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AD AGE new expose on new daytime entries shoving out soap genre!

Photo Credit: JPI Studios

Photo Credit: JPI Studios

In a new AD AGE feature titled, Daytime TV’s New Entries Push Soaps Toward Drain, quotes from ABC Daytime President, Brian Frons, and CBS Entertainment Sr. VP Daytime, Barbara Bloom are represented.  First up, the emergence of The View competitor The Talk – all about mommy talk show – that replaces As the World Turns. But then, the article points out several key rationales as to why the soaps are dying off and the audiences are dwindling, and here they are.  1) The shows are hitting much less of their target 2) The gratification of watching soaps has gradually been replaced by attachment to other media properties. 3) Daytime is no longer monolithic.

However Ad Age goes on to say, “Not everyone hears a death knell for the genre — just a call for fiscal prudence in managing survivors. Unlike CBS and NBC, ABC owns its soaps — “General Hospital,” “All My Children” and “One Life to Live” — and Mr. Frons believes they have a future on the network. “Like all TV, the strong survive and the weak are replaced,” he said. Although viewership patterns have changed, soaps remain “very strong performers,” he said, capturing a large and passionate audience. CBS also sees a place for the programs, but also realizes that daytime TV “is in a challenging time of transition,” said Ms. Bloom, “and we need to have the strongest players doing that battle.”

Photo Credit: JPI Studios

ABC has tested a raft of ideas to keep viewers interested while keeping costs low. The network moved shooting for “All My Children” from New York to California, taking “about 20%” off production costs by allowing for easier storage and transport of sets. The network is bringing back fan-favorite characters, including Alicia Minshew as Kendall Hart Slater on “All My Children” and Vanessa Marcil Giovinazzo as Brenda Barrett on “General Hospital.” ABC has also generated some buzz by enlisting actor James Franco to take part in the medical soap.

In the future, TV networks and stations are likely to fill more of their airwaves with programs that get people talking but don’t require them to watch an hour-long show five days a week. Viewers these days want to dip in and out of shows, media analysts suggest, so talk shows, quiz shows, health-and-wellness programs and even infomericals might better fill the bill.  “Just as soaps celebrated a fantastical, fantasy world of relationships run amok two generations ago, self-help, reality and advice shows will fill the void in the future,” said Paul Kurnit, a marketing professor at Pace University.”

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j.U.d.E.
Guest
j.U.d.E.

I am not a soap addict, nor a soap fan, really. But I did get hooked on OLTL for the story of Kyle & Oliver (KISH). When ABC decided to cancel the story, they lost me (and many more) as a viewer and left me angry. Forever. I think some people must be sick of reading about how upset KISH fans are with ABC for killing KISH, but .. whatevva. #WorstDecisionEver! I am not a soap addict possibly because it’s true that “viewers these days want to dip in and out of shows” as media analysts suggest, but I will… Read more »

Craig
Guest
Craig

Y&R contract is up next year, better start preying for a miracle; no campaigning in the world is going to save the soaps now. ATWT & GL fans did everything they could. That witch is going to kill ’em all, and her little dog too.

Sharon
Guest
Sharon

I have zero interest in “dipping in and out” of stupid shows like infomercials or reality nonsense! If my favorite soaps are cancelled I am sure I will some other activity to take their place that will probably not be on the television!

margie Dalton
Guest
margie Dalton

Smart idea no Soaps no viewers buying any products.

All My Children

Rebecca Budig in Cast of CBS Holiday Movie ‘Fit For Christmas’

Daytime favorite Rebecca Budig (ex-Greenlee, AMC, and ex-Hayden, GH) will be seen in the upcoming CBS holiday movie, Fit For Christmas.

The movie also stars The Talk’s Amanda Kloots and she also serves as one of the executive producers and also co-wrote the project.  Budig joins Kloots along with When Calls the Heart favorite, Paul Greene in the holiday charmer.

In story, Fit For Christmas tells “the tale of Audrey, an enthusiastic Christmas-obsessed fitness instructor at a beloved, financially beleaguered community center in quaint Mistletoe, Mont., who begins a holiday romance with a charming, mysterious businessman, complicating his plans to turn the center into a more financially profitable resort property.”

