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RATINGS: All Soaps Down, But Y&R and DAYS Show Uptick In 18-49 Key Demo!

The ratings are out for the week of October 31st through November 4th, and overall it was not a good week for your favorite network daytime drama series. All four came up with losses in the total viewer column led by The Young and the Restless with -32,000.

ABC’s General Hospital lost the least with -3,000 average total viewers.  All soaps are well-behind where they were last week at that time a year ago, except The Bold and the Beautiful who while losing -29,000 for this ratings period is still up +168,000 from this same time last year.

Days of our Lives is down from this year at this year overall, but last year at this time was the series 50th anniversary storylines centering around the return of Bo Brady (Peter Reckell) and his subsequent death.

The good news for DAYS is that it gained (+8,000) in the all important 18-49 womens demo for this ratings period.   Only one other soap, Y&R also showed gains in the demo (+22,000).   Y&R also gained across the board in all key demos as well, the only soap to do so, adding 18-34 and 25-54 viewers.

Unfortunately, General Hospital was down in all key demos.  It was the only soap to do so for the ratings week.  You can view the entire ratings picture via SON here.

Total Viewers (versus previous week/versus same week last year)

1. The Young and the Restless 4,594,000 (-32,000/-265,000)
2. The Bold and the Beautiful 3,688,000 (-29,000/+168,000)
3. General Hospital 2,638,000 (-3,000/-239,000)
4. Days of our Lives 2,172,000 (-10,000/-549,000)

Women 18-49 Viewers
1. The Young and the Restless 596,000 (+22,000/-197,000)
2. The Bold and the Beautiful 491,000 (-10,000/-57,000)
3. General Hospital 450,000 (-2,000/-109,000)
4. Days of our Lives 379,000 (+8,000/-176,000)

So, it’s time for you to be our Soap Opera Executive Armchair Quarterback:  Which soap opera do you think is working?  Which soap opera needs the most help? What constructive ways would you attempt to fix it if you were in charge? Share your thoughts and plans in the comment section below!

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Mister Media
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Mister Media

Days Of Our Lives is not working. It’s like a ship adrift at sea. The show has abused the good will of its audience repeatedly. The Bold And The Beautiful is working, mainly because it sets its bar so low that it is successful in achieving what it sets out to do – which isn’t much. The Young And The Restless is working best of all at the moment. It has great dialogue and some really committed actors. Finally, my soap, General Hospital. GH has the best cast in daytime but it has not been working for quite a while.… Read more »

Rose
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Rose

I agree with you on most points Mister Media when critiquing GH. I’d like to add that most all stories have been pretty depressive starting mainly with Fluke. Most recently there’s Sabrina, Morgan, and Nicholas dying in unpleasant ways followed by mourning/funerals; GH’s serial killer; Tracy, Monica, Finn, almost dying; GH shutting down for a while; Alexis/Julian/slit throat/ court case/, etc….Whew! I have to come up for air. Where is love, adventure, happiness/weddings, longer-term marriages, fun? It’s not to say there can’t be a little of the “depressive” kind of story, just not a diet of it.

Jimh(leave it to beaver)
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Jimh(leave it to beaver)

Dragging out Morgans death showcasing too much Sonny and Carly plus Finns disease and connecting Hayden to it(two characters i find pointless) is a major problem here and all that other gloominess you mentioned is a real turn off-barely watched this week!!!

cooks7570
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cooks7570

I want the Sonny pity party to end. GH should not be this depressing. GH is just plain awful right now.

Jimh(leave it to beaver)
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Jimh(leave it to beaver)

It is depressing…im battling my own depression as it is-why i rarely watch anymore!!!

Addison
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Addison

The Mourning Morgan show has gone on way too long and it’s just a drag. This has been arguably the worse November for Americans of all time–we could use some good old fashioned escapism served up with side of levity. I mean, really, can GH please stop indulging Maurice Benard’s desire to win that Emmy? His ego is hurting the show and henceforth, causing the ratings to plummet.

Jimh(leave it to beaver)
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Jimh(leave it to beaver)

Days need s too get out of that dark tunnel its trapped in…nothing but unhappy people week after week…they need to find some light at the end of the tunnel before it ends in permanent darknes scalled cancelation!!!

Pat
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Pat

Days has become a total embarrassment and deserves these awful ratings. It is downright shameful what Ken Corday, the producers, and the inept revolving door of hack writers have allowed this once iconic show to become. They have disgusted and alienated so many longtime fans. Besides myself, a good number of people I personally know who watched the show regularly for decades tuned out for good earlier this year and honestly don’t even care if/when it gets cancelled (probably within the next few months). I’m sure there are plenty more who feel that way. Very, very sad.

Curaçaoman
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Curaçaoman

Amen to everything said above.

PennySoap
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PennySoap

Ditto!

Phil
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Phil

Enjoying both DAYS and GH right now! CBS soaps annoy me ever since the Procter and Gamble shows were cancelled! Especially miss GL!

