Days Of Our Lives
RATINGS: Y&R, B&B and GH All Up In Total Viewers!
The ratings are out for the week of August 15th through the 19th. While Days of our Lives was still preempted for the last week of NBC’s coverage of the Summer Olympic games in Rio, the other three network soaps were airing new episodes.
And in a turnaround from the previous week, The Young and the Restless and General Hospital gained in total viewers. The Bold and the Beautiful, which added the most viewers last week, also was in the positive for the new ratings period..
Y&R added the most viewers for the week adding +124,000, while adding viewers in all women demos 18-34, 18-49, and 25-54. However, they continued to tie an all-time low in the ratings share for the 18-49 demo.
GH, which added +47,000 for the week, also added viewers in the 18-49 and 25-54 categories, but did not fare as well with the 18-34 females, tying a low for the fourth straight week in that ratings share.

Courtesy/ABC
B&B came in with an additional +11,ooo in total viewers, and gained viewers in the 18-49 and 18-34 categories, but was in the minus column in women 25-54. The CBS Daytime drama also tied a low for the seventh straight week in the 18-49 ratings share.
It will be interesting to see after Labor Day and with Days of our Lives being back airing new episodes, if the end of summer brings higher ratings. While every soap of the three that aired during the ratings period gained viewers, its also interesting to note that each lost viewers in a different age demo category. View the entire ratings picture courtesy of SON here.
Numbers are based on Live+Same Day ratings
(Compared to Last Week/Compared to Last Year)
Total Viewers
1. Y&R 4,565,000 (+124,00/-196,000)
2. B&B 3,732,000 (+11,000/+105,000)
3. GH 2,573,000 (+47,000/+81,000)
So, what soap opera is piquing your interest? What soap needs the most help to keep you engaged? Share your thoughts in the comment section below!
To speak fact;
If I or CC watch or do not watch a soap, what we do is ‘not’ in the Nielsen ratings numbers..
The ‘only’ ones that are counted are the Nielsen watchers..
It is totally in the hands of the Nielsen families/whatever..
As to who is tuning in or out– it is calculated by the Nielsen peoples..
So– if I did not watch GH for week, the numbers going down would not because of me but rather from a Nielsen family.
Also– of course the number are up for all the soaps, the olympics have ended..
The households are evenly distributed by population throughout the United States, and are roughly meant to be representative of the population as a whole. They also rotate occasionally.
Maybe 50,000 households seems like a lot to you, but to put it in perspective, there are approximately 100 million households with a TV in the United States.
That means even at the high estimate of 50,000 households, the number represents .05% of the households. That would be less than 1/10 of 1%.
each household represents 2,000 other households in approximating what the country is watching. The ratings categories that matter are generally “total viewers” (not as important), the 25–54 demo (viewers between ages 25 and 54, important for news) and the 18–49 demo (viewers between ages 18 and 49, important for entertainment and sports).
The ratings you see now are also mostly “live + same day” which accounts for 24 hours of the viewer watching on their DVR/Tivo. There are also ratings measurements that account for three-day DVR totals (a version of which advertisers currently buy based on) as well as 7-day DVR totals (what networks would like to become the norm).
The demos are what advertisers care about — how the TV networks make most of their money. They are crucial to the financial success of the channels.
IF you or I watch or don’t watch, we are not counted unless one is a Nielsen person..
If you DVR and watch commercials and all you count in the Nielsen Ratings. And you have to watch within 24 hours of the airing.
hi Kelly—
Neilson does the DVR+7 if you watch it on your DVR within 7 days of airing. But you can’t skip commercials.
Those ratings only count if you’re not part of the Nielsen program.
Neilson takes into account dvr and they have ratings for that So if a Nielsen person DVR’s a program and watches it within 1 day it will go into the Nielsen rating.
If you record it on your recorder it does not count, if you DVR it and you are not of the Nielsen rating program, it is not counted in Nielsen ratings..
Comcast;; C3 ratings for commercial viewing (which is what advertisers care about)
“If the networks can transition a customer to catch up on demand versus DVR, they can monetize that.
Those numbers are ‘not’ counted in the Nielsen ratings that we read every week, but are used for Comcast etc for their own reasons..
Same for watching online at ABC/whichever, they are numbers for that networks, for advertising purposes etc) and not in the Neilsen ratings..
