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An ABC Exec Responds to Hoover Ad Boycott over AMC & OLTL Cancellation!

Photo Credit: JPI Studios

In response to the statement released this afternoon from Hoover on their facebook page that they are pulling out of advertising on ABC on April 22nd due to the upsetting cancellation of All My Children and One Life to Live, an ABC executive who requested anonymity spoke to TV Guide and offered this counter statement and the network’s point of view.

The ABC exec stated, “Usually advertisers stop advertising when they want to cancel a show, not the other way around. We’ve said that the cancellation of AMC and OLTL was about money and ratings, so [the Hoover boycott] is just counterintuitive. You don’t save something by taking money away.”

So, who is the ABC exec? Do you really think it’s counterintuitive? Or, a true show of support for fans and the soaps and the network just doesn’t want to admit it?

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Why have a statement about this late on a Monday night unless it WAS making a difference. They are scared and want us to stop because they don’t want to lose money. TOUGH! They messed with the wrong fans!!!!!!

I am so proud of Hoover!! If there were more like them, these two daytime drama’s could be saved!

That means they’re SCARED. If ABC didn’t care they wouldn’t response. They’ve already lost the PR campaign (which will damage new shows) and now they’re losing soap fans. Even if the soaps aren’t saved, it’s hurting ABC.

I’m writing my letters tonight. It MATTERS and our voice is being heard. 🙂

Actually, if that ABC “exec” was my employee I would commend that person for a measured, appropriate response from the network point of view. The bottom line is dollars. I know we don’t like it but that’s the way our society has evolved. We want cheap. We want fast. And we don’t give a damn that the rich get rich while the poor get poorer. The position Hoover has taken make them a consumer darling. Positive consumer response to Hoover is encouraged. At the same time fans have to realize that if there is any hope of getting new life for AMC and OLTL it has to begin with a reasoned, rational dialogue with ABC. Let’s face one simple truth. ABC is the landlord. The viewers are the tenants. If we want to buy the condo, we better start acting like rational adults.

I refuse to concede that it’s over for either show. Yes, it’s over insofar as ABC Daytime. But a new business model is something executives should have been working on 15 years ago. They didn’t. Right now there are many people who are trying to forge a new road ahead. I’m willing to give them the time and breathing room to make gains. We Americans are all about the quick fix and the cheap way out. In this case it won’t happen. If we want new life for AMC and OLTL, we better start showing a little restraint and a heck of a lot of patience. Let’s be Victoria Lords NOT Niki Smiths.

it would be counterintuitive if the show wasnt already canceled maybe. Thanks for the support Hoover

What a tool! Keep going ABC I’m sure none of the execs from the companies who paying ad revenue to them have wive’s mothers grandmothers sisters and daughters who watch AMC OLTL and GH…and NONE of them are complaining to said execs about their fave shows being cancelled. Soaps are a legacy that grandmothers, mothers daughter and friends share…This is what you forgot

abc is scared to death right now………..and i am loving it!!
go hoover!!!

ABC can say what they want, they wouldn’t be trash talking about it if they weren’t upset what Hoover did! I LOVE Hoover’s idea and respect them for their opinion over this situation! Way 2 go Hoover! I’m a fan mainly of OLTL but I’d love for both shows to be picked up by another channel, any other time frame and I would watch! I’m disgusted myself at ABC’s decision going under handed the way they did the cancellations. They did all of the people who were employed at AMC and OLTL terrible!

I am afraid it’s counterproductive, if it’s being taken away from the AMC OLTL and GH timeslot.

I have sent emails to Hoover asking them to continue to advertise on the three soaps only. Wouldn’t that make more of a statement?

Flip it around — does the network want ad revenue or not? At least one advertisor is speaking about ABC practices and whether or not they think the network wants their advertising dollars. And this is how ABC responds?

I don’t think its counteproductive, as it is not simply removing advertising from ABC Daytime but from ABC entirely. This will affect a lot more than soaps. And the bottom line is ABC needs its advertisers for every show, thats where they make money, they sell commericals. So applaud Hoover for caring about its customers enough to take a stand with them, or at the very least being smart enough to know there is nothing more loyal than a soap fan!

All My Children

Susan Lucci Joins the Cast of Jonah Hill’s Movie ‘Outcome’

Look who will be part of the ensemble cast in motion picture and film star Jonah Hill’s new film project! That’s right, none other than Susan Lucci (ex-Erica, All My Children).

According to Deadline, the daytime television icon joins other notables including Laverne Cox and David Spade who have been added to the cast of Outcome. The film stars Keanu Reeves, Matt Bomer (ex-Ben, Guiding Light) and Cameron Diaz.

