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RATINGS: OLTL holding strong! B&B sinks to new low!

Photo Credit: JPI Studios

Photo Credit: JPI Studios

Ah the irony. As we stated last week, One Life to Live, (that just canceled soap), is still holding strong in total viewers slightly under GH. OLTL is also  number three for women 18-49, a key demographic, and getting dangerously close to upping the ABC Daytime mainstay General Hospital! And, this is a show that should be axed from the network? Call me perplexed.

The info of One Life to Live being at number three and number four in key ratings was just posted by Soap Opera Network for the week of April 11-15th.  In other ratings news, the show that took the worst hit was The Bold and the Beautiful who hit an all-time low losing, wait for this, a record -508.000 viewers.  Not good folks.  B&B also tied its record lows in the key demos of 18-49 females.   DAYS isn’t doing much better tying or setting new lows in key demographics.

If more soaps are not to be “killed-off” then people have got to tune-in.  Let’s get some eyeballs to the televisions!  Even if some of the soaps storyline are giving us an eyesore! What’s a soaper to do?  After the jump, review the ratings.

Ratings Report for the Week of April 11-15, 2011

(Compared to Last Week/Compared to Last Year)

Total Viewers
1. Y&R 4,466,000 (-97,000/-436,000)
2. B&B 2,692,000 (-135,000/-508,000) <—- new low *
3. GH 2,537,000 (-68,000/-43,000)
4. OLTL 2,499,000 (-131,000/+246,000)
5. DAYS 2,354,000 (-9,000/-209,000)
6. AMC 2,344,000 (+41,000/-82,000)

Women 18-49 Viewers
1. Y&R 881,000 (-13,000/-189,000)
2. GH 771,000 (-29,000/-64,000)
3. OLTL 668,000 (-31,000/+68,000)
4. DAYS 597,000 (-17,000/-145,000) <—- new low *
5. AMC 540,000 (+38,000/+21,000)
6. B&B 516,000 (+13,000/-179,000)

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Todd
Todd

Maybe niki smith will push the ratings up even higher…and then roger howarth. I wouldnt be shocked if oltl takes number 2 spot soon. This decision was premature. I am beyond angry. Oltl is my all time favorite show. I cant imagine a day without viki and dorian.

sondra
sondra

Oprah seems to have forgotten where she came from, however the fact that she felt the need to respond show we must have a lot of soap opera fans getting through.

lisa
lisa

WOO HOO !!! NICE !!!

I’m in the 18 to 49 demagraphic -back end to be precise !!!

LOVE,LOVE,LOVE OLTL !!

WILL KEEP WATCHING !!

Sue
Sue

Advertisers should change their thinking about ‘key’ demographics. Can’t believe that they don’t care about millions of soap viewers per show. I am older than the key age and can guarantee that I spend more than most 18 year olds!

Chris
Chris

With the counting of viewers, does it count those of us who watch OLTL or AMC on soap net in the evenings or recording from ABC ? I record daily OLTL and General hospital from soap net due to shows not getting cut out due to breaking news etc. Just wondering because I’m sure theres lot’s of us.

Jon Jensen
Jon Jensen

One Life to Live is always amazing. Not a big fan of Niki but happy to see that Jean Randolph may be making an appearance soon.

martha
martha

I’m a fan of all three abc soaps I watch them daily via DVR. I am devasted about oltl…I think its the best one! I hope something will change cause I can’t imagine not watching it…shame on Oprah ! I can’t believe she said no!! I think oltl has the best actors & actresses ..

birdie
birdie

B&B should feature Jack Wagner prominently instead of using him for thinly disguised advertisements, diseases of the week, a sounding board, etc. Then they might win back some of those 18-49 females. Nick Marone was a strong, dynamic and refreshing character, but he’s been written into bland territory and is more and more like the other characters.

Liz
Liz

B&B Should stop causing conflict with Liam and Hope.I find Liam charming. I am a 41 yr old who adores this couple together. I think B&B is losing ratings because no romance lasts long enough for anyone to enjoy. Thomas and Brooke is a ridiculous storyline. I’m glad to see Adrienne Frantz (AMBER) back but I cant stand her mother (TAWNY). Also they dragged her down putting her back into a bimbo storyline. She was awesome on Y&R! Good golly she is too old to be messing around with Oliver and Liam anyway.I’ve been watching since day one and know the whole history of Amber and Rick. It’s sick to place Amber a generation older than Liam,Oliver and Hope into a love circle. They are teeny boppers compared to Amber.

