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Days Of Our Lives

RATINGS: Good Week As All Soaps Add Viewers!

After a dismal ratings week previously, the week of March 3rd through March 7th showed that all four network soaps rebounded and gained in their total viewers numbers with The Young and the Restless adding the most viewers for the week with a +188,000  bringing their weekly total to 5,027,000!

Next, it was General Hospital, who this week saw the final airshows of Kimberly McCullough’s return as Robin, gained the ABC soap +94,000 viewers, bringing them to 2,972,000, and The Bold and the Beautiful added +94,000 total viewers with their total at 3,679,000.

Finally, Days of our Lives added +31,0000 totaling 2,717,000 for the week.  And while those increases for all four show are not staggering, they are not in the negative.  To view the entire ratings picture courtesy of SON click here!

Now tell us, what is working on your favorite soaps?  What is not working?  It’s time for you to be our Soap Opera Programming Executive Armchair Quarterback, weigh-in on what would you do to ensure the ratings success of your favorite soap!

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AbbyS.
Guest
AbbyS.

On DOOL, John Black’s return has made the show appointment TV for me. Knowing/ hoping that there’s a Jarlena reunion in the future makes me tune in. I’m also enjoying the nice, slow pace of Hope and Aiden. He’s a newbie who is not being shoved in my face all the time. It’s a smart move to write him as nothing like Bo and not have him be related to Stefano (so far). Using Hope’s and Aiden’s kids as a way for the parents to meet is natural and original for DOOL.

jimh(leave it beaver)
Guest
jimh(leave it beaver)

Days is the best serial right now…i predicted the Hope and Aiden coupling and i knew one of the newbies would be evil…but i thought Liam would somehow be tied to Jordans mysterious past…like her abusive ex but i dont think that’ll happen now…i now think Jordan and Ben are in some protective witness program and this is why they change identities…still hoping Jordan and Ben are Eve’s children…maybe Eve was once involed with Liam and is coming to Salem to warn Jordan and Ben who are fleeing from him anyway?

Phil
Guest
Phil

Agree! DAYS is best right now… welcome back!

4everDAYS
Guest
4everDAYS

Yes!!!

Kim Huck
Guest
Kim Huck

Well I had it! Im sick of Victor and sick of Cassie and this entire mess with Billy on Y&R . Bring back the classic vets and not Victor Im so finished with him and what he does

Izabel
Guest
Izabel

I Agree!

Kim Huck
Guest
Kim Huck

SUMMER BETTER BE JACKS KID NOT NICKS

jimh(leave it beaver)
Guest
jimh(leave it beaver)

Its good news for all soaps but the neilson system is outdated and discriminates against men and older viewers. Im certain these ratings would be much higher with a new ratings system that includes men and people of all ages and not just women of certain ages…we all buy things advertised on these shows!!!

jimh(leave it beaver)
Guest
jimh(leave it beaver)

GH today with Donna Mills first appearance as Ninas momma was its best in weeks…looks like Nathan is tied to Maddie…her son? her grandson? HER LOVER!!! Maybe they are working together to get Ninas money? They knocked off Ninas father too!!! OK, its not Couger Town but i do hope Nathan is Silas’s and Nina’s son like someone else said…and is this Jordan T.J.’s mommy???

jimh(leave it to beaver)
Guest
jimh(leave it to beaver)

Maybe Donna Mills character is Anthony Zaccharas sister and she was also Ric Lansings real mother and this is why she is funding the Jeromes to take Sonny down???

DAVID
Guest
DAVID

THEY NEED TO FIRE DEIDRE HALL AGAIN. HER ACTING REALLY REALLY SUCKS, RECAST HER WITH CONSTANCE TOWERS EX HELENA GH. ALSO KASSIE DEPAIVA, WILL BE GREAT AS EVE DONOVAN.

No1_ILoveLucyFan
Guest
No1_ILoveLucyFan

Crack is whack.

Mark
Guest
Mark

All the shows are good except for gh which is a confused mess.

Dan
Guest
Dan

I couldn’t disagree more, I’m loving GH right now. So many exciting storylines going on.

Jimmy
Guest
Jimmy

I, too, disagree. What do you mean by confused mess?

4everDAYS
Guest
4everDAYS

The “Is Abby pregnant”? storyline is spectacular!!!
Eric and Nicole are pulse pounding!!!
Hope and Aiden are great!!!
The weddings should be fun!!!
Welcome back John!!!
I like JJ falling for Paige!!!
Will Liam kill Jennifer?!?!?!
Jordan is the calm before the storm!!!

Days of our Lives is the time of OUR lives!!!

