taped it? And, what is working that you would like to see more of? Which show is doing the best job right now of integrating the characters you want to see from the canvas? Weigh-in!
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A lot of people may have been busy with shopping and such. I wonder how the ratings were for other daytime shows.
That’s an excellent point, Caroline. And some probably had to go back to work/school unlike the week before.
And the powers that be know this and this is why we won’t see anything exciting on any soap until mid Jan when they will start setting up for Feb Sweeps. Soaps have seasons just like the Mother Nature, it the soap is dull it must be December.
WELL THIS SHOW NEEDS MORE SHARON AND NEEDS VICTORIA ROWELL BACK AS DRUCILLA!!!!!!!!!!!!!!!!!!!!!!!!
I think Gh is doing everything a soap fan wants at this time and they should keep up the good work, as for the ratings, well who knows, its december, i don’t know if viewership goes down or what, hopefully things will pick up agian, as for the other soaps, well, they need to get their act together, especially YR.
ITA!
Not a big surprise. Jill Farren Phelps is the kiss of death for everything she touches!
So true
definitely
Hello! in GH’s case, bring back Genie Francis! Seriously, its a ratings explosion waiting to happen!
i sooooo agree,,,,y and r were fools to let her go
Yes, add Kin and Genie to the mix, as so long as they don’t do a Luke and Laura redux.
I like the idea of having Kin and Genie back……Scotty up to his old dastardly tricks – as for Genie she has stated that she does not want to play the ‘ Laura the victim ‘ card anymore, and I’m cool with that.
I also agree with not coupling her with Luke again.
There will always be a love between them – but some things are better left in the dead pile.
I only watch General Hospital. For me, the novelty of returning vets is wearing off. I want some solid stories with characters I am invested in, and I want Ron C. to finish what he starts. For example, I was just getting interested in Trey and Connie and it seems as if that has been dropped. I want characters I really care about, like Liz Webber, to be used as lead or central, instead of being used as props for brand new people. I want couples to spend time together, talking, listening, laughing, dating, and I want to see romance,… Read more »
I think you said this well and succinctly. They’re making big waves over big moves, but when push comes to shove, nothing’s clicking like it should. Too much happening, not enough focus. This combined with STILL too much concentration on a select few characters (though thank heaven’s Jason is out of the equation), too many newbies I don’t care about, and well, no Robin and Patrick (with Robin’s return incessantly dangled and toying with but never anything more), and they’ve lost me as a viewer. For Y&R, I haven’t seen too much of the new writing, but what I did… Read more »
Jules – LOL…. “my brain kept thinking and the fingers kept typing”. Oye! I love the soap genre… has always kept me entertained… even through the mundane… disbend my belief… DAYS OF OUR LIVES! is in fact improved….. i like your post… so many wonderful actors at DAYS/Sony/Writers disposal… I so wish they’d write for Justin/Adrienne, MORE Victor/Maggie, Kayla/Abe… Days is smokin’ hot… ala’ Kristen/Brady. I haven’t seen – witnessed such hotness… in eons… Eileen Davidson has brought DAYS to another whole new dimension and level of attention. We have more Marlena and John. As much as i’m enjoying what’s… Read more »
ITA JUles,
Love your post Patrick and I whole-heartedly agree with you as well. Despite what critics say, DAYS is offering fine entertainment. No they aren’t going for huge stunts (plots, casting, locations) as frequently as other shows, but we shouldn’t be thinking those things are necessary in order to produce a good story. When push comes to shove, any fan, actor/ess, producer and writer will tell you it’s about romance, intrigue, mystery, high stakes drama and humour, which adds zero cost to their annual budgets. Exhibit A: Kristen. Her return has awoken this show in a way it hasn’t been in… Read more »
I can co-sign most of this, but the DID story is overplayed and needs to be finished. However, I do agree that the writing is choppy, stories are not followed up and/or are very unevenly paced. I love seeing the vets, but its sort of like stunt casting, and I think the higher ratings can be attributed to that. When that is over, I don’t what RC/FV will do, because consistency and long term storytelling don’t seem to be among their talents. I think they are all wrong for GH. I too would like to see the romance, and the… Read more »
Rebecca Herbst should be in a storyline with Patrick they fall in love then when Robin comes back he has to make a choice. I always thought RH & PT had good chemistry instead we get another snotty doctor and a scene out of ugly betty.Your husband falls in love with your best friend how soapy can you get!