Breaking News

Jussie Smollett Scenes Cut From ‘Empire’ In Lieu Of Attack Investigation

As of Tuesday, the production of Fox’s hit series, Empire has slashed Jussie Smollett’s upcoming scenes following reports that the suspicion is now on him for allegedly staging the “hate” attack he reported to the Chicago PD back on January 29th.

According to production sources viaTMZ: Jussie was supposed to have nine scenes and a big musical performance in the second-to-last episode of Season 5,  Now, five scenes and the musical number have been axed.  Smollett’s character is also no longer the focus of his remaining four scenes, which will now feature an ensemble of characters.

The actor/singer who portrays Jamal Lyon will be working Friday and possibly Thursday but won’t be rehearsing.

The Empire writers are said to have been scrambling over the last 24 hours to revise this season’s scripts.

All of this despite despite strongly expressed renewed support by Empire showrunner Brett Mahoney on February 17th.  The goal now is said to be to reduce Smollett’s role both in dramatic stints and musical performances.

Empire returns for the remainder of its fifth season on March 13.

Smollett claims he was the victim of a racist and homophobic attack near his Chicago apartment, but things took a turn when he may have paid two friends to help stage the assault.

This case is said to be going before a Grand Jury as early as today.

What are your thoughts on the latest developments in the Smollett case and Empire reducing his appearances for the remainder of the season? Comment below.

 

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Breaking News

TODAY: Y&R’s Melody Thomas Scott Visits ‘The Talk’ As Her 40th Anniversary Week As Nikki Newman Kicks-Off

On today’s broadcast of the CBS afternoon series, The Talk, the ladies welcome Y&R icon, Melody Thomas Scott, who this week celebrates her incredible 40th anniversary with the show as Nikki Newman.

During her segment, Melody chats on Wednesday’s upcoming standalone episode where Nikki is in jail reflecting on her life.  Wednesday is also the exact date of Thomas Scott’s 40th anniversary with the CBS Daytime drama series.

During the segment Melody fills the ladies in on the “All About Nikki” episode, as she relates:  “I was so thrilled that they did this. It’s truly, really the life of Nikki in the entirety of the episode. It’s all about Nikki. And she’s in jail. She’s writing a letter to her grandchildren so that she can explain who she really is, how she got to where she is.  I have to narrate it, I’ve got a voice-over, a long voice-over. And then, as I’m thinking about all these different times in my life, I can’t believe I’m referring to me as her, her life, then we see the flashbacks. And for the longtime viewers, even current viewers, it is such a trip down memory lane. I mean, you are on that train and you’re not getting off…all of the clips have not been seen since they were first aired.”

Photo: CBS

In addition, Melody addresses the passing of her longtime co-star and friend, Kristoff St. John relating:  “I adored him. We all adored him. There was something very unique and magical about him. He would just draw you into his wonderful world. And all of his bear hugs, I can’t believe I’ll never get a bear hug. Going to any kind of event, any party, the first thing I said when I got there was ‘Where’s Kristoff?’ I want to find Kristoff, I want to be with him, I want to be in his air space. Because that’s the kind of guy he was, and I think that came through on camera. I think everybody sensed that, I mean everybody adored him.”

So, will you be checking out Melody on today’s episode of The Talk (2PMEST and 1PM PST) today? Comment below.

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Breaking News

General Hospital Writing Team Wins WGA Award In Daytime Drama Category

In duel ceremonies currently underway in both Los Angeles and New York, the Writers Guild of America is handing out the 71st annual WGA Awards for excellence in writing in the fields of motion picture and television at the Beverly Hilton Hotel in Beverly Hills, Calif. and at the Edison Ballroom in New York City.

Already given out and announced was the winner in the Daytime Drama category and the winning writing team was ABCs General Hospital which bested the only other nominees in the category, Days of our Lives.

The team consisting of head writers: Shelly Altman, Christopher Van Etten; Writers: Barbara Bloom, Anna Theresa Cascio, Suzanne Flynn, Charlotte Gibson, Lucky Gold, Kate Hall, Elizabeth Korte, Daniel James O’Connor, Donny Sheldon, Scott Sickles, took home the prestigious honor.

This win for GH marks the fifth win in a row for the ABC series, which make its a record-breaker for the Daytime Drama category at the WGA Awards.

For a complete list of winners click here.

Congratulations to the team from Port Charles and General Hospital on their WGA Award win.  So, what do you think of GH besting DAYS?  Glad the ABC daytime drama won? Share your thoughts via the comment section below.

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