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RATINGS: B&B, OLTL & DAYS gain some viewers, but all soaps down in Women 18-49 demo!

The ratings are out for the week of October 17th-21st and while there were total viewership gains by some of the soaps, all of them were down in the key 18-49 female demographic!  Let’s take a closer week.

The Bold and the Beautiful remained in second place again this week with the most gained viewers of +75,000.  One Life to Live is again in third and added 13,000, while Days of our Lives gained + 50,000 eyeballs.  DAYS  is now  fourth of the five soaps with the bottom position going to General Hospital who lost the most viewers last week. The Young and the Restless stayed in the top slot again, even though they also lost some viewers this past week.

In the key 18-49 demo all soaps lost viewers and rating share and Days of our Lives and General Hospital tied all time lows for the share.  View the entire ratings via Soap Opera Network by clicking here!

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How about 50 and up! We’re NOT dead! So strange that when we were 18 – 49, we counted. We have always been the viewers of the Soaps. Now because we are 50+ we don’t count? Come on – really????? Something needs to be corrected here. Talk about discrimination!!!

By the way, if they counted 50 and up, the ratings would probably be sky high!

I guess they don’t think 50 and over are purchasing consumers!

it’s not just the folks who do the ratings – its all over our so called united states – look at corporate america: most workers in their late 40’s on up are scared of loosing their job because of age – there is just no respect for us anywhere……….i know because i will be 60 next month!!

AND also,,,ive been watching since i was YOUNGER than 18, now cus 53, and still watching..we’re not counted at all as relevant viewers? whats the dif. I STILL HAVE TO BUY SHAMPOO!

At the link to the ratings, notice OLTL beats GH in every category.

Too bad all of those OLTL viewers weren’t watching when it actually mattered.

Well this is a first for me, but I really needed to get this off my chest! I have been a daytime fan since the 70s & I grew up watching Another World, Days, & GH. It was a family thing, 3 generations of women in front of a b & w TV watching the “stories”. Over the years we have seen a lot of silly stuff on our soaps, but through thick & thin we have stuck by them. Well in the era of them dropping off like flies, I think that the TPTB should be a little more attentive to the the people who actually care what happens to them. Use our vets! On GH this week I was over the moon to see the characters of Alexis & Luke actually having an interesting, funny & pertinant conversation at the landmark Kelly’s. It was a reprieve from the Cruise from Hell, where between the pre-buscent activities of over indulging in alcohol to uncomfortable make out sessions and a really bad “Gilligan & Ginger” rowing the boat made me shake my head. Don’t get me wrong, I love the actors that portray the characters, in my humble opiniion GH has the creme of the creme in daytime, the problem is the writing. One would think that the network with the soon to be one remaining Soap would at least have the respect & pride to provide quality storylines. There are other network soaps that have much better storylines with far less talented actors than GH and they are doing well in the ratings. ABC you have a goldmine of talent on your hands, so please start using it!

I am 58 years old. I have watched soaps for 40 years and NEVER have I been polled!!! Do I NOT count??? I don’t know who does this POLLING but I bet there are alot of people like me who have never been counted!! If I am not home I am recording my soaps. How do those of us who have NEVER been polled or counted go about doing so????

I would like to see the ratings all in all for the soaps.
Who is 1st with viewers and who is last?

I have to say that I am extremely disappointed by the writing of Garin Wolf. I expected so much more after they released Bob Guza. But instead of positive changes, we still have an excess of Sonny,Carly, Jason and the mob. ENUF!!!!! If the powers that be at GH want this soap to succeed, revamp it quickly. FRONZIE is waiting to give them their pink slip and to open the door to Katie Couric.

OLTL is doing better in the ratings than GH because it has a better group of writers, actors and storyline. The powers at be value the history and legacy of OLTL. I can not say the same for GH. ABC had to get rid of its powerhouse soap and keep the one its canceling on its own come next june.

The one thing OLTL does that GH doesn’t, is honor their VETS.
For that alone, this show stands out.
Besides, GH is the worse it has been in the 35 years I have been watching it.

HAPPPPYYY HALLOWEENIE!!