Wanted to add we should all keep those wonderful children who were gunned down in our prayers and the adults who sacirificed their lives for them.
I stopped watching GH recently for a similar reason. I watch for Elizabeth and Patrick ( not as a couple) and I am not getting anything to watch. I am tired of FF through other character stories. I am tired o Carly and am already tired of AJ. I like Sabrina and Anna but it is not enough to hold me for 5 hours a week. I miss Jax. I miss Luke and Lucky and Jason. So many changes and I was on board but now I am watching a series from Netflix for that 5 hours a week.
Well, in light of the events in CT, it is hard to care about soap opera ratings. On the other hand because of all the darkness in this world at times, soaps should be a place one can escape and for an hour just enjoy the unreality of the universe of soaps. It would be shame if this trend of declining ratings marks their demise. As a viewer all I want is good story telling, but perhaps, all the good stories have already been told. Perhaps there is only so much you do with the same characters year after year.… Read more »
I stopped watching when they let the incredibly talented Genie Francis go. I lost all respect for the show as she played one of the best multilayered characters they’ve had on in a long time. She had great chemistry with Stephen Nichols and Peter Bregman not to mention Jess Walton and Eric Braden. Genevieves history with Tucker was most interesting and I was looking forward to that storyline exploring their pasts together but Instead they pair Stephen with Jess,theirs no chemistry their romantically what the heck happened to Colin? The addition of so many new people by this new regime… Read more »
i stopped watching too when they fired genie…have tuned in this last week a bit but my snoreing woke me up to change the chanel.i think the show now has finally ben destroyed,
Tori –
Genie Francis knocked me out…. having watched her on Y&R… made me a true believer in her talent. she is more than the hoopla of her GH royalty’. of all the goings on with Y&R and all the actors let go… don’t even get me started on what is left of the Abbotts… course they’ve done this before…. just Jack. But, the big prize Y&R should have capitalized on… Genie Francis… she was bitchy, calculating, sensual, business woman, fierce mother…. held her own.
Genie Francis will never work on a show that is helmed by JFP! Very bad history between those two. I can’t wait until she returns to GH!!! And Colin is not on Y&R because Triston Rogers is back on GH as Robert Scorpio!!! In my opinion GH has been on fire but I do agree that there have been too many dropped storylines. FV & RC start a story and then weeks go by before it is picked back up again and by then I don’t really care or remember. He’s doing that across the board to accomodate the large… Read more »
ITA Sharon. Intense storylines begin, keep the viewer riveted, and then BAM…the characters are off the canvas for close to a week at a time while the viewers are left hanging. The Faison story was very gripping for many of us long-time viewers, but to have it suddenly forgotten about – to have Robert lying practically dead with a syringe plunged into him and then to have the entire story off the screen for nearly a week???? – well, this is something we loyal viewers don’t appreciate. The soaps have always been entertainment of serial form and escape, whether watched… Read more »
Du lower ratings apply to most other TV shows during the holiday season? As far as soaps, they are on in the afternoon when audiences may be Christmas shopping. Tis the season.
Good possibily!
Glad Days brought back Kristen. Would love to see Vivivan come back. Maybe Shawn,Belle,& MiMi.
