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TV Guide Network To Rebrand Itself As POP Starting Early 2015!

TVGN (TV Guide Network) which is currently home to same-day repeat broadcasts at night of The Young and the Restless and The Bold and the Beautiful is having a major imaging rebranding and overhaul which will rollout in early 2015!

According to The Hollywood Reporter, “The joint venture between Lionsgate and CBS Corp. will be relaunching as POP, and will have a renewed focus on fandom.  It’s a big move for the channel, formerly known as TV Guide Network, as it severs any lingering ties to unaffiliated companies and TV Guide Magazine, and marks the end of an in-depth yearlong internal review”

Additionally, “The rebranded channel is eyeing an early 2015 rollout, with January as their current target. When it does, it will feature an aggressive slate of more than 400 hours of programming, made up of syndication acquisitions (Beverly Hills, 90210, 7th Heaven), new projects and current series (Rock the Boat: New Kids on the Block, The Story Behind, Big Brother: After Dark)”

Brad Schwartz who was appointed president of TVGN back in April added,”We spent a lot of time reflecting and figuring out who we are and what our personality is!” He explained that a name like Fan TV felt “too on the nose.” And that, “We liked a short word — a word everyone has a relationship with. If you’re younger, you might think of pop music. If you’re older, you might think of it as the pop generation. Whatever it is, there’s a positive connotation with the word ‘pop.’ “

As far as the new network’s target viewer, Schwartz labeled them “the modern grown-up,” someone within the advertiser-desired 18-49 and 25-54 demographics, who are socially engaged and connected and who have a thirst for pop culture. Settling on POP as the name to lure them was the result of a lengthy process that began last year.

In a joint statement, CBS CEO Leslie Moonves and Lionsgate CEO Jon Feltheimer in a joint statement: “POP is an exciting new chapter for a cable network that has made great progress and generated significant ratings momentum over the past year. Our new brand not only positions the channel for continued growth but reflects its identity, focus and fan base.”

What do you think of the rebranding? Like the name POP? What does the future hold for the soaps and more on TVGN? Stay tuned!

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Late night soap reruns of ATWT and GL?

I doubt CBS would run any soaps other than their own – Y&R and B&B ..
RETRO TV has picked up GL ..
(I came across the Guiding Light radio shows online, the whole series until it went to tv .. can’t believe they use to listen to the soaps by radio.. lol)
I don’t see TVGN on the Comcast line-up .

because comcast is worse than tvgn

Beginning Monday, August 24th, DAYS will be on POP! It’s killer time!!!!! “POP” some popcorn and watch the serial killer target his victims!

So what happens to the ticker and all the movies TVGN show’s?

Makes me think of pepsi and coke…lol…wish this channel repeated The Doctors soap opera between B&B and Y&R…it couldve gotten bigger ratings instead of a channel like Retro who has a much smaller audience…also wish this channel would import Coronation Street and other British soaps!!!

Funny Jim, but I was thinking of Rice Krispies.

I will too if two other channels change their names to Snap and Crackle…lol

I’d be all for Eastenders. Miss that since BBC America stopped playing it!

While TVGN wasn’t the greatest network name, POP sounds even worse. However, I am willing to give it the proper chance. Hopefully more cable providers pick it up in HD, too! TVGN isn’t available in full HD on a lot of networks. And I love that CBS soaps are still part of the programming; hopefully, maybe, the cancelled CBS soaps can re-air in syndication through the channel. I know it’s a long shot, but can’t we all dream?!

I think it’s a good idea. AND would be great for them to expand on classic soap shows.

Yes,I’d enjoy more daytime drama shares other than YR and BB.

Blah. Name sucks.

I like it. It has POP!

Not feeling the love for the new name. If I were scrolling through the channel guide and saw the name POP I would have no idea what the channel was about. This may be the worst name rebranding since Sci-Fi Channel switched to SyFy (creative spelling has no place in my world).

Hopefully they will show old episodes of Guiding Light to make up for taking it off the air which they should never have done in the first place. Guiding Light was the best soap ever and always will be.

I find it a bit ironic that the word pop which used to be associated with senior citizens is now the “it” word for the modern grown up—-fancy way of saying anyone under 55.

Pop is what the midwesterners call soda ..

I’m as Midwestern as one can be and I no longer hear pop for soda, however, I do remember people calling it pop, soda-pop and the occasional…sody-pop!

I drink lots of water. I’m not much of a soda drinker, but when I drink soda, Pepsi is preferred.

It’s Les Moonves..Julie Chen’s husband..maybe that’s what she and everyone at CBS call heyyy..why notttt…’s still a CBS owned venture so don’t look for retro soaps that will take your mind off their two current ones. And don’t look to be entertained either.

Wow, just wow.

It’s sorta like what the Soap Channel should have been had Disney made an actual commitment to it. At least with the Soap channel gone, TVGN will have one less competitor to deal with.