Alan
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Alan

I have officially given up on GH.

A soap should offer an escape from the horrors of the real world. I don’t find it a “break” to watch a show that does nothing but endlessly glorify a career criminal who murdered an innocent man and beat the rap.

Lulu
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Lulu

I agree ! Plus, the writing is uneven; it seems that everyone hates the same bad guys except Sonny . For example , Anna is stopping the Casadine guy from taking his daughter with him because he’s a bad guy and nobody likes him; yet, everyone loves Sonny who’s killed everyone except his mother.

su0000
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su0000

It seems, to me;
the soaps are being written for people in nursing and retirement homes, and that’s none of us..

Timmm
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Timmm

Well, you are mostly correct. The formulas that were used 20 and 30 years ago are still being used. The problem is trying to attract young viewers and not alienating older folks.

Paul
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Paul

Still shocks me that days has 2.1 and GH 2.6 million viewers and they are still on tv but sooo many soaps that died before has more viewers and still canned.

I’m reminded of Another World being canceled over Sunset beachwhole AW had more viewers than either current BOTTOM 2 soaps. AMC n OLTL I believe had 2.6 millimion viewers the months leading up to going off the air.

Sad really that soaps haven’t learned anything in 3 – 4 years!

Nickolas
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Nickolas

Just wanted to correct your statement. AW was canceled in favor of Passions, not Sunset Beach.

Natalie Simmons
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Natalie Simmons

After being a 30 year viewer of the soaps The Young and Restless and The Bold and Beautiful. I notice with The Young and the Restless the writters are tring to write the show like a night time drama. The storylines are to long and most of the time the writters seem to forget what they wrote previouly, causing confusion we as views are very detailed when it comes to your storyline we since when the storyline has gone too long and see’s where the storyline seems to unravel. The Bold and Beautiful on the other hand what happened to… Read more »

Latifah
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Latifah

I think Steve Burton, should come back and shake things up on GH,because I haven’t been watching it’s to boring right now,let the real jason and sam be together, and give the story line a shocking twist, I have some ideas like Billy miller isn’t really jason and Helena did some a crazy twist to make the people think that Billy miller is really jason, but he is really jason twin brother,I think that plot just might work and get the fans on the edge of their feet!!!!!!

Rebecca1
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Rebecca1

As a newcomer to Bold & Beautiful I have to say it grabbed me from the beginning, I love the way it’s filmed; the sets are stunning and I like characters, relationships, rivalries, ties, romance, dialog. I’ve followed just a bit of the boards here on this show since I’ve only been down to GH after OLTL left the house…so I know a bit about the dynamics, triangles ( of which there seems to be several) do it might get old fast but for now it’s a go for me. Ditto for Y&R in terms of being a new viewer… Read more »

Mary SF
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Mary SF

I have watched soaps for a very long time, and I loved the genre, but even this vet of soap watching has thrown in the towel– I stopped watching Days daily a while back, I might flip to it during a commercial but rarely remember– as for GH it is on the fast track on being next on my list— there is not one story on GH that has my attention– and this is supposed to be November sweeps– this is supposed to be their A game— if this is their best stuff heaven help us when the Christmas doldrums… Read more »

Billie Broils
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Billie Broils

Bold,/Beautiful: I love the changed Quinn, her and Eric make a good couple, please dont insert Katy to change her back to the crazy Quinn, I want Ridge Steffy Pam Rick have to apoligize to Eric and Quinn, DONT MESS THIS COUPLE UP THEY ARE GOOD TOGETHER.

Ghlover
Guest
Ghlover

Gh is gold in terms of acting. The Morgan storyline proves it. However, the focus needs to change a bit. Maybe a natural disaster story the night of the next Nurses ball could serve as a reset. Some new characters are working but some are clearly not. Valery : needs to be gone. Ditto for Dillon and Kiki. We dont need them anymore. Nina is a keeper and so is Franco and the priest. A reset could fix things and set the focus to new stories.

Moe
Guest
Moe

Y&R bring Adam back and let him and Chelsea. Be happy for a change . Days of our lives give Teresa and Brady a chance and it’s time for Chad and his wife return and be together my 2 favourite shows

Stephen
Guest
Stephen

“Days of our Lives is down from this year at this year overall, but last year at this time was the series 50th anniversary storylines centering around the return of Bo Brady (Peter Reckell) and his subsequent death.”

Did you seriously just write that Mr. Fairman?

Days is down from 2015
…and 2014
… and 2013
… and 2012
… and 2011
… and every other year!

Days has just had its worst October ever, and is on course for its worst November sweeps ever. They are SUBSTANTIALLY down from all preceding years.

judy
Guest
judy

All they have to do is get a new Thressa why do that story with the sum bag from her past I still love days its like a dear old friend young and restless too

Patricia
Guest
Patricia

So sick of Y & R’s writers selective memory. Why are they NOT bringing up the issue that Chelsea knew that Connor was not Dylon’s son and lied about it to him . Sharon was a victim in this baby scam. Sharon, unlike Chelsea, did not know that Christian was not theirs. When is Nick, finally, going to take responsibility for this whole mess and what he did to Dr Addison ? Can’t wait until Christian’s true paternity surfaces and Nick and Chelsea get what they deserve for being so hateful !!