No matter what;
Only the Nielsen families are counted in the Neilsen ratings..
Note;;;
It is from the Nielsen households that we get the ”demo ages” because Nielsen knows the ages of the household and when so&so watch they make note of age..
Actually the Olympics were still on here… that is why DAYS was not included in the ratings…it was not on!
Michael Fairman mentioned that in his second sentence.
Wish you would stop showing the ratings since they don’t represent the true # of who is watching. Totally agree with the comments by su0000. I am a male in my mid 40’s and I watch GH on my laptop on ABC.com a few days after they air. How am I counted in the ratings??? I bet I’m not especially since your ratings only mention women. I got my dad hooked on GH and my nephew. I bet they are counted either. Enough with the ratings reporting since it is so misleading.
Hi Tommy…there are lots of viewers who aren’t in the demographic that advertisers are looking for whether it be age, sex, race…so the point is even if a lot of people are watching on their laptop, smart phone, tablet or binge watching OnDemand…it just comes down to the numbers they gather and if the advertisers think they’re reaching enough of the market who will buy what they’re selling.
What they SHOULD do is sell products that appeal to all the demographics or sell airtime to advertisers who can scatter their target audience ie sell products that appeal to women of a certain age, a different age and spothers to men. Sell products to one area of the country and sell different to another part. Or…maybe they do that currently. Anyone “out here” in advertising???
Hi Tommy ..
fact— You, your dad and your nephew watch GH but, you are not counted unless you are a Nielsen household. All 3 of you are an estimate by what the Nielsen watches…..
People seem to believe if they watch the ratings go up
If they don’t watch the ratings go down
If they haven’t watched for months that is will make a difference, it does not..
It is what the Nielsen people watch that is the numbers in the Nielsen ratings.
I watch GH at ABC, also..
I am tracted by ABC for its’ numbers for ABC’s research and the ads are seen again etc etc, but we are ‘not’ counted in the Nielsen ratings
(( that many soap fans go wacko over every week as if they are actually counted in the Nielsen ratings, they are not…LOL )
I have never understood why the system never changed to include everyone who has a t.v.
There should be a chip in every TV that identifies what is being watched. And if some people don’t want people to know what they’re watching, then they can enter a code to disable the system and enter a code to turn it back on. Also, for a precise look at how people feel when watching the shows, there should be a chip implanted in their brains, LOL!
Serious privacy concern! Would you want some faceless corporation trackkng everything you watch?
Yes, I wouldn’t mind, but as I’ve stated, there would be a way to disable the device on the TV. As for the chip in the brain, people would have a choice to have or have not.
That’s what the code to disable would be for.
In my mind, the ratings for GH are up because of Genie Francis’s and Jon Lindstrom’s great scenes–LOL!
I hope the increase holds and more viewers saw that incredible scene with Adam & Nick at the jail. Adam asking Nick to look after his son was heartbreaking and so honest it hurt. Joshua Morrow and, especially, Justin Hartley were at the top of their game and this kind of scene shows how great this show can be with the right focus, good writing, and some of the best actors in the business.
I agree, as usual, Soaphound. I have a weakness for both actors. I did feel for Adam….reaching out to his not-so fraternal-brother was momentous. But, that’s because I trust Nick….his response was genuine and not one bit hypocritical.
However, Kay has a point. From whence does this abounding flood of love come? Blood is thicker than water?
Hi Celia…here’s what i think may be the missing link in this turnaround: both Nick and Adam finally realizing that they’ve both been victimized, used, and (in many instances) set against each other by the same father. I agree that Adam’s previously unknown admiration of Nick seemed to arrive out of nowhere, but Justin SOLD IT by virtue of great acting, don’t you think? I’d like Adam and Nick to be closer after this, and I’ve always felt that Adam has a soft spot for Victoria as well. Their interactions have always fascinated me.
Airbags save lives…A chip in most televisions can save programs.
Of course the ratings were up the Days Of Our Lives fans didn’t get to watch their soap opera because the Olympic’s were on…. LoL.
Breaking News
Soap Alums Remembered During In Memoriam Segment at 78th Emmy Awards; Patrick Muldoon Omitted