I agree with most of everyone up there. Yes, it sucks how this country and its corporations and youth disrespect age. It’s simply a tragedy. Also, One Life to Live IS better than GH and has been for most of the last few years in every way. Soapy, over-the-top storytelling grounded in relatable cross-generational character interactions trumps godfather wannabe mob plots every day of the week. DAYS is improving since the reboot. I’m glad to see Marlena back as the matriarch where she belongs. Speaking of another show that respects its veterans, DAYS is up there with ONE LIFE TO LIVE. Y&R, my favorite show from the 80’s to the mid 00’s, is simply unwatchable. MAB, give me your pen and let me fix this mess! Stat! B&B? Never could stand it. Too incestuous for me. How many people in LA, and these people can’t find people from other families to date? Someone clue me in, please. Happy Halloween, my soap loving friends!

Breaking News

Marla Adams, The Young and the Restless’ Dina Mergeron, Dies at 85

Marla Adams, best known for portraying matriarch, Dina Abbott Mergeron on CBS’ The Young and the Restless for 37 years, died on April 25, 2024, in Los Angeles. The news came from Y&R’s Director of Media and Talent, Matt Kane.

Throughout her veteran soap opera career, Marla appeared had appeared on Secret Storm (in her other longest running soap role as Bell Clemens from 1988-1974), The Bold and the Beautiful (ex-Beth Logan), Days of our Lives (ex-Dr. Claire McIntyre), Generations (ex- Helen Mullin), General Hospital (ex-Mildred Deal) and Capitol (ex-Myrna Clegg).

However, it was her role as Y&R’s upper crust Dina, who abandoned her children and her marriage to John Abbott (the late Jerry Douglas) that was her most memorable role. Throughout the years, Dina would have several romantic reunions with John, but in 2017, the character returned to Genoa City to reunite with her estranged family. Dina was the on-screen mother to Ashley Abbott (Eileen Davidson), Traci Abbott (Beth Maitland) and Jack Abbott (Peter Bergman).

Photo: JPI

As for Adams, she joined Y&R in 1982, but left the soap three years later her contract expired. She returned to Genoa City for stints in 1991, 1996 and 2008 before being asked by then Y&R head writer-producer Sally Sussman to return in 2017, which would begin the top-rated daytime drama telling the story of Alzheimer’s disease. Through Dina, the show shed light on a person going through the perils of the illness, and how the family copes and tries to come to terms with its fate.

In fact, Marla took home the Daytime Emmy Award for Outstanding Supporting Actress in a Daytime Drama Series in 2021 for her work in the storyline, She had previously been nominated in 2018.

Photo:JPI

Speaking with Michael Fairman TV, Marla shared on her final scenes on Y&R when Dina passed away and was reunited with John Abbott, “It was heart-wrenching for me.  In the story, Dina died when she went outside and to the front door of the Abbott home.  They did not tell me before-hand, and that’s why it was so wonderful.  I hope they came in for a closeup of that because I had no makeup on, it was beautiful, and then, Dina said, “Oh, John.”  I’ve done everything from movies, to daytime, to nighttime, to Broadway, but that was the iconic moment for me, to do this gig with wonderful, wonderful actors and friends, and to do this particular storyline.

Born in Ocean City, New Jersey, on August 28, 1938, Adams’ love for the stage was ignited after winning the Miss Ocean City and Miss Cape May pageants and finishing as a runner-up in the Miss New Jersey pageant. She also fondly remembered being the Miss Diamond Jubilee Queen during the 1954 celebration of the 75th anniversary of Ocean City’s founding.  A student at the American Academy of Dramatic Arts, Adams appeared on Broadway in the 1958 production of The Visit at the Morosco Theatre with Alfred Lunt and Lynn Fontanne and starred as June in the 1961 feature film, Splendor in the Grass

Over the span of her decades long career, Adams starred in more than 40 productions including television’s: The Golden Girls, Hart to Hart, The Love Boat, The New Dick Van Dyke ShowHarry OAdam-12Starsky and HutchMarcus Welby, M.D.Barnaby Jones, and the feature film, Beneath the Leaves.

Photo: CBS

In a statement, Y&R’s current head writer and executive producer, Josh Griffith expressed, “On behalf of the entire company of The Young and the Restless, we send our deepest sympathies to Marla’s family. We’re so grateful and in awe of Marla’s incredible performance as Dina Mergeron as both Marla and Dina made an unforgettable mark on Y&R.

Marla is survived by her daughter, Pam Oates, son, Gunnar Garat, grandchildren, Gefjon and Stone, and her great-grandson, Remi.

Photo: JPI

Michael Fairman TV sends our condolences to Adam’s family, friends and co-stars. Now below, share your remembrances of Marla Adams, and watch a few of our interview with Marla from the set of Y&R during the show’s 45th anniversary celebration and on the red carpet at the Daytime Emmys below.

