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47th Annual Daytime Emmys Draws Over 3 Million Viewers For CBS Telecast with Return to Network TV

Photos: CBS

Friday night was a good night for daytime!  With its first foray back on to network television since 2011, the Daytime Emmy kudofest, while for the first time held this year virtually, due to the COVID-19 pandemic, scored very well in its timeslot.

The CBS broadcast averaged 3.1 million total viewers and a 0.3 demo rating.  That is way up from the last time viewers saw the award show on TV when it was on cable network POP TV back in 2015 with just over 900,000 viewers for its initial broadcast.

According to TV Insider report: The first hour of the Emmys garnered 3.3 million viewers to top the hour by edging out a rerun on ABC”s Shark Tank, and then slipped to second place for the second hour with 2.8 million viewers.

These were strong numbers for Friday night, and hopefully CBS and the other major networks will now continue this, and serve up the Daytime Emmy Awards moving forward.

Courtesy/CBS

The ladies of CBS’s The Talk hosted the event; each virtually from their homes, in an event filled with at-home acceptance speeches and presenters, and clip packages. The show was produced by NATAS and Associated Television International

So, what do you think of the ratings performance of this year’s Daytime Emmys?  Comment below.

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It was great to see the Daytime Emmys televised. Hoping next year we can see all the glamour again. Seeing Susan Lucci makes me miss All My Children so much!

I was so happy to see it on network TV. Also happy it didn’t run overtime but I did miss seeing actors on the red carpet. Maybe next year.

I’m so pleased that the show came back to network television, even though it had to be virtual this year. I’ve really missed seeing it the last few years; and hope it will continue to be broadcast going forward.

It was cheap. it was weird. At times entertaining. At times thoughtful. At other times boring. I still watched the entire show but never fully warmed to the format. If it’s televised again will I watch. Yep.

What did you expect with the problems we’re facing with the COVID-19? Did you even think about that?

Just so happy it was back on broadcast networks again. (Thank You, CBS!)

I thought the show was put together well given the circumstances.

Here’s to next year!

I finally got around to watching the Emmys tonight, 2 nights after the fact, and it was…OK.

Nothing can compare to a live show, and obviously none of this show was done live. Everything was pre-recorded and edited together to create the final product. That did make things run smoothly, and there was none of the constant “over-talking” that happens on all the live Zoom shows. However, the hostesses oddly did not congratulate the winners by name, because when they taped their segments they didn’t know. And it was weird that the hostesses didn’t talk to each other at all.

It was fun to see some clips from previous shows, but that emphasized even more how much I missed the live shows.

All in all, I’m glad they had a show on broadcast TV, and hopefully the ratings will allow it to come back next year when it can be Exciting! again!!

I recorded and fast forwarded through segments I didn’t like. I was glad to see it back on TV.

The only reason they got these numbers was probably because of the coronavirus. More people then ever are home with nothing to do during the day then watch daytime tv. I wouldn’t expect similar numbers next year unless the coronavirus is still around…

Heck I wasn’t aware it was being televised or I would of tuned in. This is what happens when it’s not advertising, commercialized, or notified. Nobody knows nothing just from internet. Of course since they have taken most daytime soap off network and the Covid-19 messing with our programs, I have switch to antenna tv. cancelled cable.

Kudos to CBS for doing a great job despite COVID in bringing a virtual showing during prime-time to recognize daytime. CBS certainly took the night with the top awards. Next year should be even better. Thanks again CBS! But ratings would have been higher with better advertising.

Hope Covid is gone next year and the Daytime Emmys will again be broadcast on Network Tv. Frankly, the virtual version was disappointing. I watch to see my soap stars and all the celebrities in attendance. This was all hosts all the time. Except for a few presenters only the winners were seen. I had to work so I recorded it and fast forwarded through it. Thanks for the effort but I hope this is the last time this format is needed.

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George Cheeks, CBS President & CEO, on Timeline to Launch New Daytime Drama, ‘The Gates’: “We’re So Focused on Getting it Right”

March 2024 will be remembered in the TV and soap world when the news broke that CBS is prepping a brand new daytime drama. Many had thought a major network would never bring a new daytime soap into the world, given that the last time it was attempted was 25 years ago when the now defunct Passions bowed on NBC.

However, The Gates is definitely in development and moving forward with some major players associated with it including: Michele Val Jean as The Gates writer, showrunner and one of its executive producers, and Sheila Ducksworth from NAACP Venture

Now, for the first time since its announcement, George Cheeks, the president and CEO of CBS and chief content officer for news and sports at Paramount+, spoke on the project that will feature a Black family as its central focus who live in a wealthy gated community.

Photo: NAACP

Speaking with Vulture, and when asked if The Gates is really something that truly has a chance of getting on the air, Cheeks clarified, “It’s super real. And just to give you a little bit of the backstory,  when we hired Sheila Ducksworth to run the NAACP Venture, she and I had multiple meetings talking about what different genres she was going to lean into, and we talked a lot about daytime.”

Cheeks added, “One of the things that the data made very clear to both of us is that daytime soap operas over index with Black women, and yet when you look at soap operas, it’s usually sort of a white-led family with supporting characters that reflect more of our society. So we just thought, wouldn’t it be interesting to flip that and make the core anchor family a Black family, and then make the other characters reflect more the broader scope of society?”

