As The World Turns
NPR: 'As the World' Stops Turning, Are Soaps Dead?' Segment

Photo Credit: JPI Studios
National Public Radio’s, All Things Considered this weekend had as it’s guest, former As the World Turns writer, Peter Brash, for a segment on: if the end is near for soap operas, and what has caused it’s decline. The audio interview was about 3 and half minutes, but on the NPR website, they also posted an accompanying story and excerpts from the interview including the following below!
“Hardly anyone these days admits to watching soap operas, but they once dominated the daytime TV schedules. Forty years ago, there were 18 soaps airing on the major networks; today, there are only six. Next month there will be one fewer when As the World Turns signs off after more than five decades on the air. Peter Brash, a staff writer for As the World Turns, tells NPR’s Audie Cornish that the soaps are really victims of their own success. “The serialized format has spread out just about everywhere you look,” he says. Four decades ago, most shows presented a self-contained story every week. But now, “it’s all branded to hook you in, to tune in tomorrow. “That means you can get your drama fix any time. You don’t have to sit at home all day and devote five hours a week to keeping up with all the illicit affairs, car wrecks, secret babies and evil twins with amnesia. Brash says the soaps were all about women — but hardly any women are watching anymore.
Reality television isn’t helping either, Brash says. “They’re soap operas in themselves They’re just — real. So the audience is savvy enough to know they’re watching one that’s real — ‘Oh, she’s really pulling her hair,’ and ‘Oh my god, she might hurt her” — and one that’s staged. So which one becomes more compelling?”
Brash has written some compelling story lines of his own in 30 years of writing for soaps. “Once, I was responsible for having two naked people fall from a meteor shower. They seemed to be from another planet, and they ran around naked one summer in Salem. I probably should have told the audience right away that the mad scientist in town had just put them up in a rocket ship and they really weren’t aliens. It’s always better if the audience is in on the joke in that way.”
Traditional soaps — naked mystery aliens and all — may be on the wane, but Brash says their influence is felt all over the television dial. “Soap operas are kind of lending their DNA to the rest of the entertainment media world, and that includes dramatic and reality [shows]. So I don’t think it’s a dead medium; it’s just morphing into different things.”
As The World Turns
Scott Bryce, ‘As the World Turns’ Craig Montgomery, Passes Away at 68

UPDATED: Heartbreaking news to report this Sunday evening, July 13. Two-time Daytime Emmy nominee and beloved soap veteran and television actor Scott Bryce (ex-Craig Montgomery, As the World Turns) has died at the age of 68.
Lucie Arnaz Luckinbill, Bryce’s longtime friend and former co-star announced his death via her Facebook under an hour ago (in a post that has now been deleted, but see below). Arnaz expressed, “a wonderful actor, a beautiful man and a terrific husband and father, Scott Bryce, passed tonight. I am going to miss his eyes, his smile, his wit, his brain, his intelligence, his talent, his bravery, his laugh and his hugs. Dearest Jodi, dear Jackson, he’s watching over you now from a place of pure joy and will always be your guide. But, I hate these goodbyes. Rest in peace you marvelous, magnificent man”.
Previously, Bryce was diagnosed with Stage 3 esophageal and stomach cancer back in October of 2024. He had credited early detection as a vital part of his journey. He had underwent medical treatment and had since reported being “on the mend.”

