Days Of Our Lives
RATINGS: All Soaps Gain In Total Viewers Except DAYS Down, But Expectations Are High NBC Soap Will Rebound For 50th!
Courtesy/NBC
The ratings are out for one of the key weeks of May Sweeps 2015 for the week of episodes airing May 4th through the 8th.
General Hospital and The Young and the Restless scored best, gaining in total viewers, while also showing gains in the key women 18-49 demo. But for GH, even though they showed gains in the that key demo, they still unfortunately hit their all-time low in the demo rating share for the third week in a row.
The total audience gains for the week, while not off the charts impressive was good news. The ratings revealed gains in total viewers of +80,000 for The Bold and the Beautiful and Y&R, and +79,00o for GH.
However for NBC Days of our Lives, the show still struggles and was the lone soap to lose viewers losing -71, 000 for the ratings week. Additionally, the show that is set to turn 50 was down -203.000 from the previous year. In addition, in all key demos DAYS was in the minus column as well.
While viewers have to wait a through summer for the new stories to kick-in from new head writers Dena Higley and Josh Griffith, reports and expectations are high that the series will have a major ratings spike when all the returns begin on-screen for it’s 50th anniversary milestone and beyond. The exciting returns include: Stephen Nichols (Patch), Thaao Penghlis (Tony/Andre?), and Peter Reckell (Bo), coupled with lots of anticipated new arrivals including: A Martinez and more!
What are your thoughts on the latest ratings? Do you think DAYS will be on the right track with rumored exciting story and their returns? Will it have a major rebound? Are General Hospital, The Young and the Restless, and The Bold and the Beautiful delivering big time during this May Sweeps? What soap is keeping you interested the most? Share your thoughts below!
DAYS was trending up in the ratings the last couple weeks, which included all demos. However, those ratings weren’t reported on this site…I wonder why?
All the soaps will yo-yo in the ratings and eventually DAYS will trend up for several months in celebration of it’s 50 years!!!!!
Be afraid, be very afraid haters!
Of course Days will go up with the guests appearances for the 50th but will it be old viewers checking in to see old favorites and will they stay once their favorites leave. Days lost its greatness during the Jim Reily years and never recovered. If Days new writers dont change things around other than depending on guests appearances by old favs the ratings will go down to cancellationville. You need to wake up and smell the coffee. There is good reason the show remains in 4th place.
Wally Kurth (Justin), Judi Evans (Adrienne) and Mary Beth Evans (Kayla) are not guests. They are on contract. Thaao Penglis (Tony/Andre) will not be a guest. He was put on contract. The status of Peter Reckell (Bo) and Stephen Nichols (Steve) was not disclosed, but I’m sure they’ll be on for at least 6 months…clearly not guests.
I am awake. DAYS has already made vast improvements. The ratings system is outdated. That’s why a soap such as Y&R can continue being high rated when it’s crap stinks just as much (if not more) than the other soaps. You wake up!
I gave up on “Days of Our Lives” around 1989/1990 when it started becoming trashy. Never looked back.
Made the sane move and started watching ABC soaps instead.
DAYS has a great mix of trashy and classy, but it’s OK for you to like cartoony. Occasionally, I like obsurd cartoonish stories too!
Great rebound to Mama, 4ever….do love that sarcasm…LOL.
Days Ratings better improve, or it will face cancellation next year. I love Days, but right now I am not liking the soap.
Honey, nobody is.
530,000 is horrible for GH in women. GH ratings were not all of that for a reveal week. I was expecting at least 3 million
3 of the 4 soaps are down for the year in Women 18-49, why single out GH? It seems to be a trend across the entire industry, as opposed to one particular soap. GH came very close to 3 million early in the week when the Nurses Ball was in full swing. Would have liked to see them hit the 3 million mark again, but a gain period is a good thing, in my view.
GH was a HUGE disappointment for the NB!!! NO Stone Mention!!! And NO Robin!!!! The NB 94- 2001 was held in June. They could have waited for Kimberly to return. They should have done a best of the NB 94-2001 starting with Stone and Robin- Romeo and Juliet… and a montage to show what the NB was all about. It was 20 years since Stone passed away. And where was half the town?!?! Sonny, Monica, Bobbie, Tracy, Scott, Kevin, Lesley, etc…
RC is backburning characters again for BIG EVENTS HUGE mistake!!!!
Sabrina was in more acts and she is not even a practicing nurse anymore….. she is a Nanny!!! It has turned more about the person who revived the NB …. smh… GH is becoming unrecognizable ….Think I will be tuning out with Tony Leaves. I started watching over 43+ years ago….. I miss GH!!!