 

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General Hospital

Adam Huss Makes Another Return to General Hospital as Nikolas Cassadine

Nikolas Cassadine will be back on your screens next week but now via Pentonville. That means, that actor Adam Huss is back for a visit for all-new episodes of General Hospital.

In story, Ava (Maura West) comes to visit her ex in the slammer. So, just what does Ava want now? She clearly has been working an agenda on Sonny (Maurice Benard). Is she working with Valentin (James Patrick Stuart)? What will she tell Nikiolas? stay tuned.

Meanwhile, once news of Huss’ return broke earlier on Friday via Soap Opera Digest, he also announced his return on his Instagram expressing, “For all those who’ve been asking, cat’s out of the bag;) Thank you to all my #Nikolas #GH fans for your unwavering support. I don’t take it for granted for a second! (Even when I can’t answer 😊) #generalhospital”

Photo: ABC

Huss took over the role of Nikolas back in January of 2023, after Marcus Coloma left the soap opera. Previous to that, Huss filed in for Coloma in September of 2021 and November of 2022. Fast-forward to January of 2024, Nikolas gave Ace to Laura and Kevin to raise, while he eventually turned himself into the police for kidnapping Esme and keeping her hostage while she was pregnant and Wyndemere.

Photo: ABC

The return of Huss comes on the heels of multiple reports that his on-screen son, Nicholas Chavez is not returning to the show as Spencer Cassadine, while in story Spencer is believed to have drowned int the Seine River after falling off a boat in France, when drugged by Esme.

So, looking forward to seeing Adam Huss back as Nikolas? Do you think GH will eventually have him more full-time? Comment below.

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Days Of Our Lives

Arianne Zucker Reveals Her Last Days of our Lives Airdate

Arianne Zucker, who is no longer on contract with Days of our Lives, and involved in a lawsuit against the show, took to her You Tube channel and in her latest episode, and offered up what she believes is her final airdate as Nicole Walker DiMera.

The actress expressed: “I was really appreciative of the amount of support that I have had since leaving Days of our Lives.” She then added,  “My last airdate, I think, it’s July 29th and we’ll see how things go after that.”

Zucker went on to say how she has continued to receive overwhelming support since suing her former employer, Corday Productions, with the allegations that former Co-EP Albert Alarr sexually harassed her and other females at the show, and that the production company entity did not respond sufficiently and adequately.

Photo: JPI

After lodging her complaints, Zucker said her agents received two notices that Corday Productions were reducing her pay before her character was ultimately written off.  Zucker’s contract expired in January and since DAYS tapes over six months ahead it brings her final airdate, which as of now, to the end of July. Zucker is suing for harassment, discrimination, retaliation, negligent hiring and supervision, and wrongful termination among other claims.

Previously, Corday Productions issued this statement on Zucker’s claims: “The allegations in Ms. Zucker’s lawsuit are without merit. Corday Productions, offered to renew Ms. Zucker’s contract including offering her a pay increase. Rejecting Ms. Zucker’s counteroffer does not constitute retaliation. Complaints about Mr. Alarr’s on-set behavior were promptly investigated. Corday Productions fully cooperated with the impartial investigation and subsequently terminated Mr. Alarr.”

On her You Tube channel, Arianne went on to thank everyone who came out to the east coast fan event last weekend that featured several DAYS stars. She expressed, “My whole goal is to really help people stand up for themselves.” Arianne also shared she thinks it’s important for people who have gone through trauma to help each other through it.

Photo: JPI

On DAYS, Nicole is still in the dark that Sloan (Jessica Serfaty) is raising her child, Jude, with Eric (Greg Vaughan), and Eric also doesn’t know that he is raising his biological son. Will Eric and Nicole reunite and will Nicole find out what Sloan, Melinda and Leo (Greg Rikaart) have been hiding for months, before she exits the show? Stay tuned. There has been on official confirmation from DAYS that July 29th is Zucker’s final airdate.

You can check out Ari’s latest episode from her You Tube Channel below.

Now let us know, do you think somehow DAYS and Arianne will work these out and she will somehow be back on the show? What do you think Nicole’s exit will look like? Do you think they will recast? Let us know in the comment section below.

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Video Du Jour

Peter Reckell returns for a second visit with Michael Fairman following the wrap-up of his recent run as Bo Brady on Days of our Lives.Leave A Comment

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