Patrick
Guest
Patrick

Abs dream… “wed” ??? when she was at a “DiMera doctor”

LOL… when he told EJ

doctor: as she’s coming too… “waking” up….

and she “didn’t” know… what had happened….

as she last heard… “she’s not now…” as in not preggers…

blew me away – I believed it

that was good drama

I still cannot believe how good DAYS is… going on two years strong… PLUS

LOVE DOOL

4everDAYS
Guest
4everDAYS

Yes, I fell for that too!!! DAYS knows how to be chilling and funny at the same time!!! From the DAYSaster to now, DAYS is delectable!!! In your words, Patrick, DAYS deserves…repeat emmy win!!! OUR days…OUR lives…OUR win!!! Days of OUR Lives.

DAYS turns 49 on the 8th of November. NBC should change their logo to the hourglass at the beginning of DAYS 50th year!!! The peacock can dance in the sand!!!

Shari
Guest
Shari

For the most part, all the storylines are working for me. Its the little details that get missed that bother me and mostly because they bother my husband, who watches the show from behind hos iphone but criticizes. I actually tweeted Rob C about it and he tweeted me back but it really was a lame response lol. I am talking about the AJ shooting. My husband keeps saying all they need to do is pull up the security footage from Ava’s building and check who came and went and what time. I agree but I also know its a… Read more »

su0000
Guest
su0000

The number of watchers is nit as important as ”who” is watching. advertisers care more about demographics. If they want to reach young adults, they don’t care that your soap is number one with people 55 and older. Not what they want. A Nielsen report is divided into a long list of age groups. While it may be tiresome to compare the numbers between women ages 18-34 versus men ages 25-54, these are the numbers that matter most to advertisers. Nielsen can’t monitor every home in a city, much less the entire country, so it chooses a small number of… Read more »

jimh(leave it beaver)
Guest
jimh(leave it beaver)

You are right about some especially demos but if 4 people are in a home doing neilsons all 4 is registered and participate in the research not just 1…yes, 18 to 49 is still the most important age group but they still keep record of all in that house of whoever is watching what…thats how they learn what childrens shows kids are watching and how they knew 50% of Edge Of Nights viewers were men, and how many over 50 are watching certain shows…i was part of the neilsons when there were 4 in my house and all were included…Now… Read more »

GH50
Guest
GH50

Total viewers, older viewers are important. All this talk about demos is great and makes people sound like they know something but there is a larger picture that is important. GH for example reaches approx 250,000 women 18-34 and about 700,000 women 18-49. Advertising is sold on a cost per thousand basis. If you only sold to advertisers targeting those demos, about 700,000 people, you could not generate enough ad dollars to sustain the show. The bulk of the advertising revenue is generated by the advertisers paying to reach the other 2 million viewers.The younger demos are important because they… Read more »

Sharonda
Guest
Sharonda

Well, I know they didn’t gain an increase by me, I’ve been too busy for over a month and am only able to watch via YouTube for GH (which has sucked since Robin left) and Days. Screw Y&R! I don’t care about the characters over there anymore. Spring Break and vacation time helped these increases, they’ll fall again after March is over.

Tony Evans
Guest
Tony Evans

Of course the soaps are doing well, there are only FOUR of them left and what else do “soap” fans have to watch? I gave up praying and hoping for ALL MY CHILDREN to come back, and now I watch Days of Our Lives which is – well, it’s all right, a tad predictable (Like Abby possibly being pregnant) but it’s well acted. The fact that three actors from AMC are on Days of Our Lives helps me get through it. I know that sounds absurd and I don’t mean to offend long-time viewers of Days. I enjoy watching it,… Read more »

Vicky
Guest
Vicky

I turned off Y&R on my set and DVR for the whole month, so don’t blame me for JFP and CBS/SONY not bringing Billy Miller Back and ruining our show! Shame on the rest of you for letting her laugh at the fans and arrogantly think she can destroy the show and the sheep will keep watching.

PatF
Guest
PatF

5 million is a LOT of sheep.

Grazing on YR! Congrats CBS soaps!!!

4everDAYS
Guest
4everDAYS

YawneR puts the viewers to sleep before they can change the channel.

PatF
Guest
PatF

Zzzzz….

Sorry, your comment made me Yawn.

Sue
Guest
Sue

If Y&R doesn’t do it for you of course you should stop watching, reading updates and no more tweets! Give it a break,, If I stop watching I”ll stop everything.. of course the last 3 producers/ writers have ruined Y&R, don’t know if it will ever come back, soaps will not be around many more yrs.. For now I will continue to watch, word being “for now”

Patty
Guest
Patty

I have only been watching GH once a week. They have so many different story lines being juggled that it moves at a very slow pace. It’s too frustrating to watch. With all of the stories, there is NOT 1 love story happening. It’s “love in the afternoon” not constant turmoil !!!!!!!!!