I know it’s a nostalgic event. But, IMO, the actual Nurses Ball is probably a snoozefest for most viewers. Without some “star” acts (like Rick Springfield or Jack Wagner), many people would rather wait until the weekend to fast forward thru amateur hour & hit the meaty scenes. That results in lower live ratings. Maybe it’s just me. But, the highlight this year was watching Britt reunite with Brad. They were the two most joyful characters in the entire storyline. If GH stays on the air, they need to do the NB every OTHER year IMO.
Sadly, the ratings info (and how it is collated) is antiquated and sends the entirely wrong message to storytellers like Pratt over on #YR. (All he needs is this sort of weak positive enforcement to feel justified in his methodic crucification of a 42-yr old ground-breaking serial. Don’t be surprised if he feels now justified in penning some sort of massacre at Crimson Lights or blowing-up Newman Towers!) It’s all flash-and-gore with that one; qualified talented visionaries like the late Bill Bell, Douglas Marland and James E. Reilly musty be rolling in their gaves seeing what this hack is being allowed to pass-off as daytime drama! (Send him back to primetime where he belongs!)
Completely agree with you Geoffrey. The Nielsen ratings are not generalizable. Would love to see a renaissance of the daytime dramas… perhaps a network will hire a popular novel writers who pens great serial characters and settings.
Days of our Lives is nice, but boring. The sets are very outdated and extremely limited, and I can’t stand that fake leaf park set used for every other scene (or so it seems anyway). The storylines need some help, this nonsense right now of Marlena being threatened to be thrown out the window in Italy is so absurd. Showing the clip of her possession from the 90’s was kind of silly. Honestly, they do need to come up with some compelling storylines and please please PLEASE get some new sets. I know it’s a soap, I know there are budgets, and I think the years of soaps actually going on location are long over, but they still need to come up with something. Otherwise, the sand may just run out soon…..
Days Of Our Lives will not get renewed next year. The soap is so boring now, I fast forward the boring scenes lol. I love the gay storyline. that’s it. Kassie depaiva is not Eve, I am sorry but that’s how I feel. Charlotte Ross rocked it as Eve Donovan. Kassie was terrific as Blair Kramer, but miscast as Eve Donovan.
Yet they just a daytime Emmy for art direction and set decoration– go figure?
I realize that all soaps have limited sets, although in the 90’s soap sets were far more extensive and creative over at ABC for shows such as “all my children”. They occasionally went outdoors for certain scenes, as opposed to the current Days of Our Lives, where everyone is thinking out loud in the Fake Leaf indoor park set. How they won an award for that….
Even with some criticism Y&R is still doing great,well in front in the demos. Days is bad ,but I have hope for the fall with the 50th I guess the Nurses Ball didn’t help GH,they are having an awful season in the young demos. GH is aging rapidly. They have been at demo lows for months now
Shocked that #YR was up with one of Pratt’s worst weeks in storytelling.
Also shocked that the nurses ball didn’t do more for GH. Maybe it’s time to wrap that up.
GH is doing well-
This the only rating the sponsors pay attention to;
is the key women 18-49 demo, GH does well..
and-
Y&R and B&B gained +80,000
GH gained +79.000
All is well …
I think DOOL will pick up during and after its’ 50th ..
Days has been focused on the Will-Sonny-Paul thing. Never good for ratings.
Everyone thinks the answer is to bring on a bunch of teenagers/twentysomethings and vets – NO! Write compelling stories that include the young and old(er). Soaps were once about family and there was a hero/heroine to root for. We had couples that grew into super couples and it didn’t happen over one or two episodes or a morth. I understand the soaps are desperate and last ditch efforts are now the norm. But, they need to check their history and steal from what worked. Also, bring on writers and executive producers who are creative and have a vision for the future. Taking crap and throwing it against the wall to see if it sticks, no longer works.
Great post. Agree…
Days needs to bring back Leann Hunley as Anna, and bring back Louise Sorel Vivian Alamain.
That would be cool
I love Leann. Louise is such a magnificent, natural actress…but, she both scares me and fascinates me at the same time. LOL.
I have watched DOOlL since the days of Roman sleeping on Marlena’s floor. I have to agree that about the comments about the sets. Can we have the peer back? Marlena house, which later was Abe and Lexie’s?
I want to see more character development. Eve, Theresa, Clyde are cardboard villains. Let us know why they are so bad and allow them to have some redeeming characters. As soon as Theresa found out her baby was alive, the character could have turned a corner and made us start cheering that she would get back with Brady. But, she still seems too self absorbed.