The present storyline is boring and cliche’ . Victor is being the typical dictator; Jack on drugs (boring), Phyllis (no man); Ugly daughter of Nick and Phyllis is too pathetic to watch and not pleasing to the eye! Please find Drucilla and bring her back for Neil; the women you are pairing him with have no chemistry. The voice of the present love interest make me think of nails on a chalk board!! AND last but not least We (my entire IT department – 25 people), had that you broke up Chelsea and Adam. He was our most hated character… Read more »
Edits to my previous post…. Our dept. hate that you broke up Adam and Chelsea on Young and Restless…. Sharon and Adam do not have any chemistry on screen. Their kissing scenes are awkward! I look forward to Beauty and the Beast, Arrow, Vampire Diaries, SCANDAL and 90210. Take some tips from these writers. They are interesting!!!!
I am sorry you have been disappointed by the break up of Adam and Chelsea- but I think it is a bit unfair to compare daytime dramas to nighttime dramas. They are two different formats and styles of story telling. I bet you if Arrow or Vampire Diaries had to be on 5 days a week, year in and year out for over 20 years, the quality of these shows would go down as well. I am not knocking those shows, I watch them too, but if you are expecting the level of production you see on prime time to… Read more »
In my humble opinion soaps are a dying genre in the long run! What the producers do not understand is that the viewing population i.c. demographics is changing very quickly meaning the older soap loving generation is dying out very quickly, people who were the core audience in the 60, 70 and 80’s and the new generations of tv and serial viewers have not the time, the interessant and the will view endless soaps and their character development, when you can even now speak of character development. There is so much good thrilling fun exciting entertainment at the moment to… Read more »
I might trust your analysis more if you knew basic sentence structure and punctuation – you, know, like the REAL writers you seem so intent on boosting? Soaps have evolved before, and they will again. Unless, of course, people lose interest in good storytelling. And if that happens, then it’s all over for all drama, comedy, stories of any sort. I don’t believe people have become stupider. What’s really happened is the remaining soaps are being micro-managed by account managers instead of being run and written by people who have an actual investment in story outcome instead of a balance… Read more »
Point taken about my basis sentence structure and punctuation in English but can you write what I have written in my native language as I have done in your English language? I do not think so, so please, do not patronize me like you did! Can you write and speak 4 languages like I do? Again, think not! So please keep your comment about my grammar structure in English to yourself unless you can do better!
You have proven the point I made in an earlier post that the issue might not be the soaps are getting worse, but rather the audience is changing and what they want is changing. Soap opera is one form of story telling just like comics are different than novels, so too are soaps different from the form of story telling you are describing in your post. There is nothing wrong with that form of story telling you are speaking about, more like a mini series than a continuing drama, and perhaps that will eventually replace soaps. However the genre the… Read more »
the way i see it…. ie: i’ve been watching soaps for 35 years… etc… that being said… it would seem to me… we’ve evolved… said all that can be said… so, to come up with any thing new… isn ‘t possible? LOL…. all the stories have been told… so… hence.. it’s regurgitating… ? we have to tell the same stories, and make them still relevant… ie: perhaps the new watchers and new generations will learn and emote with…. ??? I think mary sf said it best… that we long time viewers… suffer through, remaining loyal to our soaps… like my… Read more »
“…What the producers do not understand is that the viewing population i.c. demographics is changing very quickly meaning the older soap loving generation is dying out very quickly, …” I have to think some of this has to do with TV going digital and I am not sure everyone got a new TV or converter box. Even though the boxes were free or subsidized, I don’t think a lot of older people got them or understood what was happening so they just go without TV. I think soaps are multi-generational in that if your parents watched, then you watched to… Read more »
Days storylines are moving at the slowest pace ever. I don’t think soap viewers have the patience to wait out these storylines any longer which shows in their dismal ratings. The constant flashbacks are annoying and need to stop. Suzanne Rogers does not need to be on every day! The hair and wardrobe department needs to be fired. Kristian Alfonso deserves a storyline of her own… can’t writers come up with anything once their acting partner is gone? I think GH is on fire and has an awesome and talented cast. Every episode has been sharp and entertaining for me… Read more »
Amen!! Ditto!
HA HA HA !
You got it right about Days. Very slow and boring, I know people who don’t watch the show very often anymore, and also I know some people who fall asleep during the show! Actually, though!