During last night’s 78th annual Primetime Emmy Awards ceremony, as it does every year, the television academy paid tribute to those in the industry that they’ve lost over the last year; since the previous Emmys held each year in September.
Starting with an emotional tribute to the late Catherine O’Hara by three of her co-stars, Schitt’s Creek’s Annie Murphy and Dan Levy and Home Alone’s Macaulay Culkin, the segment then dovetailed into Noah Kahan performing “Bridge over Troubled Water” as the faces and the names of those being remembered were shown on the screen.
Daytime soap alums, who either stayed in the genre for the majority of their career, or went on to primetime success as well, were honored including: Anthony Geary (Luke, GH), Hayden Panettiere (Sarah, OLTL, Lizzie, GL, Juliette, Nashville), James Van Der Beek, (Dawson, Dawson’s Creek, and Stephen, ATWT), Gil Gerard (Alan, The Doctors), June Lockhart (Mariah, GH), Patricia Crowley (Mary, Port Charles and GH), Randolph Mantooth (Clay/Alex, Loving and The City, and Richard, GH) and Jon Cypher (Alex, ATWT and Arthur, Santa Barbara).

Photo: TVAcademy
THOSE HONORED AND THOSE WHO WERE NOT
However, in a glaring omission, the producers of the In Memoriam failed to include Days of our Lives beloved star, Patrick Muldoon who played the OG Austin Reed and also Richard Hart on Melrose Place. Muldoon passed away in April of this year at 57.
After Kahan concluded his performance, a special tribute to Rob Reiner began with Jamie Lee Curtis taking to the stage to share some warm words about her late friend.
In a ironic and sad twist, Curtis shared ,“Last week, Robbie won an Emmy for guest actor in a comedy series for his beautiful work on The Bear, and he now holds the record of 48 years for the longest gap between acting Emmys, which was previously held by his father Carl Reiner, at 37 years.”
Reiner, who along with his wife, Michele Reiner were killed by their son, Nick Reiner, is currently awaiting a decision if he will stand trial. Prosecutors on Tuesday, shared they will not seek the death penalty if he is convicted at trial, but instead life in prison. Curtis said of Rob, “He was generous and kind and funny as hell, and a friend to all. We all miss Rob and Michele and all those we lost this year.” The Emmys then faded to black and went to commercial break.
So, were you happy to see those who you know from their work in soap operas included in the 2026 In Memoriam tribute at the Primetime Emmys? Share your thoughts in the comment section. But first, in case you missed it, you can watch it below.
Days Of Our Lives
Franco LoPresti and Sydney Malakeh Makes Their ‘Days of our Lives’ Debuts: What Were Your First Impressions?

Days of our Lives fans were introduced on the Monday, September 14 episode to Dante Vitali in the form of actor Franco LoPresti, and reintroduced to Sydney DiMera as now played by Sydney Malakeh.
The DAYS writers connected the story by having them as major participants in a high stakes poker game in Monte Carlo where Philip (John-Paul Lavoisier) with Gabi (Cherie Jimenez) by his side, are trying to win enough money to save Titan Industries and the Kiriakis legacy.
When we first meet Sydney she is in front of a mirror putting on her lipstick as she puts the finishing touches on her look for the evening, when she receives a call from her grandmother, Marlena Evans (Deidre Hall).

Photo: CordayProductions
POKER FACE
Later, Sydney shows up at the poker game with Dante Vitali, who introduces himself as Sami Brady’s fiancé. Philip explains that he has his own connections to Sami and would prefer his presence in the game be kept under wraps. Dante tells Philip he does not keep secrets from Sami.
Gabi asked Dante about his connection to Ava Vitali, to which Dante shared that although they shared the same last name, they were not close. Gabi says that’s good because Ava is “bonkers.” Dante did not appreciate Gabi disparaging Ava in that manner.
Philip is shocked that Sydney is such a poker player. Then we get the backstory on how she learned a lot from her grandfather, Roman Brady, and when she went to school, she played poker to beat the mean girls and realized she was quite good at it.
In the end, after throwing one guy out named “Otto”, who was “cheating” in the game, Dante offered two additional hands to Philip with a new deck. Dante asks,“Winner take all?” Philip says, “Works for me.” Eventually, Philip won the hand, but alone with Gabi told her he did not win enough to save Titan.