The one character that baffles me in Melanie. If she is going to be paired with an older man (her dad’s best friend), why does she talk in that little girl voice and look stoned when she is delivering her lines. She could have had a great storyline with Chad and Abigail.
Can the writers give Jennifer a new love interest? I am so tired of Daniel, Eric and Brady trading women. This does not happen among friends.
There is so much dead weight on the show. The writers need to give us relatable stories. I have said before that I would like to see Hope or Marlena be diagnosed with breast cancer. I would like to see Nicole have some family in Salem. She continues to be one of the best assets on the show. Make her family a core part of the landscape.
I read today that Claire is being aged to a 15 year old. I do not like the idea that Hope is going to be a grandmother to a teenager when Ciara is only eight or nine years old.
I am excited Thaao, Peter and Stephen are coming back. I am not sure if it is long-term, but if not, bring back Chloe, Phillip, Mimi, Shawn and Phillip. That 30-something age is missing on the show.
The writers need to give Eric a pulse. Greg Vaughn is a powerhouse actor. His acting on GH during the drug addiction storyline was amazing.
I can’t wait to see Serena leave the show. Horribly boring character.
Why has Abe and Maxie been forgotten?
Can we have another town disaster and it kill off all of the boring characters?
I totally agree with you!
Ah, Ray….why can’t I have expressed what you just did. My sentiments, exactly.
How well you have pinpointed Melanie made me do a double-take. That’s it! She looks like she in another dimension. I couldn’t put my finger on it. Nonetheless, I have always liked her.
As yourself, I am so sick of these three men and their stupid drama. The most boring trio ever.
And, Nicole. Just let it go…writers please, why do you always have her embroiled in silly things that end up proving naught, except getting her in a constant heap of trouble.
Theresa is my favorite. She’s kind of nuts, but funny nuts. I’s like to see her in more scenes with Anne. Together, they could start a comedy team. But, yeah, you are right. This is the one moment for Theresa to use this gift of time which fell on her lap and take advantage of it. As a Mom, it is the perfect opportunity to turn a new leaf in her warped view on life.
Eric is a dummy…..he still hasn’t learned his lesson. Again, you are correct. He is one of the best, but the writers turned him into a teen-ager, in the throes of first love, and, tripping over his own two feet .
Last week when Days was basically the only soap up in ratings nobody made it a topic Why?
And the week before that was a big jump in ratings. I believe it is to give the false impression that DAYS only goes down. Y&R went down more than 300,000 last report, but it wasn’t mentioned here. When GH goes down…not a peep here. Picking and choosing what weeks ratings are featured is flat out unfair.
Be fair, Michael Fairman or should I say Michael man?
I noticed, and I do not watch DOOL..
I do believe they are doing all possible to bring DOOL back up, it is more than obvious they are doing everything possible, there is budget they have to work with but the effort they are making to bring it up is noticeable, just by my reading of it, seems they are trying..
I believe DOOL will have a great comeback !
Because April isn’t a sweeps month. February, May, October – those are sweeps months when the ratings are considered more important than other months.
There are 4 ratings months: February, May, July and November.
This May Sweeps actually started Thursday, April 23rd.
Yes, you are correct, 4ever. But, July still seems odd for sweeps IMO, considering it’s prime vacation time when everyone’s viewing schedule is interrupted for travelling. It would be like having sweeps over the Christmas/New Year break.
Really hope DAYS do pretty good during the 50th…………I’m still worried!
Happy for CBS!
The new writers are going to kill Days. When they were there before the rating went down, now they want to kill the Sonny Paul and Will story line all together, even if it’s the story line saving the show.
Co-headwriter Josh Griffith never worked at DAYS until now. Dena Higley knows the history of the show. I feel they’ll do a great job!
Who says they want to kill the Will, Sonny and Paul storyline?
Head “writing” team : change : effective February 16, 2015
Producer (s) : change : effective March 2, 2015
so…. we are to assume ??? that 6 months after these announcements… we should see how these new regimes are melding ????
AUGUST 15, 2016 : roughly 1 1/2 months prior to thee actual November, 2015 50th anniversary gala.
this is from 4ever: “… Co-headwriter Josh Griffith never worked at DAYS until now. Dena Higley knows the history of the show. ”
it appears that we are on a 3 month wait
Yes, Patrick, we’re about 60 episodes away from rock solid DAYS!!!!!
