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Daytime Talk Shows Eroding Landscape: Budgets, Audience, and Video Podcasts, Could Spell Its End

By Michael Fairman

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Photos: DebmarMercury/NBCUni/Spotify

Need to Know

  • With The Kelly Clarkson Show, Sherri canceled, and The Jennifer Hudson Show on the bubble, daytime talk show formats longevity is in question.
  • Video podcasts such as Call Me Daddy, Good Hang with Amy Poehler, and IMO with Michelle Obama and Craig Robinson and more, are bringing A-list celebrity guests and topics to a broader streaming audience for less cost.
  • Daytime Talk Show production costs have sky-rocketed with a decline in viewership overall.

Daytime programming is currently going under yet another shift, similar to how the soap operas began to get canned from 2009-2011, resulting in four shows (Guiding Light, As the World Turns, All My Children and One Life to Live) leaving the daytime TV block, being replaced by how-to shows that eventually fizzled.  Now in 2026, the daytime talk show is the next in the cycle to be undergoing a significant change.

As previously reported, The Kelly Clarkson Show is ending its run after its current 7th season comes to a close, and the same can be said for Sherri Shepherd’s talker Sherri which was canceled by its distributor and producer Debmar-Mercury after its current 4th season. Meanwhile, there have been conflicting reports that The Jennifer Hudson Show will survive and be renewed for a 5th season.

So what gives? Are audiences just sick of the format? Not necessarily so, but just like soap opera budgets became too big, the talk shows are now not cheap to producer with skyrocketing production costs. Add that to the fact there is a huge boom in video podcasts that publicists book their A-list clients on, and often prefer to do that, where the exposure on You Tube and other streaming platforms is huge as opposed to cable or syndication.

Photo: Spotify

According to the Hollywood Reporter, “Back-to-back cancellations of talk show staples like The Kelly Clarkson Show and Sherri have heightened fears that video podcasts are coming for traditional TV. Podcasts have already been taking a greater share in the media space, as the shows are able to land the same high-profile guests (take Michelle Obama on Call Her Daddy or Leonardo DiCaprio on New Heights). At the same time, they command a broad reach on YouTube, and now on platforms like Netflix.”

In addition, they share, “TV executives, producers and talent note that video podcasts produce a product that is familiar to talk show and news viewers at a fraction of the price.” They also offer a longer-form interview with their guests, that can be cut up into many viral shorts.

Speaking of cost, talk shows have been a heavily unionized operation. The Jennifer Hudson Show has WGA writers on staff, IATSE crew members a DGA stage manager who oversees rehearsals and tapings. The report added, “With some exceptions, those union jobs are threatened by the rise of lo-fi programming made for digital platforms that in many cases are not beholden to union contracts.”

Video podcasts that are extremely popular with celebrity guests or health and wellness topics include: Amy Poehler’s Emmy-winning, Good Hang,  Alex Cooper’s Call Her Daddy, The Joe Rogan Experience, IMO hosted by Michelle Obama and her brother, Craig Robinson, Let’s Talk Off Camera with Kelly Ripa, or Gwyneth Paltrow’s Goop Podcast to name but a few popular ones.

So, do you watch video podcasts more and more as your ‘talk show’ fare or do you still tune-in to your traditional TV daytime talk shows? Do you think come 2027 there may only be a few or none on daytime programming? How would you feel about it? Share your thoughts via the comment section below.

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I love the Young and the Restless !

With social media, there isn’t a mystique to celebrities appearing on talk shows. If you see someone promoting a movie, it is safe to say they will appear on the morning shows and then on a talk show, basically saying the same thing. Plus, we can see everything we want on their social media pages.

I like Kelly, but only in small doses. It is funny that two of the best voices in music (Kelly and Jennifer) spend the majority of their time hosting talk shows, while most music artists spend their time writing, recording and touring.

I’m not sure what the budgets are for game shows. Obviously, with “The Price Is Right” still being the number one daytime show, and “Wheel of Fortune” and “Jeopardy” being number one in syndication, here is an audience for game shows. I would love to see “Password” (minus the silliness of the Kiki Palmer version) and “Concentration” come back, as well as “All My Children.”

I want All My Children back, even if the show was only a 30 minute daily episode! I also think that Days of our Lives deserves to be back on NBC.

Doubt we’ll ever see another 30- minute soap launched again. B&B only works because of its international distribution.

NBC gave DAYS slot back to its affiliates. Prior to moving to Peacock, the show was only averaging 1.5 million viewers a day. BTG is pulling in numbers above that in its first year.