I fall alseep during DAYS every time I try to watch it from my DVR. LOL! When I watch GH I’m very alert and watching because it has become such an exciting show. DAYS needs to take a few tips from them. GO GH! lol
I agree with Ces about comments on GH!!!
Yesterday, someone called during Days and this time I didn’t hang up the phone. Surely, I didn’t miss anything other than Jennifer’s drivel (btw her hair and wardrobe look awful) AND that Abigail bun??
snorefest.
Y&R will go up………………….
The writing is good. It takes time to build up.
Hope DAYS go up too!
B&B has been good also!
General Hospital was on fire but now I think it’s concentrating too much on Connie and too little on chemistry between Carly/Todd and Sam/John. I know the latter has to do with SB leaving but it hurt the momentum being built. AJ was awesome when he returned but now they seem to be resorting to “AJ the schemer” typecasting which is a shame. The idea of a fair fight between AJ and Sonny without the bad/good lines being drawn was intriguing to say the least. I still love GH but think it really needs to focus in what’s working and… Read more »
“General Hospital was on fire but now I think it’s concentrating too much on Connie and too little on chemistry between Carly/Todd and Sam/John. I know the latter has to do with SB leaving but it hurt the momentum being built.”
I wonder why that is myself. They must have gotten some very negative backlash considering the above-mentioned pairings.
It sounds like Todd is about to lose everyone and Johnny and Carly will be in each others’ orbits again.
Let’s stay on topic here. It’s December. The soap viewing population is busy with other things. I have to laugh at the new concept of “mid season finale” promoted with the hottest prime time shows right now. No TV show can compete with Christmas. I am, however, really looking forward to the nurses ball on GH! I hope I can have that little pocket of time to enjoy it this coming week…
People make a good point people are holiday shopping, but also a lt if us women in the 18-49 demo have jobs like myself. I work from 9 am to 3 pm in a nursery school,so unless we are off I’m not home watching live, I DVR it.
I am not majorly alarmed by this. Its a busy time of year. People are Christmas, Christmas planning, working to pay for Christmas. There ARE more important things in life than soaps. Watch the ratings rebound majorly in January when life is dull and slow paced. And speaking of slow paced…i must bring up Y And R. Sorry…Avery talking about baking is not drama!! I have alternately loved and hated JFP‘S work, but here I cant fault her. The old saying is that if it aint on the page, it aint on the stage. Josh Griffith is not writing stories!… Read more »
I agree at this time of year most soap stories are a bit on the bland side because they know people have a life and are not glue to their sets when there is so much to be done. And it is true a soap’s bread and butter is the telling of a good romance and lately that has been lacking in most of the soaps. There are a lot attraction stories, hook ups and sex scenes, but the glorious journey couples use to take to fall in love has been MIA for a long time. As for Avery, I… Read more »
GH is the only show doing it right. And by, right, i mean as right as it can get in this era of 4 soaps. They are writing for veterans, doing umbrella stories, and providing surprises. It is classic GH with now 60 year old action heroes…but hey…Harrison Ford has done it…so why cant soaps? At least it is a. Preposterous thrill ride. Not mind numbingly boring.
Ron Carlivati might be misled enough to think that viewers really want to watch a black femmy nurse hawking lipstick and claiming credit for the legendary Nurses Ball, but he is also savvy enough to bring back AJ, and resurrest the Quartermaines, and diminish Sonnys airtime, and try to think about the viewers and what THEY want.
Have to agree about Y&R being boring right now. I only started watching it after ABC killed my favs AMC and OLTL and I liked it alot initially but lately, not so much (but I’ll still watch). I’ll also watch GH faithfully, regardless. Sometimes I get exasperated with the storylines but that won’t stop me from watching. It’s part of the journey you take in watching the soaps. I watch the good, bad, and ugly and I’ll continue to do so.
