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RATINGS: OLTL holding strong! B&B sinks to new low!

Photo Credit: JPI Studios

Photo Credit: JPI Studios

Ah the irony. As we stated last week, One Life to Live, (that just canceled soap), is still holding strong in total viewers slightly under GH. OLTL is also  number three for women 18-49, a key demographic, and getting dangerously close to upping the ABC Daytime mainstay General Hospital! And, this is a show that should be axed from the network? Call me perplexed.

The info of One Life to Live being at number three and number four in key ratings was just posted by Soap Opera Network for the week of April 11-15th.  In other ratings news, the show that took the worst hit was The Bold and the Beautiful who hit an all-time low losing, wait for this, a record -508.000 viewers.  Not good folks.  B&B also tied its record lows in the key demos of 18-49 females.   DAYS isn’t doing much better tying or setting new lows in key demographics.

If more soaps are not to be “killed-off” then people have got to tune-in.  Let’s get some eyeballs to the televisions!  Even if some of the soaps storyline are giving us an eyesore! What’s a soaper to do?  After the jump, review the ratings.

Ratings Report for the Week of April 11-15, 2011

(Compared to Last Week/Compared to Last Year)

Total Viewers
1. Y&R 4,466,000 (-97,000/-436,000)
2. B&B 2,692,000 (-135,000/-508,000) <—- new low *
3. GH 2,537,000 (-68,000/-43,000)
4. OLTL 2,499,000 (-131,000/+246,000)
5. DAYS 2,354,000 (-9,000/-209,000)
6. AMC 2,344,000 (+41,000/-82,000)

Women 18-49 Viewers
1. Y&R 881,000 (-13,000/-189,000)
2. GH 771,000 (-29,000/-64,000)
3. OLTL 668,000 (-31,000/+68,000)
4. DAYS 597,000 (-17,000/-145,000) <—- new low *
5. AMC 540,000 (+38,000/+21,000)
6. B&B 516,000 (+13,000/-179,000)

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Todd
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Todd

Maybe niki smith will push the ratings up even higher…and then roger howarth. I wouldnt be shocked if oltl takes number 2 spot soon. This decision was premature. I am beyond angry. Oltl is my all time favorite show. I cant imagine a day without viki and dorian.

sondra
Guest
sondra

Oprah seems to have forgotten where she came from, however the fact that she felt the need to respond show we must have a lot of soap opera fans getting through.

lisa
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lisa

WOO HOO !!! NICE !!!

I’m in the 18 to 49 demagraphic -back end to be precise !!!

LOVE,LOVE,LOVE OLTL !!

WILL KEEP WATCHING !!

Sue
Guest
Sue

Advertisers should change their thinking about ‘key’ demographics. Can’t believe that they don’t care about millions of soap viewers per show. I am older than the key age and can guarantee that I spend more than most 18 year olds!

Chris
Guest
Chris

With the counting of viewers, does it count those of us who watch OLTL or AMC on soap net in the evenings or recording from ABC ? I record daily OLTL and General hospital from soap net due to shows not getting cut out due to breaking news etc. Just wondering because I’m sure theres lot’s of us.

Jon Jensen
Guest
Jon Jensen

One Life to Live is always amazing. Not a big fan of Niki but happy to see that Jean Randolph may be making an appearance soon.

martha
Guest
martha

I’m a fan of all three abc soaps I watch them daily via DVR. I am devasted about oltl…I think its the best one! I hope something will change cause I can’t imagine not watching it…shame on Oprah ! I can’t believe she said no!! I think oltl has the best actors & actresses ..

birdie
Guest
birdie

B&B should feature Jack Wagner prominently instead of using him for thinly disguised advertisements, diseases of the week, a sounding board, etc. Then they might win back some of those 18-49 females. Nick Marone was a strong, dynamic and refreshing character, but he’s been written into bland territory and is more and more like the other characters.

Liz
Guest
Liz

B&B Should stop causing conflict with Liam and Hope.I find Liam charming. I am a 41 yr old who adores this couple together. I think B&B is losing ratings because no romance lasts long enough for anyone to enjoy. Thomas and Brooke is a ridiculous storyline. I’m glad to see Adrienne Frantz (AMBER) back but I cant stand her mother (TAWNY). Also they dragged her down putting her back into a bimbo storyline. She was awesome on Y&R! Good golly she is too old to be messing around with Oliver and Liam anyway.I’ve been watching since day one and know… Read more »

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OLTL Alum Florenica Lozano Joins Netflix Series, ‘Breathe’

We all loved her as spitfire legal eagle, Téa Delgado on One Life to Live, and now comes casting news that has actress/writer Florencia Lozano appearing in a recurring role in Netflix survival drama, Breathe.

The one-hour drama series is from Blindspot creator Martin Gero and writer-executive producer Brendan Gall.

According to Deadline, in story: When a small plane crashes in the middle of the Canadian wilderness, a lone woman named Liv (played by Melissa Barrera) must battle the elements and odds to survive.  Liv is a razor-sharp Manhattan attorney who finds herself profoundly out of her comfort zone when her plane crashes and she must battle for survival.