General Hospital

‘General Hospital’s’ Maurice Benard Talks: New ‘Sonny’ Storyline, His Contract, and Three Characters He Would Want to See Back in Port Charles

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Three-time Daytime Emmy-winner Maurice Benard teased what’s on deck for General Hospital’s Sonny Corinthos, his future with the soap opera, and just who he would love to see make a return, during an in-depth conversation with ESPN Radio New York host, Ty Butler.

Benard appeared this week on Butler’s You Tube channel, and it’s clear that Butler and his real-life family are deep fans of General Hospital, so he had some pointed questions for Maurice from what’s happening currently in Port Charles to look backs at Sonny’s past.

Now that Sonny has decided to get out of the mob, Benard teased what’s coming up for the apparent “former” mobster, “When (the writers) told me I was out of the mob it didn’t throw me. I was like, ‘let’s see what I can do here.’ There were a lot of people during the hey day of the gangster period (on GH), who did not like it. (They would say) ‘It’s too much Sonny, it’s too much violence.'”

Maurice Benard

Photo: ABC

WITH SONNY OUT OF THE MOB, WHAT’S NEXT?

However, the long-running GH mainstay added, “I don’t care what I’m doing as long as Sonny maintains power, and that power doesn’t mean killing people, or being a gangster. You can be powerful in business. You can be powerful over here, and I think they’re doing that. I do know the story (coming up) and I can’t say (much more), but it’s really amazing. When I heard about it, I said, “Oh, wow!”‘

This week, Maurice marks his 33rd anniversary in the role of Sonny. It’s a role he began back on-screen on August 13, 1993. But how many years might the popular star have left in the tank to remain in Port Charles? Maurice explained his position on that, “My contract is up February or March (2027). So up until then, I’ll just tell you guys that the upcoming story, I’m very happy with it.”

He added, “I’m not going to retire soon, but I’m at a certain point where I can retire if I wanted. But, I don’t want to as long as I’m happy at GH, and I’ve been happy at GH for a while now. So, they’re going have to kick me out. They’re going to have to say, “Nah, we’ve had enough. Get the hell out.”‘

Photo: JPI

HOW WOULD THE END COME FOR SONNY CORINTHOS IF MAURICE BENARD EVER EXITED GENERAL HOSPITAL?

During their conversation, Butler asked, if the time would come that Maurice were to make an exit from General Hospital, how would he like it to go down. The longtime GH star had an answer that if he were to leave, he should go out on a big cliffhanger. “Something happens to one of his children and it’s his fault. Sonny can’t take it,” explains Maurice on his Port Charles alter-ego. “He goes home, he takes a shot of whiskey. (Then), Sonny goes upstairs and all you hear is BOOM. And it goes to black. Now, if it were a movie, it would work. But let me tell you something … it’s a soap opera. You don’t know if Sonny did it! You don’t know if somebody else did it, set it all up to make him look like he did. You don’t know. So there’s a big story there, right?”

BLASTS FROM THE PAST

When asked by the ESPN radio host,  what cast member would he like to see return to the show?  Benard named three characters, and they are: Brenda (Vanessa Marcil), Luke (the late Anthony Geary, obviously that was stated as Benard misses him dearly) and Morgan (last played by Bryan Craig).

You can check out the full conversation with Maurice below on the The Ty Butler Show.

Now, let us know, what do you think is the new storyline that is about to kick-off, other than we know Sonny is getting out of the mob, and wants to get Sidwell’s assets and keep them away from Drew? Glad to hear Maurice does not plan on leaving General Hospital anytime soon? And, do you agree with Maurice … would you like to see the characters of Brenda and Morgan come back to the Port Charles canvas? Let us know via the comment section.

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As The World Turns

Mark Rydell, Oscar-Nominated ‘On Golden Pond’ Director, Who Began Career on ‘As the World Turns,’ ‘The Edge of Night,’ Dies at 97

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Mark Rydell, As the World Turns

Mark Rydell, one of the most highly-lauded motion picture directors in Hollywood, and who got his start acting on the soaps, has died. He was 97.

The news of his passing came from Bette Midler, who starred in The Rose, which Rydell also directed. Midler took to her Instagram on Friday, August 14 and shared the news.

Bette expressed, “Mark Rydell, the director or my first film, The Rose, died this morning. He was an actor of note before he became a director, and I was so lucky to have met him when I did; he taught me so much on The Rose and later on For The Boys. Two Oscars nominations both because of him. He was the actor’s whisperer; just a few words was all it took to understand what was needed.”

