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An ABC Exec Responds to Hoover Ad Boycott over AMC & OLTL Cancellation!

Photo Credit: JPI Studios

In response to the statement released this afternoon from Hoover on their facebook page that they are pulling out of advertising on ABC on April 22nd due to the upsetting cancellation of All My Children and One Life to Live, an ABC executive who requested anonymity spoke to TV Guide and offered this counter statement and the network’s point of view.

The ABC exec stated, “Usually advertisers stop advertising when they want to cancel a show, not the other way around. We’ve said that the cancellation of AMC and OLTL was about money and ratings, so [the Hoover boycott] is just counterintuitive. You don’t save something by taking money away.”

So, who is the ABC exec? Do you really think it’s counterintuitive? Or, a true show of support for fans and the soaps and the network just doesn’t want to admit it?

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Jen
Jen

Why have a statement about this late on a Monday night unless it WAS making a difference. They are scared and want us to stop because they don’t want to lose money. TOUGH! They messed with the wrong fans!!!!!!

Lynn Robertson
Lynn Robertson

I am so proud of Hoover!! If there were more like them, these two daytime drama’s could be saved!

Chris
Chris

That means they’re SCARED. If ABC didn’t care they wouldn’t response. They’ve already lost the PR campaign (which will damage new shows) and now they’re losing soap fans. Even if the soaps aren’t saved, it’s hurting ABC.

I’m writing my letters tonight. It MATTERS and our voice is being heard. 🙂

Silas Kain
Silas Kain

Actually, if that ABC “exec” was my employee I would commend that person for a measured, appropriate response from the network point of view. The bottom line is dollars. I know we don’t like it but that’s the way our society has evolved. We want cheap. We want fast. And we don’t give a damn that the rich get rich while the poor get poorer. The position Hoover has taken make them a consumer darling. Positive consumer response to Hoover is encouraged. At the same time fans have to realize that if there is any hope of getting new life for AMC and OLTL it has to begin with a reasoned, rational dialogue with ABC. Let’s face one simple truth. ABC is the landlord. The viewers are the tenants. If we want to buy the condo, we better start acting like rational adults.

I refuse to concede that it’s over for either show. Yes, it’s over insofar as ABC Daytime. But a new business model is something executives should have been working on 15 years ago. They didn’t. Right now there are many people who are trying to forge a new road ahead. I’m willing to give them the time and breathing room to make gains. We Americans are all about the quick fix and the cheap way out. In this case it won’t happen. If we want new life for AMC and OLTL, we better start showing a little restraint and a heck of a lot of patience. Let’s be Victoria Lords NOT Niki Smiths.

hkp
hkp

it would be counterintuitive if the show wasnt already canceled maybe. Thanks for the support Hoover

Anne
Anne

What a tool! Keep going ABC I’m sure none of the execs from the companies who paying ad revenue to them have wive’s mothers grandmothers sisters and daughters who watch AMC OLTL and GH…and NONE of them are complaining to said execs about their fave shows being cancelled. Soaps are a legacy that grandmothers, mothers daughter and friends share…This is what you forgot

ethel
ethel

abc is scared to death right now………..and i am loving it!!
go hoover!!!

CStarr
CStarr

ABC can say what they want, they wouldn’t be trash talking about it if they weren’t upset what Hoover did! I LOVE Hoover’s idea and respect them for their opinion over this situation! Way 2 go Hoover! I’m a fan mainly of OLTL but I’d love for both shows to be picked up by another channel, any other time frame and I would watch! I’m disgusted myself at ABC’s decision going under handed the way they did the cancellations. They did all of the people who were employed at AMC and OLTL terrible!

Donna
Donna

I am afraid it’s counterproductive, if it’s being taken away from the AMC OLTL and GH timeslot.

firestorm
firestorm

I have sent emails to Hoover asking them to continue to advertise on the three soaps only. Wouldn’t that make more of a statement?

SuZ
SuZ

Flip it around — does the network want ad revenue or not? At least one advertisor is speaking about ABC practices and whether or not they think the network wants their advertising dollars. And this is how ABC responds?

Ellen
Ellen

I don’t think its counteproductive, as it is not simply removing advertising from ABC Daytime but from ABC entirely. This will affect a lot more than soaps. And the bottom line is ABC needs its advertisers for every show, thats where they make money, they sell commericals. So applaud Hoover for caring about its customers enough to take a stand with them, or at the very least being smart enough to know there is nothing more loyal than a soap fan!

All My Children

All My Children Alum Christopher Lawford Dead At 63

Sad news to report this Wednesday.  Christopher Lawford, best known to soap fans as Charlie Brent on All My Children from 1992-95, as well in the role of Senator Jordan on General Hospital in 2004, passed away at age 63.