Photo: JPI
SCOTT BRYCE’S RUN AS CRAIG MONTGOMERY WAS MEMORABLE
However, Lucie Arnaz shared on her Facebook post in the comment thread section when asked, that Scott’s cancer had returned. She has appeared in two projects with Bryce, the Indie film, The Pack and the TV series, Sons and Daughters.
Jackson Bryce, Scott’s beloved son, shared a beautiful tribute to his father after his passing on his Instagram where he shared that, “What began as stage three esophageal cancer eventually spread and became brain tumors that took his life away from him.”
Scott was the son of actor Ed Bryce, who was best-known for his role on the soaps as Bill Bauer on Guiding Light from 1959 to 1983. On As the World Turns, Scott had a significant run as Craig Montgomery, and at one point was initially paired on-screen with Meg Ryan (ex-Betsy Stewart). Bryce had appeared on the CBS soap opera from 1982–1991, 1993–1994, and 2007–2008.
AS THE WORLD TURNS CO-STAR PAYS TRIBUTE
On As the Word Turns, Scott’s on-screen romance was with Finn Carter, who played Sierra Esteban was a fan favorite for longtime viewers.
Carter expressed her grief on Instagram following the news of Bryce’s passing sharing, “My sadness knows no bounds. My gratitude for Scott knows even fewer. Scott was the best husband a woman could ask for. As an actor he was fearless, kind, generous and forever looking for ways to grow. And what a sense of humor! It is so difficult to write this as I can not stop crying . Scott , you were a gift that I did not deserve and one the world was freely given . All of my love to you – ah, just can’t stop crying. See you soon ( not too soon) and look forward to recalling our days on As The World Turns . You patiently taught me so much . XO”
It was during his initial run that Scott received two Daytime Emmy nominations for his performances as the manipulative Craig Montgomery. Bryce was nominated in the Outstanding Lead Actor in a Drama Series in both 1986 and 1987.
Bryce exited ATWT in February of 2008 and by December of that year, Jon Lindstrom, (Beyond the Gates, General Hospital) was brought in as the final Craig from 2008-2010 as the soap went off the air. Over the years, Hunt Block and Jeffrey Meek also played the role of Craig.
FROM OAKDALE TO PRIMETIME
In addition, Scott appeared in numerous episodic comedy and drama series throughout his career with roles in: Murphy Brown, The Facts of Life, ER, Law & Order, Reba and Sex and the City and Blue Bloods, The Blacklist, Homeland, 30 Rock to name but a few. On the soaps, Bryce also appeared on One Life to Live in the role of a psychiatrist, Dr. Ed Crosby, from 2006-2007.
Scott is survived by his wife Jodi Stevens and their son, Jackson.
Michael Fairman TV will bring you further updates on this developing story.
Share your remembrances and condolences for Scott Bryce via the comment section below. But first check out these scenes featuring Scott in moments from As the World Turns with Cady McClain and Marie Wilson.

Photo: LArnaz Facebook
As The World Turns
‘As the World Turns’ and ‘The Young and the Restless’ Alum, Colleen Zenk Arrested for Third DUI Since 2010

UPDATED: Fan favorite, Colleen Zenk (ex-Barbara, As the World Turns, ex-Jordan, The Young and the Restless) found herself in trouble with the law when she was arrested for a DUI in Naples, Florida near where she lives.
The incident took place back on May 15 at 7:35 pm, when the actress was charged with a DUI resulting in damage to property or person of another with a with a blood alcohol level of 0.15 or higher, above the legal limit of 0.08. Both misdemeanors carry a bond of $1,000.
Soap Opera Network was the first to report the news after they had obtained records from County Sheriff’s Office and the County Clerk’s Office in Collier County.

Photo: JPI
Zenk posted bond on May 16, 2026, and court date that was set for June 10, 2026. Although she did not appear in person at the hearing after filing a Waiver of Appearance at Non-Mandatory Court Appearances, she pled not guilty through her attorney, with a continuance scheduled for July 29, 2026, for pre-trial.
Now, according to PEOPLE.com, Zenk’s attorney shared on June 30, “The charges are being defended. Ms. Zenk has not been convicted of anything. The truth will be played out in court.”
According to the arrest report, a witness told deputies they saw Zenk backing out of a handicap parking space near a Tommy Bahama store when her vehicle struck another parked car. The same witness alleged Zenk continued moving after the collision before being stopped a short distance away and claimed she appeared unsteady after exiting her vehicle.
In addition, after Zenk greed to perform field sobriety exercises, the arresting officer notated that Zenk showed multiple signs of impairment, including balance issues, swaying and difficulty following instructions.