Lozano will play Liv’s mother on the series.

Since leaving One Life to Live and appearing in the theatre, film and television, Florencia has appeared on Narcos, Madam Secretary, The Blacklist, Blue Bloods, Law & Order: SVU, to name but a few.

So excited to see Florencia soon on her new series?  Do you recall some of her great performances while in Llanview? Comment below.

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Breaking News

‘Days of our Lives: Beyond Salem’ Limited-Series Ordered by Peacock

The NBCUniversal streaming service, Peacock has ordered a five-episode limited run featuring Days of our Lives!

In the first of its kind for the streamer, the series entitled Days of our Lives: Beyond Salem will feature fan favorite returns, the current cast and more which includes: Lisa Rinna as Billie Reed, Deidre Hall as Dr. Marlena Evans, Drake Hogestyn as John Black, Jackée Harry as Paulina Price, James Reynolds as Abe Carver, Victoria Konefal as Ciara Brady, Robert Scott Wilson as Ben Weston, Billy Flynn as Chad DiMera, Lamon Archey as Eli Grant and Sal Stowers as Lani Price.

According to the announcement on the series Monday morning; here is what fans can look for in the limited series: Over a long weekend, John & Marlena travel to Zurich, Ben & Ciara have a romantic getaway in New Orleans, Chad visits some old friends in Phoenix, and Abe, Paulina, Lani, and Eli vacation in Miami.  All find themselves embroiled in a mystery involving stolen jewels which, in the wrong hands, could cause dire consequences for Salem.  It’s a race against time for ISA agent Billie Reed as she crosses the globe in search of this missing treasure. Packed with all of the romance, action, drama, and surprises that only Days of our Lives can deliver, fans will spend a week with their favorite Salem supercouples and reconnect with many familiar faces along the way.

Look for additional characters than those listed above to also make appearances as well in the hunt for the stolen jewels.

Days of our Lives: Beyond Salem is produced by Corday Productions in association with Sony Pictures Television. Ken Corday is the executive producer with co-executive producer Albert Alarr. Ron Carlivati serves as head writer.

So, what do you think about the upcoming series on Peacock featuring Days of our Lives? Comment below.

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News

Public Relations Exec & Former CBS Watch Guru, Jeremy Murphy, New Book with Special Nod to ‘Santa Barbara’ Avail for Pre-Order

If you want an inside look into the colorful, often back-stabbing world of PR and entertainment, but with a very candid yet very humorous take, you are going to want to order and pick up your copy of Jeremy Murphy’s new book, F**k Off, Chloe, and as it turns out, the author himself includes a surprising tribute to the beloved Santa Barbara!

Murphy, who spent 14 years at CBS where he the creator and editor in chief of the high-profile magazine, CBS Watch, later launched a successful career with countless clients in his boutique PR agency, 360 bespoke.  The agency is known for clients in the fields of luxury, the arts, fashion/ beauty, hospitality, travel, media, start-ups and entrepreneurs.  In fact, former Days and RHOBH star, Lisa Rinna beauty brand, Rinna Beauty, has been one of his clients.

Photo: Simon & Schuster

In the log lines for this new book, available for pre-order from Simon & Schuster, it details: ‘Public relations’ snarkiest publicist Jeremy Murphy expertly chronicles his hatred, love, indifference, amusement, and scorn for the profession in F*ck Off, Chloe. From entitled millennials to surly reporters, obnoxious clients, and cumbersome, color-coded “trackers,” Murphy takes a scalpel and glass of Châteauneuf-du-Pape to the PR industry in a searing, hilarious, and pissy voice that his own psychiatrist finds “deeply concerning.” His collection of annoyances shed light on the industry’s idiosyncrasies, insanities, contradictions, and past due invoices, providing an illuminating window into the dirty world of public relations not even Xanax can help. Complementing the scathing prose are color-in illustrations by artist Darren Greenblatt, creator of the “Ugly Lives of Beautiful People” sketch series.’

Murphy told Michael Fairman TV as to why soap fans may want to check out the book: “Any Santa Barbarian will love this because it finally says what needs to be said: best.show.ever.”  Jeremy is in indeed a hard core Santa Barbara fan.

On a personal note, Michael Fairman shared: “I used to work with Jeremy when he was an editor-in-chief and commissioned me to write profiles of celebrities, and it was always a fun journey to collaborate with him. This new book spoofs PR, journalism, TV and media, in an honest, unapologetic, but hysterical way.”

To pre-order, F**k Off, Chloe click here and look for its release in store and everywhere in March of 2022.

So, intrigued to read what Jeremy shares about Santa Barbara and more? Comment below.

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GH’s Kelly Thiebaud (Britt) chats with Michael Fairman about Britt being on the run with Jason, their burgeoning romance, working with Steve Burton and her other co-star and Britt’s diagnosis of Huntington’s Disease. .Leave A Comment

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