Mark Rydell

Photo: JPI

As soap fans know, Rydell got his first big break playing Jeff Baker on As the World Turns. The popular character was involved on-screen with then star of the CBS soap opera, Rosemary Prinz (ex-Penny Hughes). He stayed in the role from 1956-1962. When the producers wanted him to re-up his contract, Rydell decided to leave, and so the writers killed-off the character of Jeff in a car crash. Before ATWT, Rydell played Walt Johnson on The Edge of Night. 

MARK RYDELL DIRECTED SOME OF HOLLYWOOD’S BIGGEST STARS

After a busy career in primetime television roles, Mark began to direct in 1967 with the controversial feature, The Foxes. Because of his acting beginnings, Rydell was known as an actors director. Thus, began an enduring career in Hollywood directing films with some of movies biggest stars at the time including: Steve McQueen in 1969’s The Reivers, John Wayne in 1972’s The Cowboys, and James Caan and Marsha Mason in 1973’s Cinderella Liberty. In 1976, he also directed the pilot episode of the hit ABC domestic drama Family.

It was in 1979, that Rydell directed Bette Midler in her first feature film and lead role in The Rose, in which she was Oscar-nominated, and by 1981, the former soap star was directing the likes of Katherine Hepburn, Henry Fonda, and Jane Fonda in On Golden Pond, for which he received his only Academy Award nomination as a director. He followed with The River (1984), For the Boys (1991), and many more through the years.

Rydell was previously married  from 1962 to 1973 to Joanne Linville who had appeared on Guiding Light, The Goddess, and 1976’s film version of a A Star Is Born. The couple had two children, Amy and Christopher. Later, a second marriage to Esther Rydell produced his son, Alexander, before ending in divorce.

Survivors include Rydell’s three children, three grandchildren and two great-grandchildren.

Sad to hear of the news of the passing of one of the great directors of our time, Mark Rydell? Do you remember him as Jeff Baker on As the World Turns? Let us know via the comment section.

 

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A post shared by Bette Midler (@bettemidler)

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General Hospital

‘General Hospital’s’ Carlo Rota Shares His Run as Sidwell Has NOT Come to an End

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Carlo Rota

After General Hospital viewers learned this week from Molly Lansing-Davis (Kristen Vaganos) that Jenz Sidwell (Carlo Rota) was sentenced to 31 years in prison with a possibility for parole in 26 years for all of his crimes (after he had taken a plea deal with the Port Charles court system), fans were wondering the status of Rota with the show.

With so many recent on-screen exits, GH viewers were concerned that Rota was the next casualty, although his character of Sidwell deserves to be put a way for life, it appears we may see him back, and from his jail cell. Could he wind up being the cellmate of Curtis Ashford (Donnell Turner), who on today’s August 13 episode was sentenced to 10 years in prison with a possibility of parole for two years, for physically attacking Dr. Isaiah Gannon (Sawandi Wilson)? Stay tuned.

Meanwhile, Sidwell’s portrayer, Carlo Rota gave a clue as to his character’s whereabouts during his General Hospital Fan Club Weekend event, along with his wife Nazneen Contractor (Justine, GH), according to a report from Soap Central.

Carlo Rota

Photo: ABC

WHAT IS SIDWELL’S FUTURE AND WHAT WILL HAPPEN WITH HIS BUSINESS HOLDINGS?

Rota told the crowd in attendance that Sidwell will soon be seen in Pentonville and his scenes will also include another familiar face from the Port Charles canvas. Could it be Curtis or someone else yet to be thrown into the slammer? Carlo teased, “I am in prison with another character from the show. We share a cell.”

The last time anyone saw Jenz Sidwell was back on the July 6 episode when he was in the interrogation room at the PCPD and tried to make a deal with Jordan Ashford (Tanisha Harper).

The deal was that he wanted Jordan to get her hands on his money from his offshore bank accounts and in return, he can get her hooked up with the best plastic surgeon in the world (the one in Germany that Michael went to) and she can jump ahead over the waiting list. However, Jordan turned him down flat, although the thought of fixing her face still weighs heavily upon her.

GH viewers first met Sidwell, the newest villain in town to go up against Sonny Corinthos (Maurice Benard) for the his territory, back in August of 2024.

Flash-forward to late summer of 2026, there has been plenty of talk by Sonny and now Drew Cain (Cameron Mathison) to take over Sidwell’s business holdings that will be up for auction, most likely setting the stage for Drew and Sidwell to be in cahoots, or some other shenanigans to get back at Sonny.

So, are you glad to know that there will be more Sidwell on the way soon? Do you wish the character would just already be off the canvas for good? Glad that Curtis got 10-year prison sentence, or don’t care? Let us know your thoughts via the comment section.

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Jonathan Bennett joins the cast of GH as Joe Fitzpatrick. Catch the latest promo! Leave a comment.Leave A Comment

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