Barbara
Guest
Barbara

I am a great Y&R fan, but do watch B&B fairly often. I would probably watch it more often if Wyatt wasn’t on. I usually do something else while he is on. His acting turns me off, & his Mother is beginning to annoy me too. Am enjoying Y&R a lot right now. Hoping for a real reunion for Nick & Sharon. Victor is an annoyance too. He needs to lose sometimes.

No1_ILoveLucyFan
Guest
No1_ILoveLucyFan

One word: Jarlena. #DropsTheMic

Sue
Guest
Sue

Summer fits better with Nick, that being said I hope she is Jack’s kid! Jack doesn’t need to lose again!.. I heard MS is coming back as Phyllis?? Anybody know?? I would hope for a recast not a fan fav. of MS…+ MS said she was not coming back, if she does, jobs must be hard to get and the dollars bring them back every time.. also way too many actors without jobs!!

Izabel
Guest
Izabel

3RD GENERATION Y&R FAN… Runs in the family lol. Being a faithful fan, for me, has only become painfully hard these last few months. Screw JFP… All this soap needs to do is stick with the wow factor characters, bring in decent younger talent, amp up the storylines and get rid of victor. Plzzz get it together!!! Let’s go ynr! #FOREVER-mrs.c,phyllis,billy,ADAM,chloe 🙁 :@

Jimmy
Guest
Jimmy

On GH, I would love if Ric turned out to be working with a very much alive Claudia Zacchara, since his father, Trevor Lansing, was secretly running the Zacchara mob for years. Then, Madeline would turn out to be Claudia’s mother, Anthony’s ex-wife, and they’d all be working together. I’d really like it if Madeline turns out to be Victor Cassadine’s current/ex-wife, and he would be Nina’s father. That would make sense, as Nina was being kept in the same facility where Victor brought Robin. I also think Nathan is Madeline’s son, so Nina’s brother, and Vinessa Antoine’s character will… Read more »

MattsPlace
Guest
MattsPlace

Loving B&B! The show is a fun, beautifully produced guilty pleasure. I don’t miss an episode. If I forget to DVR, I watch online. B&B reminds me of early Loving but a bit more updated. Glad all the soaps are doing well.

Barbara
Guest
Barbara

Hope Phyllis and her portrayer Michelle do not come back. Don’t miss either of them.

Days Of Our Lives

DAYS Head Scribe, Ron Carlivati, Shares On Marlena’s Possession 2.0: “We Decided John Needs To Get On To This Sooner Than He Did In The Original, Because That’s What The Audience Would Expect”

As viewers of NBC’s Days of our Lives are watching the revisiting of the classic possession storyline revisited with its 2021 version 2.0, the stage is being set for plenty of devilish drama, now that good doc, Marlena Evans (Deidre Hall) is once again in the grips of evil.

We have already seen her with yellow eyes, conjuring up some demonic plans, and of course, the devil trying to pull the wool over the eyes of Marlena’s husband, John Black (Drake Hogestyn).

Photo: NBC

Back in the 1994/95 version of this storyline, Father John emerged and exorcised the demon from Marlena, so he knows a thing or two about being possessed, and the horrors it caused to Marlena, and the town of Salem 25 years ago, and as we have seen John is very, very concerned about all this talk of Marlena being possessed by the devil from the script that Johnny (Carson Boatman)  is set to make into a film on Sami’s life story.

Current Days of our Lives head writer, Ron Carlivati, spoke with Soap Opera Digest in their latest issue on newsstands now, about his plans and the creation of the 2021 possession storyline. Ron revealed that John is not going to be in the dark for long, sharing: “John has been through this, so the devil isn’t going to be able to pull the wool over his eyes the way he did the first time.”

Carlivati also added: “Even though all soap opera stories, I would argue, depend on some characters being a little bit dumb, in this case, we decided John needs to get on to this sooner than he did in the original because that’s what they audience would expect.  Look for the story to move along at a pretty good clip. We are not rushing, anything by any means – we are having so much fun with the story, but it was important to us that John not look stupid here so he starts to suspect something is wrong with her pretty soon.”

So, are you glad that John will not be completely dumped? Will Father John return to save the day? Are you enjoying the story thus far? Share your thoughts in the comment section below!

Then, check out our recent interview with Ron all about the creation of DAYS limited-series, Days of our Lives: Beyond Salem still streaming on Peacock.

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Days Of Our Lives

DAYS OF OUR LIVES: Marlena Becomes Possessed … Again!