Days Of Our Lives

Mike Manning On His DAYS Departure: “Thank You to NBC, to Everyone Involved, and Most of All to the Fans That Were Along for the Ride With This Crazy Character.”

Now it’s the end of the line for Charlie on Days of our Lives, his portrayer Mike Manning took to his Instagram for some parting words of his time in Salem playing this very bad dude.

As Days fans know, many people wanted Charlie dead, and now he is! Thus begins a good old fashioned soap murder mystery on the long-running NBC soap opera, the question now is, who ultimately did the deed?

Photo: JPI

After getting a copy of the latest Soap Opera Digest on newsstand now, which features, “Who Killed Charlie?” on the cover, Manning shared in a post on Friday: Everybody has a motive to want this guy dead.” 😂 Not exactly how I pictured my first soap magazine cover, but at least we’re having a good time with it. It’s been fun Salem. I’ll love you all forever. ✌🏼💙. Thank you to NBC, to everyone involved, and most of all to the fans that were along for the ride w/ this crazy character. You’re amazing. I’ll always be grateful for you.  Excited to share what’s next as soon as I can.   Arrivederci. -Charlie/Mike”

So place your bets on who will turn out to be the murderer via the comment section below and let us know what you thoughts on Mike’s run on DAYS!

 

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A post shared by Mike Manning (@mikecmanning)

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Days Of Our Lives

WATCH: Jackée Harry Comes to Days of our Lives Promo

Next week on March 1st look for the arrival of Jackée Harry to NBC’s Days of our Lives.

Harry is coming to the long-running soap in the new role of Paulina, who is connected to the Carver family.

In the newly-released promo heralding her upcoming DAYS debut, the actress shares, “I’ve got three good reasons you should watch me on Days of our Lives … I’m bold … I’m fabulous .. and you know I’m going to stir up trouble.  Let’s do this!”

Harry is best known for her roles in the sitcoms 227, Sister, Sister and numerous roles on television and motion pictures.

Watch the NBC promo featuring Jackée below.

What kind of trouble do you think Harry’s Paulina will stir up in Salem? Share your thoughts in the comment section.

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Days Of Our Lives

DAYS OF OUR LIVES: Cady McClain Ends Her Great Run as Jennifer; But Not Before A ‘Wink-Wink’ Nudge-Nudge’ to AMC’s Dixie ‘Poison Pancake’ Debacle

Wednesday’s episode featured another solid performance by two-time Daytime Emmy-winner, Cady McClain as Jennifer Horton Devereux as it was the day of her mother, Laura’s (Jaime Lyn Bauer) funeral.

Last week, longtime viewers were saddened that the character of Dr. Laura Horton was killed-off.  The question remains did she fall accidentally and hit her head in a struggle with Gwen (Emily O’Brien), or did Gwen intentionally kill Laura?

Yesterday was also the final episode of McClain in the role of Jennifer – as far as we know for now.   In story, following Laura’s funeral, Jennifer was heading to Boston to be with her brother Mike, to settle their mother’s estate and go through her belongings, etc.

Cady had taken over the role of Jennifer from Melissa Reeves, who chose to stay in Nashville during the Covid-19 pandemic.  As part of her departure, head writer, Ron Carlivati and the writing team, delivered a little wink-wink nudge-nudge to soap viewers and those of McClain’s time as Dixie Cooney Martin on All My Children.

In one of the most controversial soap death scenes of all-time, and one that was not kind to McClain, Dixie was killed-off the ABC daytime drama series after eating poison peanut butter pancakes. Fast-forward to 2021, and in an attempt to make DAYS Jennifer feel better, Julie (Susan Seaforth Hayes) whips up some banana pancakes with extra peanut butter!  When Jennifer declines them, Julie says she thought she liked them, to which Jennifer replied, “I used to.  But I had a bad experience with them once.  Now I can’t even look at them.”  Julie questions, “Bad experience?”  Then Jennifer says, “I’d rather not talk about it.”

In our books, McClain got the last laugh here getting to do a nod to the audience, who has followed her soap career for decades including the the 2007 killing of Dixie … by pancakes.

Previously, Cady shared in a 2020 interview with EW.com about the subject: “It was a dig at me by one of the writers that very much wanted to put me in my place. I had stepped out of line and they wanted to put me back in line, and I was going to eat those pancakes and I was going to learn my lesson, and I certainly did.”

So, what did you think of the mention of the ‘pancakes”? Will you miss Cady as Jennifer? Comment below.

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B&B’s Matthew Atkinson chats with Michael Fairman about the wild ride of the Thomas/Hope Mamnequin storyline currently on The Bold and the Beautiful.Leave A Comment

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