In Outcome, which is written by, and will be directed by Hill, the dark comedy centers around Reef (played by Reeves), a damaged Hollywood star who must dive into the dark depths of his past to confront his demons and make amends after he is extorted with a mysterious video clip from his past.

Photo: JPI

Soap fans know that following her iconic run as All My Children’s Erica Kane, Susan went on to be featured in Lifetime’s Devious Maids in the role of Genevieve Delatour.  Since her Pine Valley days ended (when AMC was canceled in 2012), Susan has appeared in numerous shows and made numerous appearances.  n December of 2023, Lucci was awarded the Daytime Emmy Lifetime Achievement Award.

Photo: JPI

Outcome will debut on Apple and is an Apple Studios production. The film marks the latest collaboration for Hill and Apple Original Films, who are also developing a Grateful Dead biopic with Martin Scorsese’s Sikelia Productions, to be directed by Scorsese, with Hill starring in it and as one of the producers of the project, as well.

So, intrigued to see what kind of role Susan plays in Jonah Hill’s new film ‘Outcome’? Comment below.

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All My Children

Jacob Young Shares Production Pic of Cast of His New Film Featuring Joan Collins and Nadia Bjorlin

Last month, during a livestream conversation on the Michael Fairman Channel, while promoting Jason Cook’s film, Four for Fun, and featuring soap notables Jacob Young (ex-AJ, AMC, ex-Lucky, GH, ex-Rick, B&B) and Brytni Sarpy (Y&R), Young revealed some intel on his upcoming movie project.

Jacob shared that he was set to direct, produce and star in a Agatha Christie-like murder mystery feature film, Murder Between Friends shooting in Prague.

The actor/director expressed, “I’m flying at the end of the March to Prague to direct, produce and star in a film with Joan Collins (ex-Dynasty). Nadia Bjorlin (ex-Chloe, Days of our Lives) is in it, and Toby Alexander Smith from Eastenders (ex-Gray Atkins). Plus, a couple of my Broadway friends and a very well known Czech actress (Hana Vagnerova). It’s very ‘Knives Out’ without having a hundred million dollars to shoot it, but still will be a lovely film nonetheless.”

Photos: JPI

Young is currently shooting the film’s principal photography abroad through April 17th.

Over the weekend, Jacob took to his Instagram to share a photo with the cast of the film where pictured is former Dynasty star, Joan Collins (ex-Alexis) and former Days of our Lives star, Nadia Bjorlin (ex-Chloe). In addition, former All My Children star, Trent Garrett (ex-Asher) is seen in director-mode kneeling.

Trent and Jacob are both co-directors of Murder Between Friends Joan Collins shared the pic on her Instagram citing, “This was the #secret I posted about several weeks ago!”

So, looking forward to seeing Jacob’s film when it is released with Joan, Nadia, and company? Let us know in the comment section.


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All My Children

Barbara Rush, ‘All My Children’ and ‘Peyton Place’ Actress, Dies at 97

Veteran Hollywood actress Barbara Rush, known to soap opera fans for her recurring roles on All My Children as Nola Orsini, and on Peyton Place where she played Marsha Russell, died at 97 on Sunday, March 31st.

Her passing was confirmed by Rush’s daughter, Fox News Channel senior correspondent Claudia Cowan. In a statement, Claudia shared, “My wonderful mother passed away peacefully at 5:28 this evening. I was with her this morning and know she was waiting for me to return home safely to transition. It’s fitting she chose to leave on Easter as it was one of her favorite holidays and now, of course, Easter will have a deeper significance for me and my family.”

Barbara had an extensive career in films and television that included roles in: It Came From Outer Space, The Goldbergs, 7th Heaven,  The Young Philadelphians, Robin and the 7 Hoods, The Young Lions, Batman (TV series ), The Bionic Woman, Fantasy Island, Love Boat, Murder, She Wrote and so many others.

Photo: NBC

From 1968 to 1969, she starred in 75 episodes on Peyton Place.  In 1980, Rush also appeared in NBC’s primetime soap opera, Flamingo Road taking on the role of Eudora Weldon, who’s adoptive daughter was played by Morgan Fairchild.

Then, in 1992, she was cast as All My Children’s Nola Orsini. In the storyline, Tad (Michael E. Knight) had amnesia and washed ashore from a river and wides up in California. He gets a job at Orsini Vineyards, where the owner, Nola Orsini (Rush), says that he is the spitting image of her missing son, Ted Orsini, who was kidnapped as a child, and insists Tad is him. She takes him in, trains him to run the vineyards, and makes him her heir, completely convinced he is her lost son, and the story unspooled from there.

Rush is survived by her two children the aforementioned Claudia Cowan, and  Christopher Hunter.

Share your condolences for and remembrances of Barbara Rush via the comment section below.

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