Days Of Our Lives
‘Heated Rivalry’ Star Franco LoPresti Opens Up About ‘Days of our Lives’ Debut as Dante Vitali
Next week on Monday, September 14 will mark the first appearance in Salem of Franco LoPresti in his new Days of our Lives role of Dante Vitali.
Heated Rivalry fans now LoPresti very well from his part as hockey player Cliff Marleau in the series first season. (No word yet if Cliff appears in season 2).
Now in a conversation with TV Insider, DAYS fans will learn that LoPresti is on the soap for a limited run. No timetable was given.
Photo: Corday Productions, Inc
When LoPresti does burst onto the scene come Monday, Dante makes quite the impact as Franco LoPresti explains. It seems that viewers will first see him in scenes in Monte Carlo at a poker table with none other than Gabi Hernandez (Cherie Jimenez) and Philip Kiriakis (John-Paul Lavoisier). However, Dante will come to Salem to talk to the Brady family about his supposed fiancée Sami Brady (Alison Sweeney).
Franco shared, “Dante was born and grew up in Italy and educated at this pretty top-tier English boarding school. He then went on to build his own dynasty in finance, all the while trying to distance himself from the Vitali name (as viewers know Tamara Braun played his cousin Ava Vitali).”
“But at the core of Dante, there’s definitely an old-school quality to him”, continued LoPresti. “He’s super passionate, he’s sincere and incredibly generous, but he’s also someone that you probably shouldn’t underestimate. Loyalty is something that means a lot to him. As Dante enters Salem, I think the audience will get to slowly peel back those layers and discover what’s really driving him. So, I’m excited for Days fans to go on that ride with Dante.”
Photo: Almay
As it turns out, LoPresti taped his episodes of DAYS starting back in November 2025 which happened to be weeks before Heated Rivalry became a smash hit.
Franco recalled, “It’s so funny because I thought my episodes would air in a month (on Days of our Lives). But I found out it was nine to 10 months and I was like, ‘I gotta wait that long?!’ So, I’ve been biting my nails, trying not to think about it, and I think it’s actually kind of helped because now it’s here and it’s all coming at me from all different angles. I’m nervous. I’m excited, and I just can’t wait to see it all come together. It’s one of the best jobs I’ve ever had for sure.”
In his personal life, Franco just had his first child with wife, actress Emily Alatalo, just a weeks ago on August 23rd when they welcomed their daughter, Stella into the world.
So, looking forward to seeing Franco LoPresti’s debut come Monday? What do you think about the fact that it’s being reported as a limited run? Do you think Dante and Sami have a chance on-screen or off-screen to be a happy couple? What do you really think brings Dante to Salem sans Sami? Let us know your thoughts via the comment section below.
In a metaphor for the start of the school year and their upcoming anniversary in November, Days of our Lives revealed its “Class of Season 62,” with a very clever yearbook montage on their social media handles, welcoming new cast members, while paying respect to the veterans and “class”-iying the other characters in Salem.
The official Days of our Lives Instagram account shared on the posting, “The Class of Salem Season 62 has arrived. Familiar faces, new names and plenty of personality. Flip through our yearbook for a peek at this year’s class.”
Let’s take a look at how they broke it all down: The Salem Yearbook starts with saying “another unforgettable season,” with some group pics, and then we dovetail into Salem’s new class which features: Sydney Malakeh (Sydney DiMera), Brandon Butler (Mason Whitfield), Angelica Nero (Victoria Kiriakis), Cole Gersmeyer (Thomas DiMera) and Lorelei Olivia Mote (Rachel Black).
Photo: Days of our Lives
Next up, are the likes of: Cherie Jimenez (Gabi Hernandez), John-Paul Lavoisier (Philip Kiriakis), Tyler Joseph Andrews (Theo Carver) and LeeAnn Hopkins (Joy Wesley). Then, in the “Drama Club” section are: Dan Feuerriegel (EJ DiMera) and AnnaLynne Cipriani (Cat Greene).
Following the ‘Recess” section with some group snaps, comes “Homeroom Highlights” with: Abigail Klein (Stephanie Johnson), Eric Martsolf (Brady Black), Rob Scott Wilson (Alex Kiriakis), Lamon Archey (Eli Grant) and Sal Stowers (Lani Price Grant).
The “Salem Spectator” section features: Conner Floyd (Chad DiMera), Greg Rikaart (Leo Stark), Stowers again, and Ashely Puzemis (Holly Jonas). In the “Afternoon Sweets” section look for: Paul Telfer (Xander Kiriakis) and Linsey Godfey (Sarah Horton), Emily O’ Brien (Gwen Rizchech), Stacy Haiduk (Kristen DiMera/Susan Banks), Brandon Beemer (Shawn Brady), plus Jackée Harry (Paulina Price).