The only soap that will be on this pop chan will be B&B and Y&R, CBS does not share and would never allow the competition even with old reruns ..
It is just another rerun channel running old long gone tv shows.. and some reality talk/whatever.. no big deal ..

And once again we are aiming at that darned 18-45 demo graphic. I can’t believe this whole name change, style change that these channels are doing so they THINK they’ll pull in more viewers.

With more than 200-plus stations on most TV’s today, does TV Guide Channel REALLY think they’ll pull in the viewers with NKOTB shows, reruns of old 90s shows and BBAD (who watches that anyway)? I think it’s mainly the reruns of the soaps that pull in the most crowds, and they’re definitely not limited to any 18-45 ages!

Maybe they should learn to listen to their viewers and not what some statistician has to say. I mean, when A&E takes “Longmire” off the air when it’s pulling more than 5 points per week because it’s watched by folks who are “older” (meaning 35-70), and CBS did the same with “Vegas” (again, pulling great numbers but older audience) and NBC with “Harry’s Law” (same story!), I don’t know how they expect to keep viewers watching their channels at all!

Don’t these stations know that, if the PARENTS are watching certain channels while the kids are growing up, the KIDS usually fall into the same patterns? My kids watch[ed] Harry’s Law, Vegas, my soaps and other shows with me, and I watch[ed] Supernatural, Marvel’s Agents of SHIELD and even some MTV shows (until they were canceled, for heaven’s sake, before the end of the run!) with them. And we all like various cartoons and movies, and we watch the news together.

Shows and channels can’t set limits to ages and program their stations to only those demographics. They lose so many viewers doing that! They have to learn that all ages may view the shows on their channel, and while not all ages may like shows that they consider should be canceled, that doesn’t mean they should be canceled only because “older folks” are watching them and they don’t fit the demographic!

BTW, this constant changing reminds me of the cola wars, when Pepsi and Coke changed their flavors. People didn’t like the new tastes, so they had to return to the “old formula.” Why not stick with what works, especially in TV?

While I understand the need to dissociate the channel from any other TV Guide medium, POP is just not a good choice for a rebrand. I’m 40 and in the targeted market, and just don’t get it. I agree with whomever said if they say it on their guide, they wouldn’t know what it was all about. Another case of a company not reaching out to the public before making such a big change.

I don’t care what they call the channel as long as they keep showing Y&R and B& B same day. I would live it if they showed old episodes of ATWT.

I really don’t care about name changes TVGN going POP. When I first heard about this while watching Y&R and B&B. The only association I attributed it to was that show call “Pop Sugar”. I’m 58, as long as they continue to show Y&R and B&B in the evenings because I miss it during the days due to work and I still don’t have a DVR yet. Call your Network “Whatever” I don’t care. But if they stop showing Y&R and B&B, I guess I have to get myself a DVR, because I don’t watch anything else on TVGN.

Stupid new name and from what I’ve read elsewhere it will have stupid new programming. One article said the new programming would be to attract a younger and more affluent audience.

It’s no wonder the network struggled. They seemed to know nothing about programming. It always looked like they threw a bunch of TV shows and movies on each day with no thought of giving much of anything a regular time slot. How did they expect to have regular viewers if they gave most of their shows no regular time slots? And then, if you checked to see when a program might be on, they would often change the schedule at the last minute. That’s not going to win them any regualr viewers.

If they are putting money into this change they’d better put some brains into how to run a network. I doubt I’ll be checking in for the new programming, but I hope they keep showing “The Young and the Restless” as it’s nice to have it rebroadcast later in the day.

When TVGN becomes POP, will Y&R and B&B be dropped? If so, will they be moved to another channel?

I agree with the others. TVGN put the The Bold and the Beautiful and The Young and The Restless back on in the evenings after the Soap channel died. It was great for those of us who like those shows, but work through the day. I like being able to watch the soaps when I get home from work at night. I am hoping the new POP channel does not take either soap off the air. There seems to be a lot of agreement with me on this subject. There are a ton of us soap junkies. We just love them, and will keep watching the new channel as long as they keep the soaps on the air in the evening.

I have enjoyed the good movies on tvgn.Good Bye, I guess people my age just don’t buy enough junk.

What the hell is wrong with you people ?? When we watch Young and Restless and Days, the friggin’ screen freezes, the sound goes off or the show audio plays during commercials.

Get your head out of your ass and do your damn job– broadcast…

Will the TV guide continue to scroll on the POP channel???? That’s very very distracting when you are trying to watch your show.

What channel will b&b. And y&r be carried on since pop is no longer on xfinity

Days Of Our Lives

Patrick Muldoon and Jennifer Taylor Cast as Mike Manning’s Conservative Parents on ‘The Bay’

The ever-expanding cast of the streaming soap opera, The Bay, has announced two new additions for its upcoming 9th season, including Days of our Lives favorite Patrick Muldoon (ex-Austin Reed). TV fans also know Patrick Muldoon from his role as Richard Hart on Melrose Place.