Fit for Christmas is slated to premiere on Sunday, December 4th (8:30 ET/8 PT).

So, will you be watching Rebecca, Amanda and Paul in the holiday film? Do you somehow wish GH could bring back Budig as Hayden? Share your thoughts in the comment section below.

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All My Children

Kelly Ripa Talks On Her New Memoir ‘Live Wire: Long-Winded Short Stories’

Talk show host and All My Children alum, Kelly Ripa (ex-Hayley) is opening up about her life and times in her highly-anticipated memoir available now, Live Wire: Long-Winded Short Stories.

Ripa chatted exclusively with PEOPLE who got some of intel and dish on what’s included in the book.

Kelly told PEOPLE, when she landed the gig as the new co-host of Live with Regis and Kelly, with the late Regis Philbin back in 2001, she felt like she was “getting shot out of a cannon.”  Ripa was also appearing on All My Children at the same time.

She tells the story of when her agent called with the offer, Ripa was told: “They want you to know who your boss is. It was very ominous, and it did not feel good.”  Her agent also said the show didn’t want her, “bringing an entourage.” She brought two people. “I came with hair and makeup,” Kelly says. “It was not an unusual thing for people on a television show to show up with.”

She added that Regis greeted her with executive producer, Michael Gelman, saying: “Uh-oh, Gelman, it’s got an entourage.” It?!  Kelly expressed that she “felt horrible.  He was probably trying to be funny, but at the same time it felt like a pile-on.”

As for Philbin’s attitude at the time, Kelly shared, “I understand that probably he didn’t want a co-host, but the network wanted me to be the co-host and I didn’t think I should pass up that opportunity. I don’t think it was fair to him. But it was also not fair to me.”

Photo: JPI

The actress-talk show host-producer also talked on her marriage to Mark Consuelos (ex-Mateo), whom she met while both were on All My Children, sharing that they were, “too young to get married! On paper it should not have worked and when it didn’t work, we really worked at it. We fought for our marriage when it would have been easier to quit and throw in the towel.”

According to the book publisher, HarperCollins:  “In ‘Live Wire’, her first book, Kelly shows what really makes her tick. Whether recounting how she and Mark (Consuelos) really met, the level of chauvinism she experienced on set, how Jersey Pride follows her wherever she goes, and many, many moments of utter mortification (whence she proves that you cannot, in fact, die of embarrassment) Kelly always tells it like it is. Ms. Ripa takes no prisoners.”

So, will you be ordering your copy of Kelly’s memoir? Let us know in the comment section below.

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All My Children

Eva LaRue’s Stalker Sentenced to 40 Months in Prison

In a harrowing situation spanning 12 years, a man who threatened former All My Children, Santa Barbara, and Y&R favorite, Eva LaRue (ex-Maria, ex- Margot, ex-Celeste) and her daughter, Kaya was sentenced to 40 months in prison.

James David Rogers, 58, was sentenced by U.S. District Judge John A. Kronstadt for over a decade of threatening letters and phone calls about torture, rape and death to LaRue and her daughter.

Rogers had pleaded guilty in April to two counts of mailing threatening communications, one count of threats by interstate communications and two counts of stalking.  According to court documents, all of this began in March 2007 until Rogers eventually was arrested in November 2019.  At the beginning of his stalking spree, LaRue’s daughter, Kaya was only five-years-old.

According to Deadline, Eva gave a “tearful victim impact statement, telling the judge in L.A. federal court that she has undergone therapy since the harassment began in order to deal with feelings of fear and paranoia.”  She added, “We didn’t know if he would show up on our doorstep. We will think about him for a lifetime. The fear is with me forever.”

Photo: JPI

The judge has ordered Rogers to self surrender on October 12th to begin his sentence at a federal prison in Ohio.

Eva won a Daytime Emmy back in 2020 for her guest star turn on The Young and the Restless, and is best-known to primetime viewers for her role in CSI: Miami.

Share your thoughts on Eva and Kaya’s heartbreaking real-life experience via the comment section below.

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