Photo: JPI
PREVIOUS DUI TROUBLE
This is not the first time Colleen has been arrested for DUI. This is her third. She was first arrested in April 1, 2010, when she was pulled over by police in Wilton, Connecticut, for erratic driving and crossing into the oncoming lane of traffic, resulting in charges of DUI and improper lane usage. The second time was back on May 28, 2017. Zenk was charged with a DUI, marking her first offense and arrest in Collier County.
Zenk made her daytime debut as Barbara Ryan on As the World Turns in 1978 and remained with the series until its final episode in 2010. Viewers will recall, Barbara dancing with Henry Coleman (Trent Dawson) to “Last Dance” in the finale.
Along the way, Colleen earned three Daytime Emmy Award nominations for taking the once girl to a bad girl and eventually a fully evolved character. Then in November of 2023, Colleen made her triumphant return to daytime as the villainous and oft-kilter, Jordan Howard who had more than nine lives! The character was eventually killed off in 2025.
Jordan was the creation of departing head writer, Josh Griffith, who has brought Zenk and Hayley Erin as “Claire” to Y&R to shake things up for the Newmans.
Share your thoughts on the latest DUI charges for Colleen Zenk via the comment section below. Do you hope she gets the opportunity to appear on another soap? Let us know.
As The World Turns
ATWT Alum Martha Byrne Pays Tribute to Eileen Fulton: “The Original Soap Star Who Paved the Way for the Likes of a Susan Lucci or Andrea Evans”
Tributes and remembrances are pouring in for the the late Eileen Fulton, who passed away on July 14th at the age of 91. Fulton broke the soap opera mold back in the early 60’s when she was cast to play Lisa Miller on As the World Turns, who would turn out to be the first villiainess, vixen, and homewrecker of daytime television.
Fans of the soap loved to love to hate her for how she destroyed many lives in her quests to nab a husband; especially one she had set her sights set on. In fact, Lisa was married 8 times during the history of the show. Fulton was with ATWT on and off until the final year of the show in 2010.
Martha Byrne, who has been Fulton’s castmate for a time (Bryne played Lily Snyder from 1985 to 1989 and then again from 1993-2008 where she also played Rose D’Angelo), took to her account on x to share her thoughts on what Eileen meant to the genre, and also spoke on how Fulton handled not being as front and center on the soap operas as the years went by.

Photo: JPI
“What can I say about Eileen Fulton. The original soap star who paved the road for the likes of a Susan Lucci or Andrea Evans,” began Bryne. “Since Eileen started on ATWT when the show was live, there aren’t enough pieces of history for us to truly grasp the enormity of her stardom and presence in the entertainment business. I remember being so impressed that she was a writer. The best part was she would use real stories from behind the scenes and change the names. Maybe that was her way of giving the audience a wink to include them even more.”