Does anyone know if it’s possible or know where to catch Friday’s episode of GH? Like most people we were all shaken up by the craziness of that day, but I was very much looking forward to the reunion of Anna and Robin as well as seeing Lucy… were it a very regular episode I wouldn’t mind skipping it, but I would think this one’s a must-watch episode. I can’t find it on YouTube either. Will they play it Monday?
Never mind, I just saw the other article, it’ll play monday I guess… you can delete my posts.
I have never really found the CBS soaps entertaining, so I can see why they are going down, especially B&B. GH was good, or so I heard, I guess it is getting slower, but whatever, still doing well. I’m apalled Days isn’t losing more viewers. The show is very boring. The Gabi reveal will probably bring in so many viewers because people hate Gabi and Nick and want drama. Dannifer, EJami/Safe and shaky hands, in addition to the lack of airtime of younger characters and vets, has made the show lose viewers. Why is Dannifer being repeated? Why EJami/Safe? Why… Read more »
Since when did u speak for ALL DAYS viewers. I do not hate Gabi or Nick or Dannifer. They are the reasons I watch DAYS as well Brady/Kristen/John/Marlena and Will/Sonny. I have my fingers crossed that TPTB approach Stephen Nichols to return as Patch and we’ll have a full blown Patch/Kayla/Abe triangle or bring back Shawn/Belle so they can help Hope find her missing husband.
I’m speaking for most people on Daytime Royalty. I like Gabi and Nick as a couple, but I’m not a fan of their current storyline. Most people loathe Dannifer. They’re OK, but I’m tired of their storyline because it isn’t being told in an interesting way like last time.
B&B is dropping post Susan Flannery — guessing many long-time fans tuned back in to watch the last days of Stephanie Forrester and now are tuning back out as the focus shifts back to Brooke and to Hope (zzzzzzzzz). It is also ludicrous that Thorne is not the next in line for the CEO job at Forrester, but Bell wants his CEO protoge (Rick or Thomas) to be shirtless for ratings sake
Exactly why I’m not interested in B&B. It’s the same old stuff everyday. You can tune out for a month and when you come back to watch the same thing is still happening. Too much Steffy/Liam/Hope and Brooke for me. Y&R is bland IMO as well.
Focusing on GH, since I gave up on Y&R MONTHS ago, I think Frank Valentini reneged on his promise to have this Anna/Faison/Robin storyline “race to the finish.” While I love ALL the actors involved, and have since the 80s, it’s just flat-out dragging. While I enjoyed the episode devoted to Robert and Helena doing their verbal sparring, it served NO purpose in forwarding the plot, and ultimately just killed time. And Anna’s been an absolute IDIOT! It’s increasingly hard to believe that this woman was a superspy, is the police chief of Port Charles, and can’t tell when she’s… Read more »
Hopefully Robert makes it after the fight w/the needle. He better not die! We need Robert Scorpio…I like him a lot!
yeah, can’t believe she overtook him but guess we couldn’t save Duke & Robin all in one day!
Speaking for MYSELF I do have patience for the dool story lines more than a few gh story lines , robin has been held prisoner now 10 months how much longer are they going to drag her finally going home to Patrick and Emma our seriously and those oltl people except Mcbaine need to leave port Charles they are irritating as hell except Mcbaine
I see nothing wrong with GH at all. Really enjoy watching it everyday. It’s exciting & I like the storylines.. I just hope Robert isn’t going to be killed off after that fight with the needle..Hope he tells Anna and Duke that Robin is alive! That’s my concen now . But otherwise I am liking GH a lot! Ratings are CRAZY! I enjoy GH more than years ago when it was the mob/ganster show…There’s a definite improvement! The ratings are a fluke.. The ratings go up & down and GH ratings will be up again its like a roller coaster… Read more »
I saw the front cover on soap opera in depth and Natalie’s picture was on the front cover.
Inside I only saw it briefly said Sam verses Natalie and who will John pick. Didn’t get a chance to read the entire article.Sounds like Natalie isn’t giving up on John just yet..
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