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B&B's head honcho Brad Bell on ATWT's and Moonves!

Brad Bell, Lee Bell

Photo Credit: JPI Studios

In a new TV Guide Magazine interview with Brad Bell , the head honcho of CBS’s The Bold and the Beautiful, Michael Logan brings up to Bell last week’s horrific soap events.  First,  CBS’s decision to cancel As the World Turns and then CBS leader Les Moonves uttering these words: “Is it the end of an era?” Sort of.  Only the special soaps are going to survive. It’s certainly the end of the client-owned soap.”  So Logan wanted to know from Bell, what does that mean for The Bell Family dynasty shows of Y&R and B&B, the other two client owned soaps on CBS?

Here are some thoughts and answers and excerpts from this must read!
Bell’s take on Moonves comments and any concern: “I believe that he was specifically referring to the P&G shows when he said that. B&B just recently signed a two-year deal with CBS in October, so we have legs with the network. Y&R signed a similar deal around the same time.  I think we’re now down to the six soaps that will survive. For me there was no surprise that ATWT was cancelled. Their business model wasn’t working. I had [prior to the cancellation] spoken to people at P&G and they were very free with the information that they were losing money and they wanted to either find a way to make ATWT profitable or get out of the game. So they had to pull the plug and CBS had to pull the plug. P&G is a big company and they’re more focused on selling their products and less concerned about their shows. They certainly care about their fans…but it was time.”

Bell on if there is a silver lining in any of the terrible news: “If we’re to look at the positive, there are now hundreds of channels and soaps are still the top-rated shows in their timeslots. I look at the ratings for Mad Men—a show that has everybody talking—and they’re only pulling in a million viewers. You’ve got to be kidding me! Talk shows and game shows are so inexpensive to produce but we’re determined to challenge them and stay competitive with them. It’s not over yet for the Bell family. We plan to be in this business for many years to come.”

As The World Turns

As the World Turns Cast To Perform Virtual Reading Of Final Episode

In a once-in-a soap-lifetime event during the Covid-19 pandemic, the cast of As the World Turns will reunite for one night online for a virtual reading of the CBS daytime drama’s final episode that aired back 10 years ago this past September,

This livestream event is for a good cause and is brought to you by former ATWT cast member, Trent Dawson’s (Ex-Henry) theatre group The Katonah Classic Stage.  Dawson is the artistic director there.

Over 26 veteran cast members from ATWT, including Larry Bryggman, Don Hastings, Kathryn Hays, Elizabeth Hubbard, Michael Park and more are set to participate in the reading plus some surprise guests.

The show will be streamed  n The Locher Room YouTube channel, 0n Wednesday night, October 28th at 8 p.m. EST/5 p.m. PST, where fans will also  have the opportunity to comment and ask questions of the cast,

The event is asking for a $15 donation to be able to see it and you can click here for more info!

Working with Katonah Classic Stage (KCS), a professional, nonprofit theatre group an hour north from New York City, Dawson is hoping this event will help those in need.  KCS has access to outdoor performance space that can provide a safer, more  socially-distant experience for the artists and the audience. The fundraiser not only  applies to salaries, but to health care as well; without employment most artists are ineligible for health coverage during a time when such insurance is critically important.

So what do you think of getting these beloved stars from ATWT together for a good cause to relive and read the script of the final episode from Oakdale? Comment below.

 

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As The World Turns

ATWT Alum and Two-Time Daytime Emmy Winner, Michael Park in Virtual ‘STOMP Out Bullying’ Chat

This Thursday, October 8th, to support National Bullying Prevention Month, Alan Locher and his Locher Room You Tube Channel will be holding a special conversation.

That is when As the World Turns fan favorite, and two-time Lead Actor Daytime Emmy winner, Michael Park (Ex-Jack) along with the CEO and Founder of STOMP Out Bullying, Ross Ellis and former New York Jets legend Tony Richardson will join Alan at 2 p. m. EST.]

STOMP Out Bullying is the leading national nonprofit dedicated to changing the culture for all students, calls on the nation to support their mission by raising awareness around the need to develop a society focused on kindness and inclusivity.

You can watch the livestream here.

So, will you be checking out Michael and company for this special chat? Comment below.

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As The World Turns

ATWT and GL Casting Directors To Talk Casting Some Of Your Favorites In Upcoming Virtual Chat

Here’s an intriguing virtual reunion from Alan Locher, and his Locher Room channel.  Coming up next week on Thursday, September 3rd at 2 p. m. EST/11 a. m. PST, the former casting directors of As the World Turns and Guiding Light will chat it up about their time casting some of your favorites from Oakdale and Spingfield.

Look for Mary Clay Boland, who was with As the World Turns till its conclusion in 2010 and Rob Decina who was with Guiding Light till it ended in 2009, to talk about the casting process, what they are up to today and so much more.

You can check it out next week live by clicking here.

So when you look at the last ten years or so of As the World Turns and Guiding Light, which characters and actors would you love to know about … and hear some back-story as to why they got their parts from Rob and Mary?  Let us know via the comment section below.

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