Photo: CBS
Bryne went to share, “She (Eileen) loved her fans and she had many. I went to her one woman shows and the place was always packed. As the years went on and her role wasn’t as prominent as it had been she took it with class. I never heard her complain as many did who were frustrated they didn’t have a storyline. She was always a class act and a true pro who knew a storyline or another opportunity was only around the corner. She knew her value and was secure in herself. A national treasure who shaped the entire industry. Thank you Eileen. I’m sure there was a pink feather boa waiting for you just inside the pearly gates.”
So, what did you think about the sentiments shared by Martha on the legendary Eileen Fulton? Would you agree, as we have previously noted, that Lisa as played by Eileen, was really the prototype for all soap opera “bad girls” to follow? Did you appreciate the fact that while having a more diminished role over the last few decades of ATWT, Eileen took it in stride? Share your thoughts via the comment section below.
What can I say about Eileen Fulton. The original soap star who paved the road for the likes of a Susan Lucci or Andrea Evans. Since Eileen started on ATWT when the show was live there aren’t enough pieces of history for us to truly grasp the enormity of her stardom and presence… pic.twitter.com/bN3skb2Rws
— Martha Byrne (@MarthaByrne10) July 20, 2025
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Sadly, I think daytime soaps are dead or at least will be completely in the next 3-5 years, because they have refused to evolve and change. The dialog is weak, the storylines are often confusing, repetitive, and sadly bad. But, most critically, daytime soaps have committed the ultimate sin. They’ve becoming boring.
Their storytelling has not really evolved since the 80’s. And with the current crop of continually recycled headwriters (I mean typically when a person gets fired from the top post at a job, they are lucky if they get another shot at a similar job, they don’t tend to get job after job after job), soaps will never evolve. There will never be another Gloria Monty/Douglas Marland, who can see daytime soaps for more than what they are now, to see what they can be. And as a result, they will die. It’s very sad.
The main problem with the decline of soap operas is that the writers can’t or won’t come up with new stories. They keep recycling the same old stories that were on 30 years ago.
Times have changed & the stories should change too. If the soaps that are still on the air after ATWT goes off on Sept. 17th want to stay on the air they need to take a good long look at what stories they are writing. People get tired of the ridiculous find out you have a twin 20 years later, or didn’t remember giving birth only to have your child show up, or sleep with every member of the same family.
They should also go all out on any story they write. If they’re going to write a gay or lesbian couple into the show, they should treat them the same way they treat a heterosexual couple, if they’re not, then don’t write them in. The same way with a minority couple, either go the whole way with a story or don’t write it at all.
That’s the main problem we had with ATWT. They wrote first Luke/Noah & threw stupid stories to break them up & get them back together with little sex, then when they finally brought on someone worthy of Luke, they did the same thing. They threw stupid plot devices to keep them from having sex or even have a long term relationship because they can’t have a gay couple happy.
This is my newspaper column in our hometown this week … I thought I would share it with you guys.
Elegy for the End of the “World”
“Good morning, dear.”
Those were the first words spoken by actress Helen Wagner, who portrayed matriarch Nancy Hughes until her death earlier this summer, on the afternoon of April 2, 1956 as CBS-TV premiered the first 30-minute daytime drama live from New York City – AS THE WORLD TURNS.
A production of Cincinnati soap and cleaning products giant Procter and Gamble – the company that gave this genre its nickname – ATWT was a creation of Irna Phillips, who had written and created the most successful soap operas of the radio era, such as THE GUIDING LIGHT.
The residents of fictional Oakdale, Illinois, were live on November 22, 1963, when Walter Cronkite broke into a scene between Nancy and Grandpa Hughes to announce that President John F. Kennedy had been shot in Dallas. And until the late 1970s, ATWT was still performing each episode live. It ends its life next week, with the final episode taped at Brooklyn’s JC Studios.
ATWT was the number-one soap opera on television its first two decades, and was the first soap featured on TV GUIDE’s cover in 1971; original daytime vixen, Lisa, portrayed by Eileen Fulton, starred in her own prime-time spinoff series, OUR PRIVATE WORLD, in 1965; comedienne Carol Burnett even parodied the program on her variety show with “As the Stomach Turns”. The tragedies and triumphs of the Hughes and Stewart families carried the first quarter-century of ATWT, and if CBS wanted to be known as Tiffany network, then AS THE WORLD TURNS was among its crown jewels.
The few crazy years of competition with rival ABC’s youth-oriented “run-and-gun” soaps are not the most notable in show history, although these years did produce memorable storylines that featured future megastars like Meg Ryan, Marisa Tomei, and Julianne Moore.
For many viewers, however, the program’s golden age began in 1985 with the appointment of actor-turned-writer Douglas Marland to the post of Head Writer. Marland re-established the supremacy of the Hughes and Stewart families while adding the Snyder family as a representation of his own life growing up on a Midwestern farm. He refused to let plot devices drive storylines; rather, with actor and audience input, allowed stories to develop from character.
Saying goodbye to an extended Oakdale family that I’ve been watching for virtually my entire life is proving difficult in these last days. I have been there for all the kidnappings, evil twins, back-from-the-dead spouses, and baby switches all these years. I also learned a lot about Alzheimer’s disease, rape, HIV/AIDS, discrimination, and alcoholism along the way. ATWT was an escape, but it was also an education.
I have also witnessed some powerhouse acting – Larry Bryggman as John Dixon, Elizabeth Hubbard as Lucinda Walsh, Don Hastings as Bob Hughes, Colleen Zenk as Barbara Ryan, Maura West as Carly Tenney, Kathryn Hays as Kim Hughes, Michael Park as Jack Snyder, and many, many more who made my daily trip to Oakdale such a worthwhile visit.
I could boycott Bounty, stop doing dishes with Dawn, or never pop a Pringles can again, but how will holding a grudge against P&G products bring back my beloved show? It can’t, and it won’t.
As the last day draws ever closer, it marks not only the demise of my soap opera habit but of the true soap opera era. Procter & Gamble, the inventor of the soap opera, is giving them up permanently. Love and family in the heart of America, as one reviewer called ATWT, is passing us by.
Irna Phillips should be recognized as a legend for her creation, a uniquely American institution that defined the genre and provided 13,858 episodes of quality drama to an audience of millions. We will never see these episodes on DVD sets; books will not be written about these characters. What has happened these past 54 years in Oakdale will fade into the mists of television memory.
Perhaps Irna Phillips had it right when she wrote the epigram for the series in 1956: “as the world turns, we know the bleakness of winter, the promise of spring, the fullness of summer and the harvest of autumn – the cycle of life is complete. What is true of the world, nature, is also true of man – he too has his cycle.”
Michael Bird is a band director for Tallassee City Schools in Tallassee, Alabama. The final episode of “As the World Turns” will air Friday, September 17th at 1:00 p.m.
OK, I’m being biased here. My favorite soaps are One Life to Live and General Hospital. Following the thrilling GH episode of “the Balkin” situation, GH seems to have temporarily gone downhill, but OLTL is still kicking high, in my opinion !! On All My Children, I admire Susan Lucci for her longtime commitment , but I eventually grew tired of her main character not holding on to at least ONE husband, plus many of the storylines just centered around her. I’m glad ABC at least decided to not cancel OLTL until January 2012. Better yet, I hope they will be pressured to change their mind. The replacement shows don’t seem exciting at all!