Courtesy/Peacock
DID MARLENA GIVE BIRTH TO STEFANO’S SON?
As all this is going down, in Salem, Marlena is wistful worried that there is something she has blocked out in her memories from her time being kidnapped by Stefano. She tells this to a concerned Julie (Susan Seaforth Hayes).
Meanwhile, Belle (Martha Madison), Chad (Conner Floyd) and EJ (Dan Feuerriegel) have all made it to Italy, and find hidden in a replicate chess set, just like Stefano willed to John and Marlena, a photo of Stefano with a young boy dated 1992 with whom they believe is “Dominic Marino.”
At the end of the episode, Dante shows up to a room with the mystery person wearing Stefano’s ring. He assures the person that no matter how many chips Philip won, he would not be able to save Titan and the Kiriakis mansion. Then, Dante utters, “Well, played, Dom.”
So, what’s going on here? Is Dante a bad guy? Is Sydney a schemer? Did Marlena have Stefano’s son, named Dominic Marino, but blocked the whole thing out for decades? And, what were your first impressions of the highly-anticipated debuts of Franco LoPresti and Sydney Malakeh? Weigh-in via the comment section. But first, in case you missed, check out this week’s promo for Days of our Lives below.
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Days Of Our Lives
‘Heated Rivalry’ Star Franco LoPresti Opens Up About ‘Days of our Lives’ Debut as Dante Vitali

Next week on Monday, September 14 will mark the first appearance in Salem of Franco LoPresti in his new Days of our Lives role of Dante Vitali.
Heated Rivalry fans now LoPresti very well from his part as hockey player Cliff Marleau in the series first season. (No word yet if Cliff appears in season 2).
Now in a conversation with TV Insider, DAYS fans will learn that LoPresti is on the soap for a limited run. No timetable was given.

Photo: Corday Productions, Inc
When LoPresti does burst onto the scene come Monday, Dante makes quite the impact as Franco LoPresti explains. It seems that viewers will first see him in scenes in Monte Carlo at a poker table with none other than Gabi Hernandez (Cherie Jimenez) and Philip Kiriakis (John-Paul Lavoisier). However, Dante will come to Salem to talk to the Brady family about his supposed fiancée Sami Brady (Alison Sweeney).
Franco shared, “Dante was born and grew up in Italy and educated at this pretty top-tier English boarding school. He then went on to build his own dynasty in finance, all the while trying to distance himself from the Vitali name (as viewers know Tamara Braun played his cousin Ava Vitali).”
“But at the core of Dante, there’s definitely an old-school quality to him”, continued LoPresti. “He’s super passionate, he’s sincere and incredibly generous, but he’s also someone that you probably shouldn’t underestimate. Loyalty is something that means a lot to him. As Dante enters Salem, I think the audience will get to slowly peel back those layers and discover what’s really driving him. So, I’m excited for Days fans to go on that ride with Dante.”

Photo: Almay
As it turns out, LoPresti taped his episodes of DAYS starting back in November 2025 which happened to be weeks before Heated Rivalry became a smash hit.
Franco recalled, “It’s so funny because I thought my episodes would air in a month (on Days of our Lives). But I found out it was nine to 10 months and I was like, ‘I gotta wait that long?!’ So, I’ve been biting my nails, trying not to think about it, and I think it’s actually kind of helped because now it’s here and it’s all coming at me from all different angles. I’m nervous. I’m excited, and I just can’t wait to see it all come together. It’s one of the best jobs I’ve ever had for sure.”
In his personal life, Franco just had his first child with wife, actress Emily Alatalo, just a weeks ago on August 23rd when they welcomed their daughter, Stella into the world.
So, looking forward to seeing Franco LoPresti’s debut come Monday? What do you think about the fact that it’s being reported as a limited run? Do you think Dante and Sami have a chance on-screen or off-screen to be a happy couple? What do you really think brings Dante to Salem sans Sami? Let us know your thoughts via the comment section below.
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