In story, The Bay will bring Caleb McKinnon’s parents into the mix. Caleb is played by Daytime Emmy-winner and Outstanding Supporting Actor nominee this year, Mike Manning.

According to Deadline, Muldoon, along with Jennifer Taylor (Two and a Half Men), will play Caleb’s ultra-conservative parents. When Caleb married Daniel Garrett (Eric Nelsen), they all but abandoned him.  The season looks to bring a major story for Manning and hopefully and eventually love and acceptance from Caleb’s parents.

Photo: JPI

The casting news doesn’t stop there. Rhonda Ross has been tapped to play Colleen Givens, the biological mother of Pete Garrett’s (Kristos Andrews) wife Vivian (Karrueche Tran) in the new season.

Coleen is brought into the mix when Pete searches for Colleen after Vivian becomes ill. In the backstory, Colleen is a jazz singer who gave Vivian up for adoption at birth. Now she may be Vivian’s only hope to stay alive.

Photo: LANY Entertainment

The series is up for 5 Daytime Emmy nomination at the 51st annual Daytime Emmy Awards on June 7th including: Outstanding Drama Series, Writing,  Directing, A Martinez (Nard0) for Supporting Actor and the aforementioned Manning.

What do you think of the casting of Patrick Muldoon and Jennifer Taylor as the on-screen parents to Mike Manning on The Bay? Comment below.

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Days Of Our Lives

Kennedy Garcia on Joining the Cast of Days of our Lives: “For a Role to Come up for a Teenager with Down Syndrome was Just Amazing!”

Days of our Lives has made a groundbreaking move for the soaps, by casting Kennedy Garcia in the new role of Felicity. Viewers of the Peacock streaming soap opera will first see the character beginning the week of May 20th,

Garcia has previously appeared on primetime including on 9-1-1, This Is Us and more. Speaking to TV Insider, Kennedy shared: “I have wanted to be on a soap opera for a long time, so for a role to come up for a teenager with Down syndrome was just amazing!”

In real life, Kennedy who has Down syndrome is also a cancer survivor, and becomes he first teen with Down syndrome to land an ongoing role on the soaps. “It’s really such a special thing. I am so proud of Days of our Lives for taking this step and taking a chance on me. Inclusion in this industry is so important and I am proud to help move it forward.”

Photo: JPI

As to a little insight on her new role of Felicity in Salem, Garcia shared. “She is sweet, funny and kind. She is also very smart and she never misses anything. Most of all, she loves her family more than anything else. I think that viewers will love her and see the beauty she brings to everyone in her life.”

The actress added, “I hope that everyone will love Felicity and see that even though she has Down syndrome, she is cherished by her family and friends, she is capable of great things, and she’s a hard worker. I’m pretty sure she bakes better than I do. She is also a typical teenager who has real feelings and fears that people will see as her story goes on. I hope no one underestimates Felicity as a character, or actors with disabilities like me. Representation is so important and I’m so thankful for this opportunity to become Felicity and let you all get to know her, and me!”

What do you think of Days of our Lives casting of Kennedy Garcia and the importance of inclusion and representation on streaming and daytime dramas? Comment below.

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General Hospital

Giovanni Mazza On Contract at General Hospital: What Are Your First Impressions?

This week, General Hospital introduced newcomer Giovanni Mazza in the role of Giovanni Palmieri, who apparently is Brook Lynn’s (Amanda Setton) second cousin, one removed or so the story goes.

The character of Gio showed up at Brook Lynn’s wedding to Harrison Chase (Josh Swickard) and played the violin at the ceremony. As has been previously reported, Mazza in real-life is a professional violinist and actor.

Upon making his first appearance on the ABC daytime drama series back on May 15th, fans wondered if Gio will be sticking around and that was confirmed by the closing credits of the May 17th episode where Mazza’s name is included along with other contract players.

Photo: ABC

When the news of Mazza’s casting was announced, the talent young man took to his Instagram and shared the good news, expressing, “I am so honored, grateful, and ecstatic to announce the big news! The biggest thank you to General Hospital for bringing me.” He closed his sentiments with “So much love and joy to my new fam! YAY!!! ”

Commenting on his post included new castmates Evan Hofer (Dex) saying, “Happy to have you brother,” plus Tabyana Ali (Trina), Eden McCoy (Joss) and ABC executive Nathan Varni who said, “Congratulations! Welcome to GH!

Photo: ABC

During the May 17th episode, Gio had an exchange with Dex, where he mentioned that his father was in the military back in early 2000’s.  Previously, Gio revealed to Chase that his father died in the military when he was young. So this begs the question, who is Gio’s dad?

What were you first impressions of Giovanni Mazza in the role of Gio? Who do you think he might be romantically involved with and might be also related to other than the Cerullos? Comment below.


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