Lawford who is the son of the actor Peter Lawford, and Patricia Kennedy, and whose uncles were Ted, Robert and President John F. Kennedy apparently died at a Yoga Studio on Tuesday night during a health emergency according to a report from TMZ.

As of now, it is being reported that Christopher’s death appears to be from “natural causes.” The coroner is performing an autopsy to determine the exact cause of death.

Christopher had battled addiction in his life back in the 70’s and 80’s.  The actor was also a New York Times best selling author with his book, ‘Symptoms of Withdrawal.’

Being the nephew of John F. Kennedy, Lawford also spent time in the political arena with staff positions with The Democratic National Committee, and campaigns whether it be at the national, state, or local level

Lawford’s cousin Kerry Kennedy announced his death on social media.

Susan Lucci (Ex-Erica Kane), Lawford’s co-star on All My Children, shared her thoughts on Instagram at his passing: “Such very sad news that wonderful Chris Lawford has passed away. Chris was so great to work with—always prepared and always with a smile and an ease about him. He was warm and charming whether on set at AMC—or working hard for his charity. My deepest sympathy to his family. RIP, Chris”

Share your condolences and remember of Christopher via the comment section below.

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All My Children

Morgan Fairchild And Soap Notables Filming New LGBTQ Series ‘Mélange’

Over the next several days in New York, some very familiar faces to daytime soap fans are busy filming episodes of a new series entitled Melange, which stars Morgan Fairchild (most recently ex-Angelica, DAYS).

The series is set against the backdrop of a historic New York City gay bar named “Melange”, and the fight for ownership over it, when it’s proprietor has suddenly and mysteriously died.  Melange will explore themes of sexuality, immigration, addiction, power, and inclusion.

Guiding Light’s Robert Newman, All My Children’s Darnell Williams, One Life to Live’s Scott Evans ,  Kristen Alderson, Ilene Kristen, and David A. Gregory are some of the daytime faves tapped for roles in the series, which is said to be a half-hour drama.

In story, Newman, plays Syd Winchester, the deceased owner of ‘Mélange’. Scott Evans stars as Ryann Parker, a young man who fights to keep Mélange away from Syd’s wife, Vivian played by

Melange was created and being executive produce by Tom D’Angora, with former OLTL director and Emmy Award-winner, Gary Donatelli, and Tony Award winning producer, Tim Kashani.

According to Variety, at this time no network is currently attached to the project.

So, what do you think of the show concept of Mélange?  Intrigued by the cast?  Share your thoughts via the comment section below.

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All My Children

One Life to Live & All My Children Reunion Event Photo Gallery

Over the weekend, actors who appeared on two beloved legacy soap operas: All My Children and One Life to Live took part in a reunion event held over GH Fan Club Weekend.  And while the fans in attendance were excited to see some of their favorites, it was the former cast members themselves getting to see their former co-stars for the first time in years which made the event all the more touching.

Then, in big surprise to the attendees, none other than former One Life to Live star, Nathan Fillion showed up to give hugs to his former castmates including: Erin Torpey (Ex-Jessica), and James (Ex-Max) and Kassie DePaiva (Ex-Blair), among others.  Fillion, who has gone on to primetime success with his show Castle, and his upcoming new series on ABC, The Rookie, has never forgotten his beginnings in show business as Joe Buchanan!  Who can forget his on-screen affair with Robin Strasser’s Dorian, which sent Viki (Erika Slezak) into orbit!

Kassie DePaiva (now Eve on DAYS) told Michael Fairman TV on Fillion’s appearance that she had reached out to him to let him know about the event: “I knew the fans would love it.  He is very proud of his roots.”

When asked about seeing the original Blair, Mia Korf, at the same event whom she had never met, Kassie said, “I went, ‘There’s the real Blair,” but it was really nice meeting her.  You know with One Life to Live actors, even if you didn’t work with somebody there is such a camaraderie, which makes this show so special.”

All My Children fans were thrilled to see appearances by Rebecca Budig (Ex-Greenlee), Vincent Irizarry (Ex-David), Jordi Vilasuso, who will soon be seen in his new role on Y&R, and played Dr, Griffin Castillo in Pine Valley, and many more.

Check out our photo gallery of some of the past cast from both AMC and OLTL who showed up to say “hello again” to each other and the fans below.  Then, let us know if it makes you miss Pine Valley and Llanview all the more in the comment section, and which photo you liked the most!

Photo Credits: JPI Studios

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This weekend we mourn the loss of General Hospital’s beloved Susan Brown who played Gail Baldwin. Here is her final scene from 2004 when Gail and her husband Lee (the late Peter Hansen) showed up at Lila’s funeral and had an exchange with Alan and Monica. Share your thoughts on Susan’s passing via the link below. Leave A Comment

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