Towards the end of the yearbook, veteran performers such as: Mary Beth Evans (Kayla Johnson), Stephen Nichols (Steve Johnson), Lauren Koslow (Kate Roberts) and Josh Taylor (Roman Brady) are featured, plus Deidre Hall (Marlena Evans), James Reynolds (Abe Carver) and Matthew Ashford (Jack Deveraux), Susan Seaforth Hayes (Julie Williams) and Suzanne Rogers (Maggie Kiraikis) with her on-screen daughter, Linsey Godfrey.
The Salem Yearbook comes to a conclusion noting “Big things happening in Salem” and to tune-in on Peacock, where we also find Jacob Martinez (Javi Hernandez), Maggie Carney (Rita Lesley), and a host of other favorites previewing what’s to come this fall.
So, what do you think of the Days of our Lives Class of Season 62? Looking forward to seeing what happens in Salem? Did you like the yearbook concept for promotional tune-in? Let us know via the comment section below.
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Days Of Our Lives
‘Days of our Lives’ Head Writers Give Fall 2026 Preview: Marlena and Stefano’s Chess Mystery, The Arrivals of Dante and Sydney, Romance Drama for Sarah and Others
As summer comes to a close with Labor Day weekend, the former Days of our Lives co-head writing duo of Paula Cwikly and Jeanne Marie Ford have given their annual fall season preview in episodes taped some 10-11 months ago.
As previously reported this past July, Ryan Quan returned to Days of our Lives and is now co-head writing the show with Ford, while Cwikly is now a consultant. The new co-head writing teams stories will not be seen till late spring/early summer 2027.
So for now, the stories pick up from where we left off with Cwikly and Ford promising via TV Insider, “Fall in Salem is full of twists and turns and secrets and surprises. Dots connect in unexpected ways as seemingly unrelated threads converge.”
Photo: JPI
CHECKMATE?
In one of the top mystery’s, Marlena is still having troubling memories and she will have another one on the Monday, September 7 episode. Meanwhile, her daughter Belle (Martha Madison) has gotten very close to Chad DiMera (Conner Floyd) and as pictured here, the two smooch while in Italy searching for answers to the chess set that Stefano DiMera gifted th the late John Black and Marlena (Deidre Hall) that has some significance.
The head scribes share, “The (chess board) mystery and its fallout are central to the fall stories. Chad and Belle follow the clues to a discovery that changes both of their families, and Salem, forever. Marlena worries that their investigation/the chess set may be a Pandora’s box that has been opened. And she is right…”
Newcomers are also the order of the day for Cwikly and Ford, this fall. We have already seen the debut as Brandon Butler as Mason Whitfield, and next week you can add as previously reported Sydney Malakeh on the Thursday September 1o episode as Sydney DiMera, followed by the the Monday, September 14 arrival of Franco LoPresti as Dante Vitali.
Photo: Corday Productions
Paula and Jeanne Marie expressed on the incoming Dante, “The arrival of a stranger who will set the whole town on its ear. The character has several strong ties to the current canvas and impacts many storylines.” What will Dante be up to? We know Sami Brady (Alison Sweeney) had mentioned in 2025 she got engaged to the man, but that was off-screen.
LOVE THE ONE YOU’RE WITH OR THE ONE YOU WANT?
In the romance department, the triangle between Brady/Sarah/Xander heats up with a very conflicted Sarah (Linsey Godfrey). The head writers reveal, “When Sarah faces attacks personally and professionally, Xander (Paul Telfer) and Brady (Eric Martsolf) work together to help and protect her. Sarah’s new love for Brady is challenged by her lingering love for Xander. Xander risks everything for Sarah.”
In addition look for, “Gabi (Cherie Jimenez) and Philip (John-Paul Lavoiser) to draw closer as he tries to save the family company and home.”
Kristen (Stacy Haiduk) will also be returning at some point this fall and she won’t be alone. Who might she bring with her? And from the looks of the Peacock promo for next week’s DAYS, someone is wearing Stefano’s ring around their finger, but who … and how does it all tie in this fall?
So, what do you think about some of the highlights coming up this fall on Days of our Lives per the series head writers? Does anything float your boat or pique your interest? If so, what? Let us know via the comment section. But first, check out the action next week on DAYS in the promo entitled “Bag of Tricks” below.
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