Photo: JPI

The CEO gave props to Michele Val Jean,  and how Ducksworth came to the table with the former B&B and GH writer. “She found this great writer, Michele Val Jean, who’s been in the soap opera space for 30 years. She came up with a pitch, and we loved it,” shares Cheeks. “We brought Procter & Gamble into it as well, because if there were going to be (product) integrations, we could do it more holistically and organically. All of that is to say, we did a lot of work on the front end to put this together. So while yes, it’s development, it’s accelerated development.”

When prodded on the timeline of when The Gates could come to full fruition, Gates related, “The actual timeline and when we’re going to do it is still uncertain, because we want to get this right. I mean, there hasn’t been a new soap opera launch since I can’t even begin to tell you when. But we have great success with Bold and the Beautiful and Young and the Restless, and so we think we’re the right folks to be launching a new soap. I wish I could tell you more about exact timing, but we’re so focused on getting it right, and that will dictate when we’re ready to launch it.”

The CBS exec also shared that whether The Gates will wind up an hour soap or half-hour is not yet determined, but that it is being developed as an hour show.

So, after reading what George Cheeks, the CBS President & CEO had to say about ‘The Gates’, are you even more excited for what looks to the first new network soap in 25 years? Comment below.

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Breaking News

Robyn Bernard, ‘General Hospital’s’ Terry Brock, Dead at 64

Former General Hospital star, Robyn Bernard, who played aspiring singer Terry Brock has died. She was 64-years-old.

Bernard’s body was found Tuesday in San Jacinto, California. A Riverside County Coroner told TMZ they identified the actress’ body using her fingerprints after deputies responded to a death investigation call on Tuesday March 12th.

Sources told the outlet that Bernard’s body was found in the wee hours of the morning. The cause of death has yet to be determined.

Photo: ABC

Bernard joined General Hospital back in 1984 as Terry Brock, the daughter of the abusive D.L. Brock (played by David Groh). Robyn remained on the ABC soap opera for six years before making her exit in 1990. At one point, Terry’s stepmother would become Bobbie Spencer (the late Jackie Zeman) when the nurse married her father.

Terry was involved in the Laurelton Murders storyline and after first setting her sights on Frisco Jones, wound up with killer Kevin O’Connor. Later, Terry was blamed for several murders and in the end killed Kevin in self-defense. In addition, Terry had a relationship with Dusty Walker played by none other than Shaun Cassidy.  She eventually left Port Charles after landing her own recording contract.

Photo: ABC

The last time GH Fans may have seen Bernard was in 2014, when she appeared at the GH Fan Club Weekend Past Cast event. Robyn is pictured below with the late Susan Brown (ex-Gail) at the fan gathering. She has been out of the limelight for several years.

Photo: JPI

In addition to her role on GH, Bernard was featured throughout her TV career on primetime’s Simon & Simon, Tour of Duty and The Facts of Life.

Share your remembrances and condolences for GH alum Robyn Bernard and her loved ones via the comment section below.

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Breaking News

51st Annual Daytime Emmy Awards Announce Broadcast Date on CBS

The National Academy of Television Arts & Sciences (NATAS) revealed on Tuesday, that the 51st Annual Daytime Emmy Awards will be broadcast live on Friday night, June 7th (8 – 10 PM, ET/delayed PT) on the CBS Television Network, and available to stream live and on-demand on Paramount+*.

This year will mark the 18th time CBS has broadcast the Daytime Emmy Awards, which is more than any other network.

The 2024 Daytime Emmys will take place at the Westin Bonaventure in downtown Los Angeles. Back in December of 2023, the delayed 50th Annual Daytime Emmy Awards were also held at that venue. The June 7th date for the upcoming ceremony will be the first time in several years that the event is scheduled a few weeks earlier than normal; excluding last year’s revised date to the actors and writers strikes.

Photo: NATAS

Lifetime Achievement honoree, nominations, host, and additional information will be announced in the coming weeks.

In a statement, Adam Sharp, President and CEO of NATAS noted, “We eagerly anticipate our return in June as we once again partner with CBS to recognize the exceptional and talented individuals who make daytime television great. We’re thrilled to kick off our second half-century of the Daytime Emmys.”

The Daytime Emmy Awards have recognized outstanding achievement in television programming and crafts since 1974, honoring work in a variety of categories, including daytime dramas, talk shows, instructional programming, hosting, culinary, and legal/courtroom programs. In 2021, NATAS and the Television Academy jointly announced plans to realign the Daytime and Primetime Emmy Awards to be organized by content genre, as opposed to program airtime.

Photo: JPI

The 51st Annual Daytime Emmy Awards will once again be produced by NATAS and Associated Television International (ATI), which produced Daytime Emmy Award ceremonies on The CW in 2009 and on CBS in 2010, 2011, 2020, 2021, 2022 and 2023. Adam Sharp and Lisa Armstrong are executive producers from NATAS, while David McKenzie is executive producer from ATI.

So, glad to know that the 51st Annual Daytime Emmy Awards honoring performance and shows in the 2023 calendar year, will be held in early June this year, and once again broadcast on CBS? Comment below.

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