On Tuesday’s episode of Days of our Lives, the devil had his way with his favorite person, Dr. Marlena Evans (Deidre Hall)! In story, leave it to Marlena to save Doug (Bill Hayes) by giving herself up to Satan!

As Doug revealed himself to be Satan while in a therapy session with Marlena in her office, a shook Marlena tries to comprehend what is happening! When the devil says if Marlena won’t accept him in, she will punish Doug, he does just that.

Photo: JPI

Poor Doug is left writhing in pain and on the floor, crying out for help! When we come back to the scene Marlena is not exactly right near his body, but sort of overlooking what is happening. Julie (Susan Seaforth Hayes) rushes into Marlena’s office to find Doug as Marlena stares blankly. Eventually, she calls for help.

After Doug is put in a hospital room and is monitored, Kayla (Mary Beth Evans) and Tripp (Lucas Adams) can’t find anything wrong with him. Meanwhile, Julie finds Marlena at the nurses station and asks what happened with Doug during their therapy session.  Marlena flashes back to what led to Doug writing on the floor, and clearly something is way off with Marlena, because she has now become possessed.

Later, Julie sits by Doug’s hospital bed as he opens his eyes, as he tells his beloved wife, “He left me and went in to her.”  A confused Julie is left to ponder what on earth Doug could be talking about.

When Marlena comes home to John (Drake Hogestyn) – who is already concerned with Johnny (Carson Boatman) being set on making a movie of Sami’s life story which includes points on Marlena’s original possession – she tells him Doug collapsed in her office. When the two hug, Marlena slowly opens her eyes  revealing that they are glowing yellow.  Yup! We are off to the races. Marlena is now once again possessed.

So, what did you think about the scenes between Deidre Hall and Bill Hayes? Are you enjoying the revisiting of the infamous ‘possession’ storyline thus far? Comment below.

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Days Of Our Lives

Days of our Lives Kicks-Off Possession Storyline Revisted with ‘Doug’ Twist Cliffhanger, Followed by Fall Preview

Did the ‘Devil’ make them do it? Doug Williams  (Bill Hayes) is Satan? In what can only be described as major surprise twist on NBC’s Days of our Lives, for weeks, fans have thought they were about to embark on another dementia or Alzheimer’s storyline on the soaps with another beloved character.

However, Days head writer, Ron Carlivati ,and his writing team came up with a way to make it seem like this may be Doug’s fate only to use the long-running character as the impetus to bring the classic possession storyline back on the air some 25 years later.

It all goes down after Kayla (Mary Beth Evans) calls Marlena (Deidre Hall) to ask him to see Doug, after his MRI and other tests proved inconclusive for dementia, etc, to see if Dr. Evans can assess him.  The phone call to Marlena happened after John (Drake Hogestyn) was discussing the past, since Johnny (Carson Boatman) is ramping up to a shoot a movie on Sami’s life, that will include the time that Sami walked in on John and Marlena having sex, which caused Sami to act out for years and years.

 

However, and this is key, John tells Marlena that moment in time also left her alone and vulnerable to the darkest time in her life – alluding to when she became possessed by the devil – and Marlena was clearly having difficulty admitting that or going down that road of remembrance, when the phone call from Kayla saved her from digging deeper into the past.  Well now, John and Marlena may never have that conversation as she is primed to once again become possessed.

Meanwhile, Johnny is reading Will’s script for the Sami movie, and is shocked to read in it that Marlena was once possessed by the devil, as John takes out a dusty box with his Father John collar, a bible, and a news clipping of Marlena being possessed.  John is feeling that this movie will bring bad things on to all those he loves, especially Doc, and he looks to be right!

Now at her office with Doug, he admits he knows something is wrong.  He acts out and does strange things and does not know why.  Marlena brings up why Doug locked Julie (Susan Seaforth Hayes) in a freezer by accident. Doug gets adamant saying: “That was no accident. I locked that bitch in there on purpose.”  Marlena is shocked at his word and tone.  Then as Doug laughs, he says, “I’m not Doug.”  Next thing you know, the lowered voice of Satan comes out of Doug’s mouth and he tells Doc, “It’s been over 25 years Marlena. But did you really think I wouldn’t come back for you?” End of episode.  Great cliffhanger!

Now, check out the fall preview released following the airing of Friday’s episode by NBC below, which teases more demonic moments on Days. Then let us know in the comment section, what you thought of the ‘Doug’ twist as the possession storyline begins?

Plus, make sure to cast your vote in ‘Michael’s Poll’ of the week on the revisiting of this classic tale now in 2021 below the preview.

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DAYS head writer, Ron Carlivati talks with Michael Fairman on the creation and the making of the limited-series “Days of our Lives: Beyond Salem” currently streaming on Peacock. Leave A Comment

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